Reporting to the Vice President of Enterprise Analytics, the Director, Marketing Analytics will serve as the primary analytics partner to the Marketing organization responsible for building ...
New
Reporting to the Vice President of Enterprise Analytics, the Director, Marketing Analytics will serve as the primary analytics partner to the Marketing organization responsible for building ...
New
Reporting to the Vice President of Enterprise Analytics, the Director, Marketing Analytics will serve as the primary analytics partner to the Marketing organization responsible for building ...
New
Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of their go-to-market engine. This senior leadership role focuses on defining marketing's contribution to ...
Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of their go-to-market engine. This senior leadership role focuses on defining marketing's contribution to ...
Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of our go-to-market engine. This is a senior leadership role for someone who doesn't just measure marketing ...
Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of our go-to-market engine. This is a senior leadership role for someone who doesn't just measure marketing ...
Description The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement ...
Quick apply
Description The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement ...
Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of our go-to-market engine. This is a senior leadership role for someone who doesn't just measure marketing ...
Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of our go-to-market engine. This is a senior leadership role for someone who doesn't just measure marketing ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Description The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement ...
Description The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Description The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement ...
Description The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Irvine, CA · On-site +1
$104K - $170K/yr
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Irvine, CA · On-site +1
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Quick apply
Irvine, CA · On-site +1
The Director will lead full-funnel attribution and unit economics analysis to optimize digital marketing ROI, improve conversion efficiency, and inform lifecycle strategy, prioritization, and ...
Marketing Analytics Director This role is located at our Corporate Office in Arden Hills, MN. We offer a hybrid work environment that consists of 3 days in the office (T/W/Th) and 2 days remote ...
Marketing Analytics Director This role is located at our Corporate Office in Arden Hills, MN. We offer a hybrid work environment that consists of 3 days in the office (T/W/Th) and 2 days remote ...
Marketing Analytics Director This role is located at our Corporate Office in Arden Hills, MN. We offer a hybrid work environment that consists of 3 days in the office (T/W/Th) and 2 days remote ...
Marketing Analytics Director This role is located at our Corporate Office in Arden Hills, MN. We offer a hybrid work environment that consists of 3 days in the office (T/W/Th) and 2 days remote ...
Boston, KY · On-site
$190K - $218K/yr
Associate Director, Marketing Analytics, Servier Pharmaceuticals, LLC, Boston, Massachusetts (remote) Lead development and implementation of market research, competitive intelligence, and other ...
Boston, KY · On-site
$190K - $218K/yr
Associate Director, Marketing Analytics, Servier Pharmaceuticals, LLC, Boston, Massachusetts (remote) Lead development and implementation of market research, competitive intelligence, and other ...
We are seeking a Director,Global Marketing Analytics & Automationto lead the strategy, architecture, and execution of data-driven and AI-enabled marketing capabilities across our global organization.
We are seeking a Director,Global Marketing Analytics & Automationto lead the strategy, architecture, and execution of data-driven and AI-enabled marketing capabilities across our global organization.
We are seeking a Director, Global Marketing Analytics & Automation to lead the strategy, architecture, and execution of data-driven and AI-enabled marketing capabilities across our global ...
We are seeking a Director, Global Marketing Analytics & Automation to lead the strategy, architecture, and execution of data-driven and AI-enabled marketing capabilities across our global ...
Overview We are seeking a forward-thinking and results-driven Director of Marketing Analytics to lead the strategy, design, and execution of our marketing measurement and analytics capabilities. This ...
Overview We are seeking a forward-thinking and results-driven Director of Marketing Analytics to lead the strategy, design, and execution of our marketing measurement and analytics capabilities. This ...
The Senior Director of Marketing Analytics will lead the analytical and data product efforts behind the marketing and customer strategy, ensuring effective measurement and insights that drive brand ...
The Senior Director of Marketing Analytics will lead the analytical and data product efforts behind the marketing and customer strategy, ensuring effective measurement and insights that drive brand ...
$165K - $207K/yr
The Associate Director, Marketing Analytics - Prostate Cancer position will lead business insights for the commercial organization as it relates to the Oncology therapeutic area. This role will be ...
$165K - $207K/yr
The Associate Director, Marketing Analytics - Prostate Cancer position will lead business insights for the commercial organization as it relates to the Oncology therapeutic area. This role will be ...
$100.5K - $105.9K
1% of jobs
$105.9K - $111.3K
11% of jobs
$111.3K - $116.7K
5% of jobs
$116.7K - $122.1K
6% of jobs
$122.8K is the 25th percentile. Wages below this are outliers.
$122.1K - $127.5K
14% of jobs
The median wage is $131.2K / yr.
$127.5K - $133K
19% of jobs
$133K - $138.4K
17% of jobs
$139.2K is the 75th percentile. Wages above this are outliers.
