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Manager Brand Strategy Jobs in Decatur, GA (NOW HIRING)

Newell Brands

Manager, Brand Finance

Atlanta, GA · On-site

Manager, Brand Finance- Oster Reports to: Senior Manager Brand Finance Location: Atlanta, GA Role ... Participate in monthly forecast preparation and support the annual budgeting and brand strategic ...

Home Depot

Manager, Brand Communications

Atlanta, GA · On-site

The Manager, Brand PR is a key member of The Home Depot Public Relations team, responsible for developing and executing strategic external communications that elevate the company's brand, product ...

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All JobsBrand Strategy JobsManager Brand Strategy JobsManager Brand Strategy Jobs in Decatur, GA

Manager Brand Strategy information

See Decatur, GA salary details

$71.8K

$150.3K

$241.6K

How much do manager brand strategy jobs pay per year?

As of Aug 6, 2026, the average yearly pay for manager brand strategy in Decatur, GA is $150,322.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,900.00 and $193,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a manager brand strategy?

To thrive as a Manager Brand Strategy, you need expertise in brand management, market research, and strategic planning, often supported by a degree in marketing or business. Familiarity with analytics platforms, digital marketing tools, and brand tracking systems is typically required. Strong leadership, creative thinking, and persuasive communication are standout soft skills in this position. These capabilities enable the effective development and execution of brand strategies that drive business growth and market differentiation.

What does a manager brand strategy do?

A Manager of Brand Strategy is responsible for developing and implementing plans to position and promote a company's brand in the marketplace. They analyze market trends, identify target audiences, and work with cross-functional teams to ensure consistent brand messaging across all channels. Their goal is to enhance brand awareness, drive customer engagement, and support business growth by differentiating the brand from competitors.

What is the difference between Manager Brand Strategy vs Brand Manager?

AspectManager Brand StrategyBrand Manager
Primary FocusDeveloping long-term brand strategies and positioningManaging day-to-day brand activities and campaigns
ResponsibilitiesMarket research, strategic planning, brand architectureAdvertising, promotions, product launches
Required SkillsStrategic thinking, market analysis, branding expertiseCreativity, project management, communication skills
Work EnvironmentStrategic teams, marketing departmentsMarketing, advertising agencies, product teams

While both roles focus on branding, the Manager Brand Strategy emphasizes long-term strategic planning and positioning, whereas the Brand Manager handles the execution of marketing campaigns and daily brand activities. Understanding these differences helps clarify career paths and employer expectations in branding roles.

What are some common challenges faced by a manager brand strategy when aligning teams around a unified brand vision?

A Manager Brand Strategy often encounters the challenge of uniting cross-functional teams—such as marketing, sales, product, and design—around a cohesive brand vision. Differences in departmental goals and perspectives can lead to misalignment or inconsistent messaging. Overcoming these challenges requires strong communication skills, regular cross-team workshops, and clear brand guidelines. Building consensus and fostering collaboration are key to ensuring that all teams represent the brand consistently and effectively, which ultimately strengthens brand equity.
What are the most commonly searched types of Brand Strategy jobs in Decatur, GA? The most popular types of Brand Strategy jobs in Decatur, GA are:
What job categories do people searching Manager Brand Strategy jobs in Decatur, GA look for? The top searched job categories for Manager Brand Strategy jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Manager Brand Strategy jobs? Cities near Decatur, GA with the most Manager Brand Strategy job openings:
Manager Brand Strategy jobs near you

