1

Franzia Jobs (NOW HIRING)

Region Manager - SC/KY

Columbia, SC · On-site

$106K - $140K/yr

With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute ...

With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute ...

Sr. Manager E-Retail

Livermore, CA · On-site

$144K - $190K/yr

With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute ...

Enologist - Ripon

Ripon, CA · On-site

$70K - $81K/yr

With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute ...

Showing results 21-26

Franzia information

See salary details

$9

$18

$27

How much do franzia jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for franzia in the United States is $18.46, according to ZipRecruiter salary data. Most workers in this role earn between $15.14 and $20.91 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a winemaker, and why are they important?

To thrive as a Winemaker, you need a solid background in viticulture, enology, and chemistry, often supported by a degree in winemaking or a related field. Proficiency with laboratory analysis tools, fermentation control systems, and quality assurance protocols is typically required. Strong sensory evaluation skills, attention to detail, and effective communication are valuable soft skills in this role. These skills ensure the production of high-quality wines that meet industry standards and consumer expectations.

What is the difference between Franzia vs Sommelier?

AspectFranziaSommelier
Required CredentialsNo formal certification neededWine certifications (e.g., CMS, WSET) often required
Work EnvironmentMass production, retail, or distribution settingsUpscale restaurants, wine bars, tasting rooms
Industry UsageWine manufacturing and retailWine service, tasting, and education

While Franzia primarily involves wine production and retail with minimal certifications, sommeliers focus on wine expertise, service, and education, often requiring certifications and working in upscale dining environments. Both roles are integral to the wine industry but differ significantly in responsibilities and work settings.

What are some common challenges faced by professionals working with the Franzia brand in the beverage industry?

Professionals working with the Franzia brand often face the challenge of balancing the brand's value-oriented reputation with evolving consumer expectations for quality and sustainability. Navigating a competitive market segment, they must also innovate marketing strategies to reach new demographics while maintaining loyalty among existing customers. Collaboration with sales, marketing, and supply chain teams is essential to ensure consistent product availability and brand messaging. Additionally, staying informed about industry regulations and trends is crucial for long-term success in this role.

What is Franzia?

Franzia is a popular brand of box wine that is widely recognized for its affordable pricing and convenient packaging. It offers a variety of wine types, including red, white, and blush wines, and is often chosen for large gatherings or parties due to its large volume boxes. Franzia wines are known for their easy-to-use spouts and long shelf life after opening. The brand has been in the market since the early 20th century and remains a staple in the boxed wine industry.
What cities are hiring for Franzia jobs? Cities with the most Franzia job openings:
What states have the most Franzia jobs? States with the most job openings for Franzia jobs include:
Infographic showing various Franzia job openings in the United States as of August 2026, with employment types broken down into 100% Temporary. Highlights an 100% In-person job distribution, with an average salary of $38,403 per year, or $18.5 per hour.

Region Manager - SC/KY

The Wine Group

Columbia, SC • On-site

$106K - $140K/yr

Full-time

Posted 12 days ago


The Wine Group rating

7.9

Company rating: 7.9 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

99th of 435 rated food and drinks producers


Job description

The Wine Group (TWG) is a leading producer of award-winning wines and alcoholic beverages across 120+ brands. With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute, Chloe, Meiomi, Cooks, 7 Deadly, Cooper & Thief, and more. We produce our products using sustainable practices to create delicious beverages that people can feel good about. Visit us at www.thewinegroup.com.
JOB SUMMARY
The Region Manager leads sales execution across all channels for South Carolina and Kentucky and is tasked with achieving all revenue, volume, and distribution goals for The Wine Group portfolio of brands assigned to the territory. This position is responsible for executing pricing/programming strategies in coordination with the TWG Leadership Team. In addition, the role includes key account headquarter calls and management within the state. The ideal candidate is a strategic thinker with a strong background in distributor/account management, program execution, and beverage alcohol. The role is based in South Carolina/Kentucky and will require regular travel within assigned markets, specifically between the multiple wholesalers within all assigned states and high-volume accounts.
NOTE: This is a remote position; however, candidates must reside in or be located near Charleston, SC or Columbia, SC.
ESSENTIAL FUNCTIONS
  • Execution of sales strategy, pricing, and key initiatives for all assigned sales channels.
  • State level FSO scorecard performance.
  • Ensure TWG new item & monthly retail priority execution is being achieved.
  • State and regional key account management.
  • Collaborate with TWG National Account teams - (Off/On Premise Chains) to maximize National/Regional accounts.
  • Responsible for building relationships with distributor management (GM, Channel VPs, etc.). Establish optimal business rhythm at all levels within the distributor network.
  • Schedule and lead effective distributor sales meetings with all levels of management.
  • Introduce creative sales execution concepts, share across state lines/regions if successful and aspire to be a leader in best practices.
  • Assist in developing and implementing annual operating plan which includes financial, volume, and distribution objectives.
  • National Field Surveys - scheduling and execution.
  • Manage assigned budgets including incentives, samples, demos and tastings, travel and entertainment and other departmental expenses.
  • Administrative responsibilities include wholesaler inventory management, monthly CPR, phasing calendar, working key account list, and relevant travel and entertainment expenses weekly.
  • Additional responsibilities as assigned by the Region Director.
  • Ensure all sales practices are compliant with state and company policies/law.
  • This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for their job.
  • Duties, responsibilities, and activities may change at any time with or without notice.

QUALIFICATIONS
  • Bachelor's degree required.
  • Ability to travel with overnight stays.
  • 5+ years of field sales experience with a supplier or distributor.
  • Retailer lead selling experience is a plus.
  • Intermediate wine knowledge or associated certifications preferred.
  • Knowledge of Nielsen, Excel, PowerPoint, Teams, and Word.
  • Strong analytical thinking and problem-solving skills.
  • Must meet minimum insurance requirements with a clean motor vehicle record.
  • Must have a proactive spirit and possess strong initiative.
  • Must be well organized with an ability to work independently as well as in a team environment and be flexible to changes in the wine industry.
  • Must be able to work and succeed in a dynamic entrepreneurial environment.
  • Support and model all Company procedures and policies.

PHYSICAL DEMANDS
  • Position operates in a professional office environment.
  • Ability to perform tasks requiring bending, stooping, standing, and twisting.
  • Must be able to lift and carry up to 55 lbs.
  • Position includes travel to work with distributors, survey markets within region and attend various industry and/or company events.

COMPENSATION
  • Hiring Salary Range Posted: $106,600 - 140,000.
  • Actual compensation will be based on factors such as experience, skills, knowledge and abilities, education, and other position-related factors.

At The Wine Group, we are proud to be an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, protected veteran status, or other characteristic protected by law.
#LI-KH1
NOTICE TO THIRD PARTY AGENCIES
Please note that we do not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Services Agreement, we will not consider, or agree to, payment of any referral compensation or recruiter fee. In the event that a recruiter or agency submits a resume or candidate without a previously signed agreement, we explicitly reserve the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency.

What The Wine Group employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom