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Director Conversion Rate Optimization Jobs in Chicago, IL

Intangible Assets

eCommerce Manager

Waukegan, IL · On-site

The role involves monitoring site performance and analytics, improving user experience, and implementing conversion rate optimization tactics. The Ecommerce Manager B2B will also manage key account ...

Darwill, Inc.

Client Growth Director

Villa Park, IL · On-site

We built our reputation in direct mail. We've grown into something much bigger. Today, Darwill ... Conversion rate optimization (CRO) * Lead attribution and performance measurement * Experience ...

Roku

Senior Device Sales Marketing Manager

Chicago, IL

$255K - $330K/yr

Experience managing direct-to-consumer sales marketing, including promotion design, offer testing, conversion rate optimization, and building distinct consumer reasons to buy from DTC * Familiarity ...

EnthuZiastic

Growth Hacker - Remote

Gary, IN · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Smartcat

AI Growth & SEO Marketing Manager

Chicago, IL · On-site

You will own the website experience from discovery to conversion: improving conversion rates, optimizing landing pages, strengthening SEO and AI search visibility, and building AI-first workflows ...

EnthuZiastic

Growth Hacker - Remote

Aurora, IL · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Chicago, IL · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Hammond, IN · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Sono Bello

Manager, Web Program Management

Chicago, IL · Hybrid

Reporting to the Director of Digital Product, you will work at the center of a cross-functional ... Experience with A/B testing, SEO fundamentals, and conversion rate optimization * Proficiency in ...

Alma Lasers

Digital Marketing Manager

Buffalo Grove, IL · On-site

$100K - $120K/yr

Reporting to the Director of Digital, this position will operate with strong ownership and ... conversion rate optimization, and lead capture. · Lead A/B testing, personalization, and ...

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Showing results 21-40

All JobsConversion Rate Optimization JobsDirector Conversion Rate Optimization JobsDirector Conversion Rate Optimization Jobs in Chicago, IL

Director Conversion Rate Optimization information

See Chicago, IL salary details

$24.2K

$125.2K

$195.2K

How much do director conversion rate optimization jobs pay per year?

As of Aug 10, 2026, the average yearly pay for director conversion rate optimization in Chicago, IL is $125,186.00, according to ZipRecruiter salary data. Most workers in this role earn between $97,900.00 and $151,900.00 per year, depending on experience, location, and employer.

How does the director of conversion rate optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What are the key skills and qualifications needed to thrive as a director of conversion rate optimization?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

What does a director of conversion rate optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are the most commonly searched types of Conversion Rate Optimization jobs in Chicago, IL? The most popular types of Conversion Rate Optimization jobs in Chicago, IL are:
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What job categories do people searching Director Conversion Rate Optimization jobs in Chicago, IL look for? The top searched job categories for Director Conversion Rate Optimization jobs in Chicago, IL are:
What cities near Chicago, IL are hiring for Director Conversion Rate Optimization jobs? Cities near Chicago, IL with the most Director Conversion Rate Optimization job openings:
Director Conversion Rate Optimization jobs near you

Client Growth Director

Darwill, Inc.

