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Edge Marketing Jobs (NOW HIRING)

Marketing Manager

Anaheim, CA · On-site

$80K - $95K/yr

Job Type Full-time Description About Direct Edge Media Direct Edge Media helps some of the nation ... Help Build the Future of Marketing at Direct Edge Media Direct Edge Media is seeking a creative ...

Marketing Manager

Anaheim, CA · On-site

$80K - $95K/yr

About Direct Edge Media Direct Edge Media helps some of the nation's most recognizable brands show ... Help Build the Future of Marketing at Direct Edge Media Direct Edge Media is seeking a creative ...

You enjoy constant learning - You don't mind a steep learning curve, and want to learn cutting edge marketing techniques and strategies * You are organized - You thrive in an environment where there ...

You enjoy constant learning - You don't mind a steep learning curve, and want to learn cutting edge marketing techniques and strategies * You are organized - You thrive in an environment where there ...

You enjoy constant learning - You don't mind a steep learning curve, and want to learn cutting edge marketing techniques and strategies * You are organized - You thrive in an environment where there ...

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Edge Marketing information

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$13

$32

$56

How much do edge marketing jobs pay per hour?

As of Jun 22, 2026, the average hourly pay for edge marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What is Edge Marketing?

Edge Marketing refers to strategies and tactics that focus on reaching customers at the 'edge' of networks, such as through IoT devices, mobile apps, or localized digital touchpoints. This approach leverages real-time data and localized interactions to deliver personalized and timely marketing messages. Edge Marketing is becoming increasingly important as more devices and customers operate outside traditional centralized platforms, enabling brands to engage audiences wherever they are. It often involves integrating advanced analytics, AI, and automation to optimize customer experiences at the network's periphery.

What are the key skills and qualifications needed to thrive as an Edge Marketing professional, and why are they important?

To thrive as an Edge Marketing professional, you need expertise in digital marketing strategies, data analytics, and a solid understanding of edge computing technologies, often supported by a degree in marketing, communications, or computer science. Familiarity with marketing automation tools, CRM systems, and analytics platforms like Google Analytics is typically required. Creativity, adaptability, and strong communication skills are crucial for crafting compelling campaigns and collaborating with cross-functional teams. These skills ensure effective promotion of edge solutions, drive customer engagement, and support business growth in a rapidly evolving tech landscape.

How does an Edge Marketing professional typically collaborate with product and engineering teams to develop go-to-market strategies?

Edge Marketing professionals often work closely with product and engineering teams to deeply understand the technical features and benefits of edge computing solutions. They participate in cross-functional meetings to gather insights, help translate complex technical concepts into customer-facing messaging, and ensure marketing campaigns accurately reflect product capabilities. By maintaining ongoing communication, they align go-to-market strategies with upcoming product releases and customer needs, enabling smoother product launches and more effective positioning in the market.

What is the difference between Edge Marketing vs Content Marketing?

AspectEdge MarketingContent Marketing
FocusInnovative, cutting-edge marketing strategies to gain competitive advantageCreating and distributing valuable content to attract and engage audiences
SkillsCreativity, data analysis, trend awarenessWriting, storytelling, SEO knowledge
Work EnvironmentFast-paced, strategic planningContent creation, editorial planning
Common UsageTech startups, digital agenciesBrands, media companies, online platforms

Edge Marketing focuses on leveraging innovative strategies to stay ahead in competitive markets, often involving trend analysis and rapid adaptation. Content Marketing emphasizes creating valuable content to build brand loyalty and audience engagement. While both roles require creativity and strategic thinking, Edge Marketing is more about pioneering new approaches, whereas Content Marketing centers on content development and distribution.

More about Edge Marketing jobs
Infographic showing various Edge Marketing job openings in the United States as of June 2026, with employment types broken down into 94% Full Time, 5% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.
Assistant Vice President for Communication & Marketing (50117)

Assistant Vice President for Communication & Marketing (50117)

CLAFLIN UNIVERSITY

Orangeburg, SC

Full-time

Posted 26 days ago


Job description

Position Summary:

Claflin University is seeking a dynamic and innovative individual to serve as the Assistant Vice President for Communication and Marketing. This leadership role is responsible for developing and executing a comprehensive communication and marketing strategy to enhance the University's brand visibility and engagement across a variety of platforms. The Assistant Vice President will lead the marketing team, oversee the creation of content, and ensure consistency in the University's messaging to various stakeholders, including prospective and current students, faculty, staff, alumni, and the broader community.

Key Responsibilities:

  • Develop and implement a cutting-edge marketing and communication strategy in alignment with the University's goals and objectives.
  • Oversee the management of the University's digital presence, including websites, social media platforms, email marketing, and other emerging channels.
  • Lead and mentor a team of marketing professionals, fostering a culture of creativity, collaboration, and continuous improvement.
  • Collaborate with various departments to create compelling content that tells the Claflin story, showcases the University's strengths, and engages target audiences.
  • Monitor trends and technologies to keep the University at the forefront of marketing innovations.
  • Analyze and report on campaign performance and ROI, making data-driven decisions to optimize results.
  • Manage the marketing budget, ensuring strategic allocation of resources for maximum impact.
  • Ensure compliance with accessibility standards and best practices in all communications.
  • Serve as a key spokesperson for the University in spaces, managing online reputation and crisis communication as necessary.
  • Engage with internal and external stakeholders to foster partnerships that enhance the University's outreach.

Minimum Qualifications:

  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Master's degree preferred.
  • Minimum of seven (7) years of progressive experience in marketing and communications, with at least three (3) years in a leadership role.
  • Proven track record of developing and executing successful marketing strategies in a higher education setting or comparable industry.
  • Strong understanding of current marketing tools, platforms, and best practices.
  • Experience with web analytics, SEO, SEM, and CRM software.
  • Exceptional communication skills, both written and verbal, with the ability to articulate a clear vision and inspire a team.
  • Demonstrated ability to manage complex projects and meet deadlines.
  • Experience with budget management and resource allocation.

Preferred Qualifications:

  • Experience with content management systems and digital design tools.
  • Knowledge of accessibility standards and regulations.
  • Familiarity with the higher education landscape and the unique communication needs of a university environment.