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Email Marketing Manager Jobs in Silver Spring, MD

W.O. Grubb Crane Rental

Marketing Manager

Elkridge, MD · On-site

$120 - $160/hr

Meta and YouTube secondary), display retargeting, and email marketing. * Develop keyword and ... Manage marketing analytics and lead services with multi-touch attribution back to Salesforce ...

New

Software Technology Inc

Marketing Manager

Vienna, VA · Remote

Below is a detailed , should you be interested please feel free to reach me via call or email. Amrutha.duddula AT stiorg.com/732-664-8807 Title: Account Based Marketing Manager Location: Initial ...

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All JobsEmail Marketing JobsEmail Marketing Manager JobsEmail Marketing Manager Jobs in Silver Spring, MD

Email Marketing Manager information

See Silver Spring, MD salary details

$41.9K

$90.4K

$164.7K

How much do email marketing manager jobs pay per year?

As of Sep 3, 2026, the average yearly pay for email marketing manager in Silver Spring, MD is $90,356.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,100.00 and $95,800.00 per year, depending on experience, location, and employer.

What does an Email Marketing Manager do?

An Email Marketing Manager is responsible for creating, executing, and optimizing email campaigns to engage customers, promote products or services, and drive business growth. They develop strategies for building email lists, segmenting audiences, crafting compelling email content, and analyzing campaign performance. Their role often involves using email marketing software, A/B testing, and ensuring compliance with privacy regulations. By leveraging analytics, they continuously improve the effectiveness of email communications and contribute to overall marketing objectives.

What does an Email Marketing Manager do?

As an email marketing manager, your main job duties are to create, implement, and monitor email marketing campaigns for your organization. You oversee all aspects of the marketing campaign. You manage team members, analyze metrics such as emails opened and links clicked, and play a major role in the design and content creation. This career requires extensive business and marketing experience. At least a bachelor’s degree in a related field is preferred by employers. Additional qualifications are strong communication skills, excellent problem-solving abilities, and technical experience with common industry software.

What are the key skills and qualifications needed to thrive as an Email Marketing Manager, and why are they important?

To thrive as an Email Marketing Manager, you need expertise in marketing strategy, content creation, audience segmentation, and analytics, typically supported by a degree in marketing, communications, or a related field. Familiarity with email marketing platforms (such as Mailchimp, HubSpot, or Salesforce Marketing Cloud), A/B testing tools, and email automation systems is essential. Strong copywriting, analytical thinking, and project management skills help you craft compelling campaigns and optimize results. These abilities are critical for driving engagement, nurturing leads, and achieving measurable business outcomes through effective email marketing.

What are some common challenges Email Marketing Managers face when coordinating campaigns with other departments?

Email Marketing Managers often collaborate closely with teams like design, content, and sales to develop effective campaigns. One common challenge is aligning timelines and priorities across departments, which can result in delays or last-minute changes. Additionally, ensuring consistent messaging and branding while accommodating input from multiple stakeholders requires strong communication and project management skills. Proactively setting clear expectations and maintaining open channels of communication can help navigate these challenges and deliver successful campaigns.

What is the difference between Email Marketing Manager vs Digital Marketing Specialist?

AspectEmail Marketing ManagerDigital Marketing Specialist
CredentialsMarketing degree, certifications in email marketing toolsMarketing or related degree, certifications in digital marketing
Work EnvironmentFocus on email campaigns, marketing automation platformsBroader digital channels including social media, SEO, PPC
Employer & Industry UsageUsed in retail, e-commerce, B2B companiesUsed across various industries for overall digital strategy

The Email Marketing Manager specializes in creating and managing email campaigns, focusing on email strategy, automation, and analytics. In contrast, the Digital Marketing Specialist handles a wider range of digital channels, including social media, SEO, and paid advertising. While both roles require marketing knowledge and certifications, the Email Marketing Manager's expertise is more concentrated on email platforms and automation tools, making it ideal for companies prioritizing email outreach.

How much do email marketing managers make?

Email marketing managers typically earn a median annual salary of around $65,000 to $85,000, with experienced professionals and those in larger organizations earning over $100,000. Salaries vary based on experience, location, industry, and the complexity of campaigns managed. Strong skills in analytics, copywriting, and marketing automation tools can influence compensation.

What is an email marketing manager?

An email marketing manager is a professional responsible for developing and executing email marketing campaigns to promote products or services, increase customer engagement, and drive sales. They analyze campaign performance, segment audiences, and use tools like email marketing platforms to optimize results, often requiring skills in copywriting, data analysis, and marketing strategy.
More about Email Marketing Manager jobs

What are the most commonly searched types of Email Marketing jobs in Silver Spring, MD?

The most popular types of Email Marketing jobs in Silver Spring, MD are:

What are popular job titles related to Email Marketing Manager jobs in Silver Spring, MD?

For Email Marketing Manager jobs in Silver Spring, MD, the most frequently searched job titles are:

What job categories do people searching Email Marketing Manager jobs in Silver Spring, MD look for?