Manager, Brand Finance

Newell Brands

Atlanta, GA • On-site

Full-time

Posted 8 days ago

Newell Brands rating

7.3

Company rating: 7.3 out of 10

Based on 80 frontline employees who took The Breakroom Quiz

321st of 536 rated manufacturers

Job description

Job ID: 15795
Alternate Locations: United States-Georgia-Atlanta
Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact-supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.
Position Title: Manager, Brand Finance- Oster
Reports to: Senior Manager Brand Finance
Location: Atlanta, GA
Role DescriptionNewell Brands is seeking a Manager, Brand Finance to support the U.S. and LATAM market. This role will partner closely with Brand Marketing and Sales teams to drive profitable growth through innovation and strategic initiatives. The position will play a critical role by contributing to the new product development process, evaluating investment opportunities, assessing effectiveness and ROI.
In addition, this role will lead forecasting and budgeting activities, provide comprehensive financial analysis across the full P&L, and deliver strategic insights with a strong CFO mindset to help guide business decisions and optimize financial performance.
Primary Responsibilities:
  • Supports brand marketing with long-range (12mo+) business & financial planningfocused on profitable growth, brand strategy & new product development
  • Supports the new product development process alongside Brand Marketing, Brand Finance, and Engineering by assisting with financial projections for new products along with post-mortem analysis of previously launched projects
  • Supports marketing ROI analytics and collaborates with Brand Management to manage, track and optimize spending
  • Participate in monthly forecast preparation and support the annual budgeting and brand strategic planning processes by partnering closely with Brand Marketing, Customer Sales Planning, Supply Chain, and regional teams to align financial objectives with business strategies. Assist with month-end and quarter-end close activities including variance commentary and reporting
  • Partner with operations finance to summarize impacts of standard costs and manufacturing variances for key material costs.
  • Foster positive and collaborative relationships within finance team, cross-functional and regional leadership.
  • Identify gaps, and lead improvement projects, partnering with key stakeholders. Proactively owns, identifies, and solves issues assigned to them.
  • Ability to manage multiple priorities, as timeline to action may be tight and require significant cross-functional coordination.
  • Strong business acumen and ability to share business knowledge with non-financial individuals.
  • Drive automation and scalability of financial processes and reporting tools
  • Train cross-functional teams such as brand development and brand marketing teams on financial file preparation as needed as well as reporting tools.
  • Provide strategic financial guidance on trade spending, advertising, and promotional investments through detailed analysis of specific business cases, evaluating performance outcomes, and identifying potential opportunities and risks.
  • Ad hoc projects as assigned.

Qualifications and Experience Preferred for This Role:
  • Must be fluent in both English and Spanish
  • BA/BS degree in Finance, Accounting, Business, Management or Economics
  • 6-9 years of relevant experience in Finance with progressively increasing levels of responsibility
  • Experience in a manufacturing or CPG environment preferred.
  • Strong business acumen and analytical skills with the ability to distill complex data into clear, actionable insights
  • Broad-based business acumen (FP&A, Cost Accounting, Sales, Marketing, Supply Chain)
  • Experience in commercial finance with strong working knowledge of Volume/Price/Mix analysis, Trade Promotions and Advertising and Promotional Spend is desired.
  • Strong interpersonal, written and verbal communication skills.
  • Ability to operate with a customer-focused mindset to partner and collaborate achieving a common goal with cross-functional business partners.
  • Results driven behavior with sense of urgency and with the ability to recommend and make decisions quickly.
  • Ability to improve processes and apply continuous-improvement mindset to day-to-day activities.
  • Advanced Excel skills, highly analytical and detail oriented
  • Comfort with ambiguity and a willingness to work with a high degree of autonomy.
  • Experience with Hyperion (HFM), SAP and Power BI planning systems strongly preferred.
  • Self-starter mentality with a focus on accuracy, accountability, and ownership
  • Proficiency in MS Office applications (Access, Word, Excel, PowerPoint, etc.), computer literate.
  • Excellent oral and written communication skills - able to engage stakeholders at all levels
  • Comfortable with ambiguity and changing priorities
  • Self-motivated in achieving goals and completing routine tasks.
  • Ability to work as part of a team and interface with others across all levels of the organization, work independently and as part of a team to solve problems given limited resources and time, have a strong work ethic, and adhere to deadlines

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer's, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.
Date Posted: Jul 30, 2026

What Newell Brands employees say

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About Newell Brands

Sourced by ZipRecruiter

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer's, Oster, NUK, Spontex and Campingaz.

Industry

Manufacturing

Company size

10,000+ Employees

Headquarters location

Atlanta, GA, US

Year founded

1903

Social media

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