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Director Creative Strategy Jobs in Alabama (NOW HIRING)

OWA

Senior Director of Sales & Marketing

Foley, AL · On-site

The Senior Director of Sales & Marketing provides strategic leadership and oversight for all sales ... Coordinate and oversee relationships with creative agencies, contract vendors, and outside ...

Encompass Health

Director, Brand Marketing

Birmingham, AL · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... strategy and ensures consistent delivery through brand governance, oversees the appropriate ... The position also leads the project management, creative and event teams to ensure alignment and ...

Chick-fil-A

Marketing Director

Daphne, AL

$18 - $22/hr

We are looking for an energetic, creative, and strategic Part-Time Marketing Director to represent our locations across Daphne and Fairhope, AL . In this role, you will be the face of our local store ...

Chick-fil-A

Marketing Director

Daphne, AL · On-site

$18 - $22/hr

We are looking for an energetic, creative, and strategic Part-Time Marketing Director to represent our locations across Daphne and Fairhope, AL . In this role, you will be the face of our local store ...

MSSI

Graphic Specialist- Senior (contingent 034)

Huntsville, AL · On-site +1

$64K - $89K/yr

... strategic and executive-level communication materials supporting senior leaders, incorporating clear and impactful messaging. * Direct the development of storyboards, scripts, and creative planning ...

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Director Creative Strategy information

What does a director of creative strategy do?

A Director of Creative Strategy leads the development and execution of innovative marketing and branding strategies to achieve business objectives. They collaborate with creative teams, marketing departments, and stakeholders to ensure brand messaging and campaigns align with company goals. This role requires a mix of creativity, analytical thinking, and leadership to drive engagement and brand growth. They also stay ahead of industry trends and consumer insights to shape effective storytelling and campaign direction.

What are the key skills and qualifications needed to thrive as a director of creative strategy?

To excel as a Director of Creative Strategy, candidates typically need extensive experience in brand development, campaign planning, and creative direction, often supported by a degree in marketing, communications, or a related field. Familiarity with creative project management tools such as Adobe Creative Suite, Asana, and analytics platforms is highly beneficial. Outstanding leadership, strong communication, and visionary thinking are essential soft skills for inspiring teams and driving innovative solutions. Mastering these abilities enables strategic alignment between creative work and business objectives, ensuring impactful and effective campaigns.

What are the typical challenges faced by a director of creative strategy?

Directors of Creative Strategy often navigate challenges such as balancing innovative ideas with client expectations, managing tight deadlines, and aligning creative output with broader business goals. They work closely with cross-functional teams, including marketing, design, and sales, which requires strong collaboration and negotiation skills. Additionally, adapting to rapidly changing market trends and new technologies can be demanding but also opens up exciting opportunities for creative solutions. Success in this role involves effectively prioritizing projects, inspiring diverse teams, and maintaining a high standard of creative excellence across campaigns.

What are popular job titles related to Director Creative Strategy jobs in Alabama?

For Director Creative Strategy jobs in Alabama, the most frequently searched job titles are:

What job categories do people searching Director Creative Strategy jobs in Alabama look for?

The top searched job categories for Director Creative Strategy jobs in Alabama are:

What cities in Alabama are hiring for Director Creative Strategy jobs?

Cities in Alabama with the most Director Creative Strategy job openings:

Director Creative Strategy jobs near you

Senior Director of Sales & Marketing

OWA

Foley, AL • On-site

Full-time

Re-posted 3 days ago

Job description

The Senior Director of Sales & Marketing provides strategic leadership and oversight for all sales, marketing, communications, and special events functions at OWA Parks & Resort. This role is responsible for driving attendance, revenue, and brand growth across the resort, its owned companies, and tenant businesses through integrated strategies, strong leadership, and cross-functional collaboration.
Serving as a senior advisor to property leadership, the Senior Director aligns departmental strategy with business objectives, oversees key budgets, and ensures that sales, marketing, and events efforts operate cohesively to support OWA's position as a premier regional destination.
DUTIES AND RESPONSIBILTIES:
  • Set the overall sales, marketing, and special events strategy for OWA Parks & Resort, aligning departmental goals with property-wide business objectives
  • Provide leadership and oversight to direct reports, including the marketing, sales, and special events teams, fostering a culture of accountability, collaboration, and performance
  • Oversee the development and execution of integrated marketing, sales, public relations, and special events initiatives that drive attendance, awareness, and revenue
  • Collaborate closely with the OWA Property Manager and executive leadership to support long-term planning, business development, and brand positioning initiatives
  • Ensure consistent communication and alignment among marketing, sales, operations, and guest experience teams
  • Maintain and enforce OWA's brand standards and creative direction across all marketing channels
  • Coordinate and oversee relationships with creative agencies, contract vendors, and outside consultants supporting OWA's in-house marketing and design teams
  • Strengthen relationships with internal business units, tenant partners, community leaders, tourism organizations, and regional stakeholders
  • Oversee annual sales and marketing budget planning and execution, ensuring effective allocation of resources and strong return on investment
  • Monitor performance metrics, sales results, campaign effectiveness, and event outcomes, using data to inform strategy adjustments
  • Identify opportunities for positive earned coverage highlighting OWA's entertainment, cultural, and community impact
  • Provide strategic guidance to OWA owned businesses and tenants on public messaging, communications, and reputation management
  • Supports executive leadership with crisis communication response efforts as needed
  • Perform other duties as assigned

QUALIFICATIONS:
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field required; master's degree preferred
  • Minimum fifteen (15) years of progressive leadership experience, with at least seven (7) years in a senior-level role overseeing sales and marketing within a hospitality, entertainment, or tourism business
  • Proficiency in Microsoft Office Suite, project management systems, and marketing software platforms is required
  • Strong executive leadership skills with the ability to guide teams and influence cross-functional stakeholders
  • Experience coordinating relationships with creative agencies, marketing vendors, and public relations firms, including contract oversight and project management
  • Proven experience managing large budgets and complex, multi-channel initiatives
  • Excellent communication, strategic planning, and decision-making abilities
  • Ability to operate effectively in a fast-paced, event-driven environment
  • Flexibility to work evenings, weekends, and holidays as needed to support major events, launches, or business needs
  • Excellent writing, editing, and verbal communication skills
  • Highly organized, detail-oriented, and able to manage multiple projects and deadlines in a fast-paced environment
  • Ability to work flexible hours including evenings, weekends, and holidays as required
  • Some overnight travel required

Interested applicants can apply directly to www.visitowa.com/employment.
To maintain document integrity and ensure optimal system processing, please submit your resume and supporting files in PDF format.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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