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Manager Brand Strategy Jobs in Decatur, GA (NOW HIRING)

MKTG

Brand Influencer - Atlanta, GA

Atlanta, GA · On-site

$30/hr

Influencers have the ability to create quality content that is on brand strategy. This position is an Occasional Employment Position. Being hired as a Brand Influencer does not guarantee that the ...

AMZ Advisers

Amazon Brand Strategist

Atlanta, GA

... so that Account Managers can successfully implement. From onboarding new clients to guiding ... If you are a proactive and analytical individual with a passion for advertising strategy and a ...

Home Depot

Analyst, Brand Advocate

Atlanta, GA · On-site

... strategic growth and drive incremental revenue. * 10% Collaboration - Collaborates with suppliers and cross-functional partners to manage content changes, product presentation, and brand performance ...

Carter's

Creative Director, Brand Lab

Atlanta, GA · On-site

They will partner closely with our brand managers and creative teams on needs and challenges to bring strategies to life and ideate on pathways to achieve top tier results. Candidates must be excited ...

Carter's, Inc.

Creative Director, Brand Lab

Atlanta, GA · On-site

They will partner closely with our brand managers and creative teams on needs and challenges to bring strategies to life and ideate on pathways to achieve top tier results. Candidates must be excited ...

GoTo Foods

Director, Brand Marketing

Atlanta, GA · On-site

The Director, Brand Marketing partners with VP to support brand strategy development and calendar ... management, stakeholders, other departments, etc.) and foster an environment of mutual respect ...

Coca-Cola

Brand Manager, Sparkling Flavors

Atlanta, GA · On-site

Work with Operating Unitcategory team to develop mid-term (2-3 years) growth strategy and annual ... Manage brand and project performance through data analysis by converting KPI's and findings into ...

My Amazon Guy

Brand Manager

Alpharetta, GA · Remote

$36K - $80K/yr

Are you a strategic and deductive person? Do you like to deliver? Are you excited about Brands? If ... Oversee 2 international reports and up to 2 Jr. Brand Managers; ensure accountability, proper ...

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Manager Brand Strategy information

See Decatur, GA salary details

$71.8K

$150.3K

$241.6K

How much do manager brand strategy jobs pay per year?

As of May 30, 2026, the average yearly pay for manager brand strategy in Decatur, GA is $150,322.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,900.00 and $193,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Manager Brand Strategy, and why are they important?

To thrive as a Manager Brand Strategy, you need expertise in brand management, market research, and strategic planning, often supported by a degree in marketing or business. Familiarity with analytics platforms, digital marketing tools, and brand tracking systems is typically required. Strong leadership, creative thinking, and persuasive communication are standout soft skills in this position. These capabilities enable the effective development and execution of brand strategies that drive business growth and market differentiation.

What are some common challenges faced by a Manager Brand Strategy when aligning teams around a unified brand vision?

A Manager Brand Strategy often encounters the challenge of uniting cross-functional teams—such as marketing, sales, product, and design—around a cohesive brand vision. Differences in departmental goals and perspectives can lead to misalignment or inconsistent messaging. Overcoming these challenges requires strong communication skills, regular cross-team workshops, and clear brand guidelines. Building consensus and fostering collaboration are key to ensuring that all teams represent the brand consistently and effectively, which ultimately strengthens brand equity.

What does a Manager of Brand Strategy do?

A Manager of Brand Strategy is responsible for developing and implementing plans to position and promote a company's brand in the marketplace. They analyze market trends, identify target audiences, and work with cross-functional teams to ensure consistent brand messaging across all channels. Their goal is to enhance brand awareness, drive customer engagement, and support business growth by differentiating the brand from competitors.

What is the difference between Manager Brand Strategy vs Brand Manager?

AspectManager Brand StrategyBrand Manager
Primary FocusDeveloping long-term brand strategies and positioningManaging day-to-day brand activities and campaigns
ResponsibilitiesMarket research, strategic planning, brand architectureAdvertising, promotions, product launches
Required SkillsStrategic thinking, market analysis, branding expertiseCreativity, project management, communication skills
Work EnvironmentStrategic teams, marketing departmentsMarketing, advertising agencies, product teams

While both roles focus on branding, the Manager Brand Strategy emphasizes long-term strategic planning and positioning, whereas the Brand Manager handles the execution of marketing campaigns and daily brand activities. Understanding these differences helps clarify career paths and employer expectations in branding roles.

What are the most commonly searched types of Brand Strategy jobs in Decatur, GA? The most popular types of Brand Strategy jobs in Decatur, GA are:
What job categories do people searching Manager Brand Strategy jobs in Decatur, GA look for? The top searched job categories for Manager Brand Strategy jobs in Decatur, GA are:
What cities near Decatur, GA are hiring for Manager Brand Strategy jobs? Cities near Decatur, GA with the most Manager Brand Strategy job openings:
Manager Brand Strategy jobs near you
Senior Brand Manager (Masonry & Hardscapes)

Senior Brand Manager (Masonry & Hardscapes)

