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Director Brand Strategy Jobs in Decatur, GA (NOW HIRING)

The Director, Brand Marketing, supporting our Co-Branding efforts, leads the development and ... communicate strategies that align with business needs and objectives to gain buy-in from ...

The Director, International Brand Marketing leads brand strategy development for multiple brands (2+) from insight to execution, owning calendar planning and execution of the integrated brand plans ...

Overview The Director, International Brand Marketing leads brand strategy development for multiple brands (2+) from insight to execution, owning calendar planning and execution of the integrated ...

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Director Brand Strategy information

See Decatur, GA salary details

$45.9K

$124.5K

$214.8K

How much do director brand strategy jobs pay per year?

As of Jul 13, 2026, the average yearly pay for director brand strategy in Decatur, GA is $124,546.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,900.00 and $146,400.00 per year, depending on experience, location, and employer.

What does a Director of Brand Strategy do?

A Director of Brand Strategy is responsible for developing and overseeing a company's brand positioning, messaging, and long-term strategic vision. They conduct market research, analyze consumer trends, and collaborate with marketing, creative, and product teams to ensure brand consistency and impact. Their goal is to enhance brand awareness, differentiate from competitors, and drive customer engagement. This leadership role requires strong analytical, creative, and communication skills to align branding efforts with business objectives.

What are some typical challenges a Director Brand Strategy faces in this role?

One common challenge for Directors of Brand Strategy is navigating market shifts and evolving consumer preferences while ensuring brand consistency across all channels. You may also encounter the need to align diverse stakeholders, from creative teams to executive leadership, around a unified brand vision. Balancing long-term strategic planning with short-term tactical demands is a frequent aspect of the role. Success often comes from staying agile, leveraging data-driven insights, and fostering strong collaboration throughout the organization.

What are the key skills and qualifications needed to thrive in the Director Brand Strategy position, and why are they important?

To thrive as a Director Brand Strategy, you need expertise in brand management, market research, strategic planning, and a bachelor's or master's degree in marketing, communications, or a related field. Familiarity with analytics platforms, brand tracking tools, and content management systems is often required, along with certifications like Brand Management or Digital Marketing. Outstanding leadership, creative problem-solving, and persuasive communication skills set top candidates apart. These capabilities enable you to create and execute compelling brand strategies that drive business growth and foster lasting customer engagement.

What are the most commonly searched types of Brand Strategy jobs in Decatur, GA? The most popular types of Brand Strategy jobs in Decatur, GA are:
What job categories do people searching Director Brand Strategy jobs in Decatur, GA look for? The top searched job categories for Director Brand Strategy jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Director Brand Strategy jobs? Cities near Decatur, GA with the most Director Brand Strategy job openings:
Director - Brand Experience - Arby's

Director - Brand Experience - Arby's

Inspire Brands, Inc.

Sandy Springs, GA • On-site

Full-time

Posted 26 days ago


Inspire Brands rating

5.8

Company rating: 5.8 out of 10

Based on 56 frontline employees who took The Breakroom Quiz

27th of 103 rated fast food restaurants


Job description

This role is responsible for leading the brand experience strategy across end-to-end consumer journey and strategic marketing activities. This role will work closely with the VP, Brand Experience to develop the marketing annual strategic and tactical plan. The Director - Brand Experience will drive the full-bar (on and off-prem) business by enabling a wholistic view of the business, driving identification of business objectives and prioritization. The role will quarterback overall execution of brand plans, working cross -functionally, and vertically, to deliver against topline goals.
Responsibilities:
  • Collaborates with VP, Brand Experience and CMO to develop annual marketing plans

  • Accountable for building and directing brand calendar strategy utilizing cross-functional inputs (e.g., LTOs, ops/marketing initiatives) to deliver business goals for year, month, week

  • Works cross-functionally to quarterback the execution of the fully integrated marketing calendar throughout the year

  • Manages Franchisee Association meeting and stakeholder guidance

  • Manages the performance and career growth of team

Requirements:
  • 4 year Degree in Business Administration, Marketing, Statistics, Social Science, etc
  • Master's Degree Preferred
  • 10+ Years of experience in Strategy, Marketing, Research, Data Analytics, Consulting, or related field

  • Strategically-minded marketer with strong business acumen, including P&L fluency - a general manager mindset

  • Ability to translate complex business challenges into clear, simple strategies and executable plans

  • Program management connecting strategy, timing, and cross-functional execution into a clear operating rhythm

  • Deep understanding of brand DNA, including but not limited to market size, competitive positioning, target consumer segments

  • Creative thinker and conceptual problem-solver who can unlock growth opportunities across the brand experience

  • Experience in franchisee organization

  • Strong communication skills and ability to speak and write concisely and effectively, adapting messages to a range of audiences

  • Self-starter and entrepreneurial leader who performs in a lean, fast-paced environment

  • Thrives in collaborative, matrixed, and cross-functional organization with strong ability to influence

  • Ability to develop and mentor others

  • High EQ, internally and with Franchisees
  • 15% Travel Required

Inspire is a multi-brand restaurant company whose portfolio includes more than 33,000 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide.
We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple-it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences.

What Inspire Brands employees say

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Benefits

Hours and flexibility

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Get the full story on Breakroom


Inspire Brands logo

About Inspire Brands

Sourced by ZipRecruiter

Inspire Brands Inc., located in Atlanta, GA, United States, operates in the foodservice industry as a multi-brand restaurant company, making it among the biggest restaurant companies globally. Their portfolio includes well-known restaurant brands such as Arby's, Buffalo Wild Wings, Sonic, and Jimmy John's, reflecting their commitment to innovation and quality. Founded in 2018 as a result of a consolidation of various restaurant brands under one corporate umbrella, Inspire Brands was formed with a vision to invigorate excellent brands and supercharge their long-term growth.

Industry

Food services and drinking places

Company size

10,000+ Employees

Headquarters location

Atlanta, GA, US

Year founded

2018