Oakbrook Terrace, IL • On-site

Full-time

Re-posted 2 days ago

Job description

About Us
Most agencies sell channel execution, Darwill sells growth and backs it with data nobody else has. We're a data intelligence and growth execution company. We help businesses identify their highest-value audiences, activate them across channels, and continuously improve performance through proprietary benchmarking built on years of matchback data that cannot be purchased or replicated.
We built our reputation in direct mail. We've grown into something much bigger. Today, Darwill combines data intelligence, multi-channel execution, and performance measurement into a single growth engine. We work with businesses of all sizes, from regional multi-location operators to national franchise systems, who need to drive real results at the local level. We've built strong lasting relationships with many customers over years of consistent, measurable performance.
Role Summary
The Client Growth Director is responsible for driving revenue growth within existing client accounts by identifying, developing, and closing strategic expansion opportunities. This role serves as both a growth strategist and trusted advisor, helping clients leverage Darwill's data intelligence and marketing capabilities to drive measurable local-market performance.
The ideal candidate combines strong consultative sales skills with deep expertise in digital performance marketing for multi-location organizations, franchises, and private equity-backed platforms. They understand how to translate growth objectives into localized marketing programs that generate measurable leads, appointments, customer acquisition, and revenue growth.
Key Responsibilities:
Strategic Account Growth
  • Develop and execute account growth strategies across assigned client portfolios.
  • Build structured expansion plans that increase client lifetime value.
  • Uncover opportunities to leverage additional Darwill capabilities across marketing, data, analytics, and customer communications.

Revenue Generation
  • Own and achieve upsell and cross-sell revenue targets.
  • Develop and present growth strategies, business cases, and expansion proposals.
  • Lead solution positioning and consultative sales efforts in complex client environments.
  • Expand Darwill's share of wallet within existing accounts and have knowledge of competitive Digital market pricing.

Executive Relationship Development
  • Build trusted relationships with C-suite executives, marketing leaders, operational stakeholders, franchise leadership, and private equity partners.
  • Conduct strategic business reviews focused on growth opportunities and performance outcomes.
  • Align Darwill solutions with client business objectives and growth priorities.

Cross-Functional Leadership
  • Partner with Sales, Marketing, Digital, Data, Analytics, and Delivery teams.
  • Coordinate internal resources to support expansion initiatives and client success.
  • Collaborate on solution development, proposal creation, and growth planning.

Strategic Planning & Analytics
  • Leverage performance data and market insights to identify growth opportunities.
  • Demonstrate ROI through performance reporting, attribution analysis, and opportunity modeling.
  • Translate marketing performance into business outcomes including lead generation, customer acquisition, and revenue growth.

Experience Should Include:
  • 7-12 years of experience in digital marketing, growth strategy, client services, business development, or consultative account management.
  • Proven success growing revenue within existing client relationships.
  • Deep understanding of local performance marketing, including:
  • Paid Search (Google Ads)
  • Local SEO and Google Business Profile optimization
  • Paid Social
  • Programmatic advertising
  • Conversion rate optimization (CRO)
  • Lead attribution and performance measurement
  • Experience supporting organizations in one or more of the following verticals: Hearing Care, Dental, Home Services, or similar localized consumer service industries with multi-location, franchise, dealer networks or distributed operating models.
  • Strong understanding of how local-market marketing differs from national brand marketing.
  • Experience presenting growth strategies to franchise owners, regional operators, executive leadership teams, and private equity stakeholders.
  • Ability to connect marketing investments directly to lead generation, customer acquisition, and revenue outcomes.
  • Familiarity with CRM platforms, customer data platforms (CDPs), identity resolution, first-party data activation, and marketing technology ecosystems.
  • Understanding of lead management processes, call tracking, appointment-setting workflows, and attribution methodologies.

Skills & Qualifications
  • Proven success closing digital and performance-based marketing solutions.
  • Strong executive communication and presentation skills.
  • Strategic account planning and consultative selling expertise.
  • Data fluency and analytical capability.
  • Experience navigating complex, multi-stakeholder organizations.
  • Ability to communicate marketing, data, and technology solutions in business terms.
  • Strong collaboration and cross-functional leadership skills.

What Success Looks Like
  • Consistently grows revenue across existing client accounts.
  • Identifies and activates new growth opportunities within client organizations.
  • Helps clients improve lead generation, appointments, customer acquisition, and revenue performance.
  • Leverages Darwill's unique customer intelligence, data, and marketing capabilities to create differentiated client outcomes.
  • Successfully presents complex marketing, data, and technology solutions to executive audiences.
  • Strengthens Darwill's position as a strategic growth partner rather than a marketing vendor.
  • Expands multi-service adoption and increases client lifetime value across the portfolio.

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