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Freelance Ad Tech Jobs (NOW HIRING)

A24

Digital Marketing

Los Angeles, CA · On-site

$100K - $135K/yr

Manage freelancers, vendors, and agency partners end-to-end, with the operational rigor to keep ... Working knowledge of ad tech (e.g. DSPs, DCO tools, generative creative applications), with a point ...

A24

Digital Marketing

Los Angeles, CA

$100K - $135K/yr

Manage freelancers, vendors, and agency partners end-to-end, with the operational rigor to keep ... Working knowledge of ad tech (e.g. DSPs, DCO tools, generative creative applications), with a point ...

Thesis

Freelance Graphic Designer

New York, NY · On-site

... ad content creation, social media, and branding initiatives How You'll Make an Impact: * Design ... Stay updated on design trends, emerging technologies, and best practices to ensure our visual ...

Thesis

Freelance Graphic Designer

New York, NY · On-site

... ad content creation, social media, and branding initiatives How You'll Make an Impact: * Design ... Stay updated on design trends, emerging technologies, and best practices to ensure our visual ...

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All JobsFreelance Ad Tech Jobs

Freelance Ad Tech information

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$14

$47

$132

How much do freelance ad tech jobs pay per hour?

As of Jun 14, 2026, the average hourly pay for freelance ad tech in the United States is $47.71, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $61.78 per hour, depending on experience, location, and employer.

What is the difference between Freelance Ad Tech vs Freelance Digital Marketing?

AspectFreelance Ad TechFreelance Digital Marketing
CredentialsKnowledge of ad platforms, analytics, and programmatic toolsSEO, content marketing, social media skills
Work EnvironmentProject-based, remote or client sites, ad agenciesRemote, client offices, marketing agencies
Industry UsageAdvertising, media buying, ad tech companiesBrands, agencies, startups

Freelance Ad Tech specialists focus on ad platforms, programmatic advertising, and analytics, often working with ad agencies or media companies. Freelance Digital Marketers have a broader scope, including SEO, content, and social media. While both roles are freelance and remote, Ad Tech professionals typically work more with technical ad tools, whereas Digital Marketers handle overall marketing strategies.

What is a Freelance Ad Tech professional?

A Freelance Ad Tech professional is an independent expert who helps businesses manage, implement, and optimize advertising technologies without being a full-time employee. They work with tools and platforms like ad servers, demand-side platforms (DSPs), and data management platforms (DMPs) to improve digital ad campaigns. Their responsibilities can include campaign setup, troubleshooting, analytics, and advising on the best technologies to use. By working on a freelance basis, they often serve multiple clients, offering flexibility and specialized expertise. This role is ideal for those with strong technical skills and a deep understanding of digital advertising ecosystems.

What are the key skills and qualifications needed to thrive as a Freelance Ad Tech, and why are they important?

To thrive as a Freelance Ad Tech, you need a deep understanding of programmatic advertising, digital marketing, and data analytics, often supported by a relevant degree or certifications in digital media. Familiarity with ad servers (such as Google Ad Manager), demand-side platforms (DSPs), and analytics tools like Google Analytics is essential. Strong problem-solving, communication, and project management skills help you coordinate with clients and adapt to fast-changing campaign needs. These skills ensure effective campaign execution, optimize ad performance, and foster successful client relationships in a dynamic digital advertising landscape.

What are some common challenges faced by freelance ad tech professionals, and how can they be managed effectively?

Freelance ad tech professionals often encounter challenges such as staying up-to-date with rapidly evolving technologies, managing multiple client expectations, and handling complex campaign setups across different platforms. To manage these effectively, it’s important to dedicate time for continuous learning, establish clear communication with clients regarding deliverables and timelines, and utilize project management tools to stay organized. Networking with other ad tech professionals and participating in industry forums can also provide support and insight into overcoming technical or strategic obstacles.
More about Freelance Ad Tech jobs
What cities are hiring for Freelance Ad Tech jobs? Cities with the most Freelance Ad Tech job openings:
What are the most commonly searched types of Ad Tech jobs? The most popular types of Ad Tech jobs are:
What job categories do people searching Freelance Ad Tech jobs look for? The top searched job categories for Freelance Ad Tech jobs are:
Freelance Ad Tech jobs near you
Infographic showing various Freelance Ad Tech job openings in the United States as of June 2026, with employment types broken down into 2% As Needed, 73% Full Time, 11% Part Time, and 14% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $99,230 per year, or $47.7 per hour.

Senior Software Engineer

Publicis Groupe Holdings B.V

Manhattan, NY • On-site

$87K - $137K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 26 days ago

Job description

Company Description
Publicis Groupe is a global leader in communication and is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Through a unified and fluid organization, Publicis Groupe partners with its clients across communication, media, data and technology to ensure access to the full breadth of capabilities in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals.
Overview
As a Staff Software Engineer, GenAI & Applied Innovation, you will be the senior hands-on engineer in a cross-functional Alpha Labs team. Your mandate: turn cutting-edge generative-AI research and data-science insights into live demonstrations that differentiates Publicis in competitive pitches and large-scale client engagements. You will architect and build cloud-native services, GenAI-powered prototypes and intelligent APIs, then collaborate with data scientists, audience strategists, creatives and media technologists to embed those solutions across the connected consumer journey.
Responsibilities
1. Core Engineering & GenAI
  • Design, build and own backend services, microservices and cloud functions (AWS, Azure, Databricks) that power GenAI and data science workflows.
  • Integrate and experiment with GenAI APIs (OpenAI, Claude, proprietary LLMs) and agent/tool frameworks; implement retrieval augmented generation and vector database pipelines where useful.
  • Develop occasional cross platform front ends (React, Next.js, Flutter) to showcase prototypes and MVPs.

2. Product & Innovation
  • Rapid prototype novel audience intelligence or ad tech concepts for new business pitches; evolve proofs of concept into scalable products.
  • Collaborate with data scientists to operationalize predictive segmentation, targeting and measurement models.
  • Embed observability, monitoring and automated CI/CD so experiments can harden into production quickly.

3. Enablement & Leadership
  • Act as the technical lead within the squad: set coding standards, review PRs and mentor engineers.
  • Translate complex AI/ML ideas into clear narratives for creative, media and C suite audiences.
  • Contribute to hackathons, design thinking sprints and CoreAI product road mapping initiatives

Qualifications
  • 6+ years professional software-engineering experience (or 4+ years with a relevant advanced degree).
  • Expert-level Python plus proficiency in at least one additional modern language (TypeScript/JavaScript, Java, Go, Dart, etc.).
  • Hands-on experience calling or fine-tuning GenAI/LLM APIs (e.g., GPT-4o, Claude, Gemini) and integrating them into user-facing or service-layer applications.
  • Working knowledge of front-end or mobile frameworks (React, Next.js, Flutter, etc.).
  • Prior work with AI-agent orchestration, vector databases (Pinecone, Weaviate, PGVector) or LangChain/LlamaIndex.
  • Experience deploying models or apps in Databricks and using MLflow or similar MLOps tooling.
  • Familiarity with marketing-tech or ad-tech domains, including identity graphs, segmentation and measurement.
  • Thrives in fast-moving, ambiguous environments; balances strategic vision with hands-on execution.

Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Compensation Range: $87,210 - $137,195 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/20/2025.
All your information will be kept confidential according to EEO guidelines.
Veterans Encouraged to Apply.
#LI-MB5
Compensation Range: USD $87,210.00 - USD $137,195.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/31/2025.

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