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How much do driver merchandiser jobs pay per hour?

As of Sep 15, 2026, the average hourly pay for driver merchandiser in the United States is $17.80, according to ZipRecruiter salary data. Most workers in this role earn between $16.11 and $19.71 per hour, depending on experience, location, and employer.

What is a driver merchandiser?

A Driver Merchandiser is a professional responsible for delivering products to retail locations and ensuring that those products are properly stocked and displayed according to company standards. This role typically involves driving a delivery truck, unloading products, rotating stock, and setting up displays or promotional materials. Driver Merchandisers also build relationships with store staff to maximize product visibility and sales. Excellent customer service skills, attention to detail, and a valid commercial driver’s license (CDL) are often required for this job.

What is a driver merchandiser?

A driver merchandiser makes deliveries of products to customers. As a driver merchandiser, you’re responsible for fulfilling deliveries on time while complying with company policies. Your job duties include checking the truckload stability, loading and unloading products, collecting invoices, and displaying and rotating products at client locations. Although not always required, qualifications for this career typically include a Class A driver’s license and, preferably, a few years of commercial driving experience. You should also have a clean driving record, customer service skills, and the ability to work with minimal supervision.

What are the key skills and qualifications needed to thrive as a driver merchandiser?

To thrive as a Driver Merchandiser, you need a valid commercial driver's license (CDL), basic math skills, and experience with inventory management and route delivery. Familiarity with handheld inventory devices, GPS navigation systems, and merchandising software is often required. Strong customer service, time management, and physical stamina are essential soft skills for success in this role. These skills ensure efficient product delivery, accurate merchandising, and excellent client relationships, directly impacting sales and customer satisfaction.

What are some typical challenges driver merchandisers face in their daily routes and how can they be managed?

Driver Merchandisers often encounter challenges such as tight delivery schedules, navigating traffic or unfamiliar routes, and efficiently managing product inventory during deliveries. Effective time management, strong communication with dispatch and store staff, and attention to detail when stocking and rotating products are key strategies for overcoming these obstacles. Building good relationships with store personnel and staying organized can help ensure smooth deliveries and maintain high customer satisfaction.

What is the difference between Driver Merchandiser vs Route Sales Representative?

AspectDriver MerchandiserRoute Sales Representative
CredentialsDriver's license, sometimes a commercial licenseDriver's license, sales experience often preferred
Work EnvironmentDelivering and stocking products at retail locationsDelivering, selling, and managing product inventory
Employer & IndustryFood, beverage, consumer goods companiesFood, beverage, consumer goods companies
Common Search & ComparisonOften compared for delivery and stocking rolesSales and customer interaction focus

Driver Merchandisers primarily focus on delivering and stocking products at retail locations, requiring a valid driver's license. Route Sales Representatives combine delivery with active sales and customer relationship management. Both roles are common in the consumer goods industry, but the key difference lies in the emphasis on sales activities versus stocking and delivery tasks.

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Driver Merchandiser jobs near you
Infographic showing various Driver Merchandiser job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 67% Full Time, 30% Part Time, and 2% Contract. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $37,029 per year, or $17.8 per hour.

Driver Merchandiser

Belmont, NH • On-site

Coca-Cola Beverages Northeast
Food Services and Drinking Places • 1 - 5K employees
Learn more about Coca-Cola Beverages Northeastexternal

$25/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 21 days ago

Key responsibilities

  • Deliver products to customers on assigned route

  • Merchandise, display, and rotate products according to company standards

  • Pick up company property and returns

Coca-Cola Beverages Northeast rating

6.7

Company rating: 6.7 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

Job description

Compensation: $25 per hr
Enjoy local routes with the benefit of being home every day!
Schedule: M-F 5 AM - 4 PM or End of work day (8-10 hr shifts)
Basic Requirements: Valid License, 18+, Medical Card
Build a career where your work matters to the business, the customer, and the communities we serve.
Be part of Coca-Cola Beverages Northeast, a locally rooted, people-first organization where meaningful work, long-term growth, and community impact come together.
Why Coke Northeast?
  • You'll join a company that serves local communities across the Northeast and invests in the people behind the work.
  • You'll be part of a culture that values development, collaboration, and fresh perspectives at every level.
  • You'll build a career with the scale, stability, and opportunity of a trusted, iconic brand.

Job Description
The Driver Merchandiser is responsible for efficiently delivering product to customers in a courteous, professional, compliant, safe and timely manner. In this role, the Driver Merchandiser is also responsible for stocking product on shelves and in coolers while ensuring that appropriate rotation standards are maintained. Finally, as with all our drivers, the Driver Merchandiser serves as an ambassador of our company and the world's most recognized brands.
Essential Duties & Responsibilities
  • Deliver products to customers on assigned route
  • Merchandise, display, and rotate products according to company standards
  • Pick up company property and returns
  • Move, lift and load product and company property
  • Invoice and collect amounts due; settle accounts daily
  • Ensure compliance with regulatory and company policies and procedures
  • Provide superior customer service and foster relationships with store management and personnel

Job Requirements
  • Valid driver's license and driving record within MVR policy guidelines
  • High school diploma, GED or equivalent preferred
  • 1+ years of commercial driving experience preferred
  • Previous route delivery, direct store delivery, stocking, merchandising, retail management and/or customer service experience preferred
  • Must have the ability to repetitively lift, pull and push 50+ pounds, reach above head height, stand, walk, kneel, bend and reach
  • Must have the ability to push and pull manual and powered material handling equipment (i.e., pallet jack, hand-truck etc.) containing product loads for a minimum of 100 yards without assistance

Benefits & Perks
Eligible employees may have access to a comprehensive benefits package, which may include medical, dental, and vision insurance, a 401(k) with company match, life insurance, paid time off, fitness reimbursements, tuition reimbursement, employee discounts, scholarship opportunities, and more.
*Benefits eligibility and offerings may vary based on position, location, employment type, and union governance.
Background Verification
Employment with Coke Northeast is contingent upon the satisfactory completion of a pre-employment background verification. Depending on the role, this process may include a criminal background check, drug screening, and/or review of driving records in accordance with company guidelines and applicable laws.
Equal Opportunity Employer
Coke Northeast is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees and do not discriminate on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, veteran status, disability, or any other legally protected status under federal, state, or local law.
Massachusetts Notice
Under Massachusetts law, it is unlawful for an employer to require or administer a lie detector test as a condition of employment or continued employment. Violations of this law may result in criminal penalties and civil liability.

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