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F1 Marketing Jobs (NOW HIRING)

General Manager Position Overview At F1 ยฎ Arcade we are driving innovation and operations of our cutting-edge concept, where dining meets dynamic entertainment. The in-venue Marketing Manager is ...

General Manager Position Overview At F1 ยฎ Arcade we are driving innovation and operations of our cutting-edge concept, where dining meets dynamic entertainment. The in-venue Marketing Manager is ...

General Manager Position Overview At F1 ยฎ Arcade we are driving innovation and operations of our cutting-edge concept, where dining meets dynamic entertainment. The in-venue Marketing Manager is ...

Keeper Security is hiring a Director of F1 Partnerships to serve as the single point of ownership ... You will partner closely with senior leadership, marketing, PR, social media, channel and sales ...

Marketing Lead

New York, NY ยท On-site

$200K - $250K/yr

The Role We're looking for our first Marketing Lead to build Rowspace's marketing function from ... One day you may be printing nametags, the next hosting a client for F1. * Familiarity with ...

Marketing Lead

New York, NY ยท On-site

$200K - $250K/yr

The Role We're looking for our first Marketing Lead to build Rowspace's marketing function from ... One day you may be printing nametags, the next hosting a client for F1. * Familiarity with ...

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F1 Marketing information

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$23K

$45.4K

$59.5K

How much do f1 marketing jobs pay per year?

As of Jul 14, 2026, the average yearly pay for f1 marketing in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the F1 Marketing position, and why are they important?

To thrive in F1 Marketing, you need a strong background in sports marketing, event management, and brand promotion, typically supported by a relevant degree and experience in motorsport or event-driven industries. Familiarity with digital marketing platforms, CRM systems, data analytics tools, and sponsorship management software is vital. Creativity, strong communication skills, and the ability to work well under pressure are essential soft skills for this fast-paced environment. These abilities ensure impactful campaigns, strategic partnerships, and effective fan engagement in the dynamic world of Formula 1.

What does a typical day look like for an F1 Marketing professional?

A typical day for an F1 Marketing professional involves planning and executing marketing campaigns, collaborating with sponsors and partners, and managing promotional events around race weekends. You'll coordinate with creative teams, analyze campaign performance data, and help ensure seamless brand activation at global venues. Frequent communication with stakeholders across different time zones and working within tight deadlines are common aspects of the job. This fast-moving environment offers unique opportunities to travel, build industry connections, and contribute to the worldwide excitement of Formula 1.

What is an F1 Marketing job?

An F1 Marketing job involves promoting Formula 1 teams, events, sponsors, and content to grow audience engagement and brand partnerships. Professionals in this role develop marketing campaigns, manage social media, collaborate with sponsors, and enhance fan experiences. They also analyze market trends and audience data to optimize engagement strategies. The job requires creativity, strategic thinking, and a passion for motorsports.

More about F1 Marketing jobs
What cities are hiring for F1 Marketing jobs? Cities with the most F1 Marketing job openings:
What are the most commonly searched types of F1 Marketing jobs? The most popular types of F1 Marketing jobs are:
What states have the most F1 Marketing jobs? States with the most job openings for F1 Marketing jobs include:
Infographic showing various F1 Marketing job openings in the United States as of July 2026, with employment types broken down into 1% Locum Tenens, 85% Full Time, 8% Part Time, 1% Temporary, 3% Contract, and 2% Summer. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.
Formula 1 Marketing Manager (F1)

Formula 1 Marketing Manager (F1)

Ford Motor Company

Allen Park, MI โ€ข Hybrid

$115K - $218K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Posted 4 days ago

New


Job description

In this position...

The ideal candidate is a strategic thinker with a passion for motorsports, strong project management skills and experience executing integrated marketing programs. ย This role is hybid, based in Michigan, required to report to the office 4x per week.

You'll have...

  • Bachelor's degree in marketing, business, or related field

  • 5-10 years' work experience in the field of marketing, preferably Sports Marketing/Sports Management

  • Proven experience in motorsports marketing, with a strong understanding of the industry, team/driver management

  • Must have 1 - 4 years of experience in the racing industry, preferably Formula 1ย 

  • Strong understanding of branding principles and marketing tactics

  • Strong presentation skills

Even Better, You May Have...

  • 5+ years of work experience in motorsports, including athlete management

  • Ability to coordinate projects across multiple teams and race series

  • Highly motivated self-starter with excellent communication skills and a flexible approach to working hours.

  • Strong program management skills, with ability to manage multiple projects simultaneously

  • Experience delivering results on-time and within budget

Additional Information:

  • Heavy travel will be required - domestic and international

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including:

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year's Day
  • Paid time off and the option to purchase additional vacation time.

This position is leadership level 6 and ranges from $115,500-$218,100. ย  ย ย 

Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.

For more information on salary and benefits, click here: https://fordcareers.co/LL6

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.

This position is hybrid. Candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week. #LI-Hybrid

ย #FR1 ย  #LI-DH1

What you'll do...

  • Co-manage relationships with Oracle Red Bull Racing (ORBR), VCARB, and Red Bull (NA & GmbH); lead the F1 Academy program and serve as the single point of contact for commercial partnerships.
  • Take the lead on the 2026+ renewal agreement.
  • Update and evolve the overarching F1 marketing strategy to align with Ford's master brand and performance objectives.
  • Lead collaborative efforts across Engineering, Comms, Licensing, Dealer Relations, and external agencies to ensure cohesive execution and budget management.
  • Lead major milestones, including the 2026 Ford/ORBR Launch, Red Bull Showruns, Pirelli Hot Lap programs, and general representation at F1 trackside and non-track functions.
  • Oversee the global social POV and content plans for F1 programs, collaborating with regional markets, PR/Communications, and creators for maximum earned media impact.
  • Drive global employee awareness initiatives and develop programs to engage dealers across North America (NA) and International Markets Group (IMG).
  • Oversee the utilization of team assets, partner integrations (B2B), and driver appearances/utilization.
  • Secure marketing and product-placement opportunities for Ford vehicles (including driver immersion programs) and coordinate support vehicles for race markets.
  • Manage the overall EV Demonstrator calendar, operations, and dynamic/static demo opportunities globally (excluding the RB26 and in collaboration with counterparts on RBAT vehicles).

Ford logo

About Ford

Sourced by ZipRecruiter

At Ford Motor Company, we believe freedom of movement drives human progress. With our incredible plans for the future of mobility, we have a wide variety of opportunities for you to accelerate your career and help us define tomorrow's transportation.

Industry

Civil engineering construction

Company size

51 - 200 Employees

Headquarters location

Doral, FL, US

Year founded

1982