CRH

Atlanta, GA • On-site

Full-time

Medical, Dental, Retirement

Posted 23 days ago

Job description

Senior Brand Manager (Masonry & Hardscapes)
Architectural Products Group
Atlanta, Georgia, United States
Job ID: 522600
Oldcastle, a CRH company, is reinventing what's possible in building solutions. We are the leading provider of innovative outdoor living products and utility infrastructure solutions for the water, energy, and communications markets throughout North America. We're a trusted and strategic partner to engineers, contractors, distributors, specifiers, retailers, and homeowners alike as the manufacturer of precast concrete, polymer concrete, and plastic infrastructure products. Our portfolio of brands includes Oldcastle APG, Oldcastle Infrastructure, Belgard® hardscape, Echelon® Masonry, RDI® railing, Catalyst™ Fence Solutions, Sakrete® packaged concrete, Amerimix® mortar, Pebble Technology International® pool finishes, and Techniseal® sands and sealant technologies.
Job Summary
We are seeking an engaged and energetic Sr. Brand Manager to lead brand strategy for its Masonry & Hardscape portfolio category, including Belgard, the #1 hardscape brand in North America, and Echelon, a premium masonry brand serving the professional contractor market. This role will develop breakthrough marketing plans that drive brand preference, contractor loyalty, and category growth across both residential and commercial segments.
The Sr. Manager of Brand Marketing is someone who has successfully built brands and businesses by forging connections with new audiences and strengthening relationships with existing customers. The ideal candidate is an accomplished marketing leader, possessing sharp strategic and creative instincts. Proven ability to build, support, and encourage multi-disciplinary teams to do the best work. As the #1 outdoor living solutions manufacturer in North America, this role will work with a diverse set of business leaders and be able to successfully translate concepts to action and influence.
Job Location
  • This position is hybrid and located at our Corporate office in Atlanta, GA.

Job Responsibilities
  • Leads brand architecture at multi-category level providing leadership and ensuring consistent brand expression across all touchpoints. Maintain and innovate brand guidelines, including style guides, messaging frameworks, and creative standards to meet the needs of the brand.
  • Develop and execute comprehensive brand marketing strategies that drive business growth and enhance brand equity.
  • Conduct market research and competitive analysis to identify trends, understand consumer behavior, and inform strategic decisions.
  • Set strategic direction for brand positioning, target audience definition, and value proposition.
  • Lead go-to-market planning for new product and collection launches across hardscape and masonry categories, coordinating across product, sales, and retail/distribution partners.
  • Develop channel-specific strategies that serve both the contractor/trade audience and the homeowner/consumer path, recognizing the distinct roles each plays in H&M purchase journey.
  • Develop and implement integrated marketing campaigns across various channels (digital, social, print, experiential). Identify and prioritize the most effective marketing channels to reach target audiences.
  • Owns the development and execution of brand strategies for assigned product lines, Including positioning, messaging frameworks, campaign development and ongoing brand health tracking.
  • Leads the planning, execution, and measurement of marketing campaigns across various channels, including digital, social media, print, and events.
  • Develops and executes integrated marketing campaigns that support specific product lines or business units within the Oldcastle APG portfolio.
  • Manages the development of high-quality brand content, including website copy, brochures, videos, and social media posts.
  • Conducts market research and competitive analysis to identify opportunities and inform campaign strategies.
  • Manages marketing budgets effectively and ensures campaigns are delivered within budget constraints.

Job Requirements
  • 7+ years of demonstrated ability in a mix of marketing, branding, product strategy and other go-to-market strategy roles.
  • Experience marketing to a trade or professional audience (contractors, builders, architects, or similar) alongside a consumer or homeowner audience.
  • Bachelor's degree or equivalent experience in marketing, communication, business, or related field.
  • Analytical problem solver building strong financial models and analyzing business cases (market sizing, new offerings, P&L impact)
  • Ability to navigate a complex, matrixed environment with finesse.
  • Excellent communication with the ability to craft a vision and bring others along.
  • Problem-solving ability to develop actionable insights from complex data and organize people to creatively solve sophisticated business challenges.
  • Proficient organizational and time management skills to work efficiently without compromising quality. Exceptional attention to detail and multi-tasking capabilities.
  • Team-player mentality with an openness to receive and execute feedback, collaborative approach to working with cross-functional partners.

What CRH Offers You
  • Highly competitive base pay
  • Comprehensive medical, dental and disability benefits programs
  • Group retirement savings program
  • Health and wellness programs
  • An inclusive culture that values opportunity for growth, development, and internal promotion

About CRH
CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.
If you're up for a rewarding challenge, we invite you to take the first step and apply today! Once you click apply now, you will be brought to our official employment application. Please complete your online profile and it will be sent to the hiring manager. Our system allows you to view and track your status 24 hours a day. Thank you for your interest!
Oldcastle APG, a CRH Company, is an Affirmative Action and Equal Opportunity Employer.
EOE/Vet/Disability
CRH is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.
AI tools may be used in certain stages of the employment lifecycle, such as candidate review; however, all final employment decisions will be made by a person.
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About CRH

Sourced by ZipRecruiter

CRH has a long and proud heritage as one of North America's largest corporations. We are a proud reflection of the hundreds of family businesses, local and regional companies and mid to large sized enterprises that together form the CRH family. CRH operates with a decentralized, diversified structure, letting you work in a small company environment while having the career opportunities of a large enterprise.

Industry

Construction materials wholesalers

Company size

10,000+ Employees

Headquarters location

Dublin, Dublin, IE

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