The top searched job categories for Email Marketing Manager jobs in Silver Spring, MD are:

What cities near Silver Spring, MD are hiring for Email Marketing Manager jobs?

Cities near Silver Spring, MD with the most Email Marketing Manager job openings:

Email Marketing Manager jobs near you
Infographic showing various Email Marketing Manager job openings in Silver Spring, MD as of August 2026, with employment types broken down into 87% Full Time, 11% Part Time, and 2% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $90,356 per year, or $43.4 per hour.

Manager, Integrated Marketing

Washington Nationals

Washington, DC • On-site

$65K - $75K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 16 days ago

Job description

Reporting to the Director of Marketing, the Manager, Integrated Marketing will be responsible for developing and executing integrated marketing campaigns that drive ticket revenue, fan engagement, and audience growth. This role will translate broader marketing and business priorities into actionable campaign plans across owned, paid, digital, social, and traditional marketing channels.
The Manager will lead assigned campaigns from strategy through execution, including development of campaign briefs, creative requests, audience and messaging recommendations, cross-functional coordination, and post-campaign recaps. This role will also own the email marketing strategy and calendar, partnering with internal teams and MLB to develop, execute, test, and optimize communications throughout the fan journey.
The ideal candidate is a strong integrated marketer and project leader who can manage multiple priorities, collaborate effectively across teams, and translate business objectives and performance insights into compelling consumer-facing marketing.
The Nationals are a military-friendly organization actively recruiting veterans and spouses.
Essential Duties and Responsibilities:
  • Develop and execute integrated marketing campaigns supporting ticket sales, promotions, fan engagement, audience growth, and other organizational priorities.
  • Translate broader marketing strategies and business objectives into actionable campaign plans, identifying target audiences, messaging, channel opportunities, creative needs, and key performance indicators.
  • Develop strategic campaign briefs and creative requests in partnership with the Director of Marketing, leading development for assigned campaigns and collaborating on high-priority organizational initiatives.
  • Serve as the marketing lead for assigned campaigns, partnering cross-functionally with Creative Services, Content & Broadcasting, Social Media, Promotions & Events, Ticketing, Business Strategy & Analytics, Communications, and other departments to ensure coordinated execution.
  • Own the email marketing strategy and calendar across ticketing, promotions, fan engagement, and other marketing initiatives, ensuring communications are aligned with organizational priorities and audience needs.
  • Develop email content strategies, messaging, creative direction, and testing opportunities to improve engagement, conversion, and overall channel effectiveness.
  • Partner with MLB, the Marketing Coordinator, and internal stakeholders to coordinate email creative development, production, approvals, quality assurance, and deployment.
  • Partner with Business Strategy & Analytics to identify opportunities for audience segmentation, personalization, lifecycle marketing, and testing across email and integrated marketing campaigns.
  • Partner with the Manager of Paid Media Strategy & Analytics to align paid media, audience targeting, channel recommendations, creative testing, and optimization with broader campaign objectives.
  • Provide strategic direction throughout campaign development, identifying risks, resolving roadblocks, and making recommendations to ensure campaigns remain aligned with business objectives, timelines, and brand standards.
  • Establish campaign scope, key milestones, deliverables, and owners, while partnering with the Marketing Coordinator to manage detailed project timelines, trackers, creative workflows, and status updates.
  • Lead campaign kickoffs and cross-functional communications for assigned marketing initiatives, ensuring stakeholders understand objectives, responsibilities, deadlines, and dependencies.
  • Monitor campaign and email performance and identify opportunities to optimize audiences, messaging, creative, offers, cadence, and channel strategy.
  • Lead post-campaign recaps in partnership with the Director of Marketing, Manager of Paid Media Strategy & Analytics, Business Strategy & Analytics, and other channel owners, translating results into actionable recommendations for future marketing efforts.
  • Stay informed on target audiences, consumer behavior, emerging marketing technologies, competitive activity, and industry trends to identify opportunities for innovation and continuous improvement.
  • Ensure marketing campaigns and communications reflect Washington Nationals brand standards and deliver a consistent fan experience across channels.
  • Perform additional marketing duties as assigned.

Compensation:
The projected annual salary range for this position is $65,000 - $75,000 per year. Actual pay is based on several factors, including but not limited to the applicant's: qualifications, skills, expertise, education/training, certifications, and other organization requirements. Starting salaries for new employees are frequently not at the top of the applicable salary range.
Benefits:
The Nationals offer a competitive and comprehensive benefits package that presently includes:
  • Paid vacation and sick leave, paid holidays throughout the year and a holiday break in December
  • Medical, dental, vision, life and AD&D insurance
  • Short- and long-term disability insurance
  • Flexible spending accounts
  • 401(k) and pension plan
  • Access to complimentary tickets to Nationals home games
  • Employee discounts
  • Free onsite fitness center

Equal Opportunity Employer:
The Nationals are dedicated to offering equal employment and advancement opportunities to all individuals regardless of their race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, matriculation, political affiliation, genetic information, disability, or any other protected characteristic under applicable law.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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