Director of Lifecycle Marketing (Email & SMS - Direct Response) Department: Marketing ** 2 ... Establish clear processes for ongoing optimization and iteration * Ensure lifecycle is a data ...
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Director of Lifecycle Marketing (Email & SMS - Direct Response) Department: Marketing ** 2 ... Establish clear processes for ongoing optimization and iteration * Ensure lifecycle is a data ...
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If you have a disability and need assistance or an accommodation in the application process, please contact us by email at careers@stewart.com. Benefits Stewart offers eligible employees a ...
If you have a disability and need assistance or an accommodation in the application process, please contact us by email at careers@stewart.com. Benefits Stewart offers eligible employees a ...
If you have a disability and need assistance or an accommodation in the application process, please contact us by email at careers@stewart.com. Benefits Stewart offers eligible employees a ...
If you have a disability and need assistance or an accommodation in the application process, please contact us by email at careers@stewart.com. Benefits Stewart offers eligible employees a ...
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Email Processing information
See Michigan salary details
$12.99 - $16.32
6% of jobs
$16.32 - $19.66
1% of jobs
$19.66 - $22.99
3% of jobs
$22.99 - $26.32
7% of jobs
$29.34 is the 25th percentile. Wages below this are outliers.
$26.32 - $29.66
8% of jobs
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18% of jobs
The median wage is $33.89 / hr.
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25% of jobs
$37.73 is the 75th percentile. Wages above this are outliers.
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1% of jobs
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$12
$33
$49
How much do email processing jobs pay per hour?
What is an email processing job?
What is the difference between Email Processing vs Data Entry Clerk?
| Aspect | Email Processing | Data Entry Clerk |
|---|---|---|
| Required Credentials | Basic computer skills, sometimes customer service experience | Typing speed, accuracy, basic computer skills |
| Work Environment | Remote or office, handling emails and communication | Office setting, inputting data into systems |
| Industry Usage | Customer support, administrative, e-commerce | Healthcare, finance, administrative sectors |
| Common Search/Comparison | Yes | Yes |
While both roles involve computer work, Email Processing focuses on managing and responding to emails, often requiring communication skills. Data Entry Clerks primarily input data into systems, emphasizing accuracy and speed. Both roles are essential in administrative and support functions but differ in daily tasks and skill emphasis.
What are the key skills and qualifications needed to thrive as an Email Processing Specialist, and why are they important?
What are some common challenges faced in an Email Processing role, and how can they be managed effectively?
What job makes $10,000 a month without a degree?
Can I get paid for sending emails?
What is the 70 30 rule in hiring?
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What Is an Email Processing Job?
Email processing focuses on sending, receiving, and processing emails for a company. As part of this, in this career, you may record comments about a product, promote a product to customers, use analytics to see when and where people decide to purchase products, and bring problems to the attention of managers and engineers as necessary. For example, if you process emailed medical reports, you might use software to keep track of the recorded number of errors and send out an alert when a location surpasses a certain threshold. Advertising-based email processing jobs focus on copying and pasting content into a variety of templates and may involve tweaking emails to fit different audiences.
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Full-time
Posted 23 days ago
Job description
Director of Lifecycle Marketing (Email & SMS - Direct Response)
Department: Marketing
** 2 Positions, one with Truly Free Home and the other with our sister companyTrulyFree.com (Marketplace)
Reports to: CMO for Truly Free Home, Executive Director of Marketing for TrulyFree.com
Location: Remote
Employment Type: Full-time
Compensation: Base + Performance Bonus (tied to Email/SMS Revenue + Subscription Growth)
About Us
Truly Free Home - We are a high-growth DTC CPG brand built on direct response marketing, subscription-driven revenue, and customer lifetime value expansion. Email and SMS are not support channels-they are core profit centers responsible for a significant portion of company revenue.