$138.4K - $143.8K
11% of jobs
$143.8K - $149.2K
5% of jobs
$149.2K - $154.6K
4% of jobs
$154.6K - $160K
6% of jobs
$100.5K
$132.8K
$160K
| Aspect | Director Marketing Analytics | Marketing Analyst |
|---|---|---|
| Required Credentials | Bachelor's or Master's in Marketing, Data Analytics, or related field; extensive experience | Bachelor's degree in Marketing, Business, or related field; entry to mid-level experience |
| Work Environment | Strategic leadership, cross-department collaboration, senior management | Data collection, reporting, campaign analysis, supporting marketing teams |
| Employer & Industry Usage | Large corporations, marketing agencies, tech companies | Marketing departments across various industries, agencies |
The main difference between a Director Marketing Analytics and a Marketing Analyst lies in their level of responsibility and scope. The Director oversees strategic analytics initiatives, manages teams, and influences high-level decisions, while the Marketing Analyst focuses on data collection, analysis, and supporting marketing campaigns. Both roles require strong analytical skills, but the director's role is more leadership-oriented and strategic.

Full-time
Medical, Dental, Vision, Life, Retirement
Posted 4 days ago
New
5.6
Based on 596 frontline employees who took The Breakroom Quiz
46th of 61 rated gym and leisure clubs
Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the world by number of members and locations. As of March 31, 2026, Planet Fitness had approximately 21.5 million members and 2,909 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain. The Company’s mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. Approximately 90% of Planet Fitness clubs are owned and operated by independent business owners.
At Planet Fitness, our unique mission has always been to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment. And we’re proud of the amazing Planet Fitness team that supports our clubs and team members. They are comprised of dynamic, dedicated, and talented individuals who represent our values of integrity, transparency, passion, respect, and excellence (while having fun!) in everything they do.
Joining the PF family means being part of a company that cares about bettering the health and wellbeing of our communities. It means being a part of a supportive, engaging workforce with an inclusive culture that values diversity and creates an environment where everyone can feel they belong. It means encouraging professional growth and development. It means making true, lasting connections with your co-workers with celebrations, team building activities and engaging corporate events! It means creating a positive impact in our local communities through our Judgement Free Generation® philanthropic initiative. It means being part of a brand that you can be proud of!
For the past 30 years, we’ve helped millions of people in their fitness journey and revolutionized the industry along the way. And we’re just getting started!
Reporting to the Vice President of Enterprise Analytics, the Director, Marketing Analytics will serve as the primary analytics partner to the Marketing organization responsible for building enterprise-wide marketing analytics solutions that improve marketing performance, member growth, and business outcomes.
This role will be responsible for delivering descriptive and predictive analytics, performance measurement, and decision-support capabilities that enable Marketing leaders to make informed, data-driven decisions. Working closely with Marketing, Operations, Finance, Technology, and Enterprise Analytics stakeholders, the Director will establish scalable, analytics products to guide decisions, improve visibility into key performance drivers, and promote the adoption of these standardized analytics tools and processes.
The Director will play a critical role in advancing Planet Fitness' analytics maturity by replacing fragmented insights and analytics practices with scaled analytics solutions that improve decision-making and organizational performance.
The ideal candidate combines strong business acumen, proven experience building analytics products to drive enterprise-level marketing operations, analytical and data science expertise, stakeholder management skills, and a proven track record of partnering with senior leaders to drive measurable business impact.
This role follows a hybrid schedule and requires regular, in-person work at our Boston, MA or Hampton, NH office. Our hybrid model is M/T/W in office and TH/F are optional work-from-home. Candidates must reside within commuting distance of one of these locations. Fully remote work is not available for this role.
Functional Analytics Leadership
Marketing Performance Analytics
Reporting, KPI Management & Analytics Adoption
Cross-Functional Business Partnership
Continuous Improvement & Analytics Enablement
Team Leadership & Development
Planet Fitness cares about you and your well-being. We offer a comprehensive benefits package to eligible employees which includes the core medical, dental, vision, life and disability as well as supplemental accident, hospital and critical illness coverage options. In addition, we are proud to offer eligible employees a generous time off program (including volunteer time), childcare reimbursement, paid parental leave, pet care reimbursement, tuition reimbursement, free Black Card membership, learning and development programs and a whole host of engagement activities. We offer a 401(k) Plan with safe harbor employer matching and an employee stock purchase plan. This role is also eligible to participate in an annual corporate bonus incentive program based on company financial and personal performance.
The salary for MA-based and NH-based employees hired into this role will be aligned with the range below. This is a good faith estimate, and the amount of base salary will correspond with a candidate’s professional experience, qualifications and internal equity.
Annual Base Salary Range: $190,000-$230,000
Note to Applicants: We have been made aware of an increasing number of hiring fraud schemes across numerous platforms. Planet Fitness never requires advance payments of any kind for computer equipment or any other purpose at the start of employment. Any request for you to provide payment information during the application process is part of a fraud scheme. Further, we recommend that you do not provide sensitive personal information (SSN, DOB, driver’s license number) as part of the initial application process.
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Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of March 31, 2022, Planet Fitness had more than 16.2 million members and 2,291 stores in 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico and Australia. The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. More than 90% of Planet Fitness stores are owned and operated by independent business men and women. At Planet Fitness, our mission has always been to enhance peoples lives by providing a high-quality fitness experience in a welcoming, judgement free environment. We are proud to be one of the largest and fastest-growing franchisors and operators of fitness centers in the United States with over 2,000 clubs and growing!
Health and personal care stores, amusement, gambling, and recreation and fitness and sports centers
501 - 1,000 Employees
Hampton, NH, US