TrulyFree.com is a non-toxic alternative marketplace with over hundreds of brands and thousands of products. For this role the Lifecycle will include the Sellers, Activation, Recruiting, and Offers as this is a three pronged business that includes Sellers, Affiliates, and Customers.
Position Overview
We are seeking a Director of Lifecycle Marketing who operates at the intersection of technical execution, persuasive messaging, and data-driven optimization. This role owns Email and SMS as a primary revenue channel, with accountability for driving 30-40% of total company revenue through lifecycle marketing. You will lead strategy and execution across large-scale databases (2-3M+ subscribers and/or multiple lists), ensuring consistent campaign output, high-performing automated flows, and strong subscription monetization.
You will be responsible for building a predictable, profit-generating lifecycle operating system-one that continuously optimizes retention, increases LTV, and improves subscription performance.
This role requires a true operator-someone who can:
- Run a high-volume campaign engine
- Make decisive calls on offers, products, and promotions
- Close the loop between performance data and future strategy
Core Ownership Areas
1. Revenue Ownership (Email + SMS)
- Own and deliver 30-40%+ of total company revenue through lifecycle channels
- Build and execute a high-frequency, high-conversion campaign calendar
- Decide what products, offers, and promotions get deployed based on performance data
- Drive first purchase, repeat purchase, and subscription conversion
2. Lifecycle & Subscription Strategy
- Architect and continuously optimize end-to-end customer journeys, including:
- Acquisition nurture
- Conversion flows
- Post-purchase monetization
- Replenishment & subscription upsell
- Win-back/reactivation
- Partner with leadership to define and evolve subscription strategy at a strategic level
- Improve rebill rates, churn reduction, and subscriber LTV
3. Messaging, Copy & Offer Strategy
- Lead direct-response messaging strategy across Email and SMS
- Ensure every send has a clear objective: drive revenue, conversion, or retention
- Develop and refine:
- Offer frameworks
- Promotional hooks
- Urgency and conversion tactics
- Maintain balance between brand integrity and aggressive performance marketing
4. Data, Reporting & Feedback Loop
- Own reporting and performance analysis across lifecycle channels:
- Revenue per send / per subscriber
- Contribution to total revenue
- Conversion rates, AOV, LTV, churn
- Build a closed-loop feedback system:
- Insights Hypothesis Test Scale
- Use data to inform:
- Campaign cadence
- Offer selection Segmentation strategy
- Develop a predictable, repeatable system for revenue generation and optimization
5. Operating System & Process Development
- Build and maintain a scalable lifecycle marketing operating system, including:
- Campaign planning cadence
- Testing frameworks
- Performance review cycles
- Establish clear processes for ongoing optimization and iteration
- Ensure lifecycle is a data-forward, continuously improving retention engine
Key Requirements
- 6-10+ years in lifecycle, CRM, or retention marketing in a DTC CPG or subscription business
- Proven experience managing large-scale lists (2-3M+ subscribers) or multiple segmented lists
- Demonstrated success driving 30%+ of company revenue from Email/SMS
- Deep, hands-on expertise in Klaviyo (flows, segmentation, deliverability, reporting)
- Strong background in direct response marketing (copy, offers, conversion strategy)
- Experience owning subscription performance and retention optimization
- Strong technical fluency:
- Deliverability best practices
- Data flows, tracking, and integrations
- Analytical mindset with ability to translate data into action quickly
- Ability to operate both strategically and tactically (player-coach)
What Success Looks Like
- Email and SMS consistently drive 30-40%+ of total revenue
- A high-output, high-performing campaign engine running weekly
- Measurable improvements in:
- Subscription conversion and rebill rates
- Retention and LTV
- Strong inbox placement and deliverability health across all sends
- A clear, scalable lifecycle operating system that produces predictable results
- Continuous testing culture with clear performance insights driving decisions
Compensation & Incentives
- Competitive base salary
- Performance bonus tied directly to:
- Email/SMS revenue contribution
- Subscription growth and retention metrics