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Direct Response Marketing Manager Jobs (NOW HIRING)

Mr. Rogers Windows

Marketing Manager

Chesapeake, VA · On-site

$100K/yr

Rogers Windows is seeking an experienced Marketing Manager with a strong direct response background to help drive measurable growth and lead a fun and friendly team. This role is ideal for a data ...

UJUU

PPC Marketing Manager

New York, NY · On-site

Experience in direct response marketing and optimizing for conversion rates * Collaborate to align ... and manage multiple projects under tight deadlines * Possess enthusiasm, creativity, an ...

UJUU

PPC Marketing Manager

New York, NY · On-site

Experience in direct response marketing and optimizing for conversion rates * Collaborate to align ... and manage multiple projects under tight deadlines * Possess enthusiasm, creativity, an ...

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How much do direct response marketing manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for direct response marketing manager in the United States is $58,968.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,000.00 and $67,500.00 per year, depending on experience, location, and employer.

What does a Direct Response Marketing Manager do?

A Direct Response Marketing Manager is responsible for creating and executing marketing campaigns that prompt immediate responses from customers, such as making a purchase, filling out a form, or calling a number. They use channels like email, social media, paid ads, and direct mail to track and analyze customer responses in real time. Their goal is to drive measurable results and optimize campaigns based on performance data. This role involves strategy, copywriting, testing, and data analysis to ensure high ROI for marketing initiatives.

How does a Direct Response Marketing Manager typically collaborate with creative and analytics teams to optimize campaign performance?

A Direct Response Marketing Manager works closely with creative teams to develop compelling messaging and visuals that drive immediate action from targeted audiences. Simultaneously, they partner with analytics teams to monitor campaign metrics, analyze response rates, and adjust strategies in real time for optimal results. This cross-functional collaboration ensures that creative assets align with performance goals and that data-driven insights inform ongoing campaign improvements. Effective communication and feedback loops between these teams are essential for maximizing ROI in direct response campaigns.

What are the key skills and qualifications needed to thrive as a Direct Response Marketing Manager, and why are they important?

To thrive as a Direct Response Marketing Manager, you need a solid background in marketing strategy, data analysis, and campaign management, often supported by a degree in marketing or a related field. Experience with marketing automation platforms, CRM systems, and analytics tools like Google Analytics or HubSpot is highly valuable. Strong copywriting, analytical thinking, and project management skills help you stand out in this role. These capabilities are essential for creating high-converting campaigns, optimizing ROI, and driving measurable customer actions.
More about Direct Response Marketing Manager jobs
What cities are hiring for Direct Response Marketing Manager jobs? Cities with the most Direct Response Marketing Manager job openings:
What are the most commonly searched types of Direct Response Marketing jobs? The most popular types of Direct Response Marketing jobs are:
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What job categories do people searching Direct Response Marketing Manager jobs look for? The top searched job categories for Direct Response Marketing Manager jobs are:
Direct Response Marketing Manager jobs near you
Infographic showing various Direct Response Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 100% Full Time. Highlights an 89% In-person, and 11% Hybrid job distribution, with an average salary of $58,968 per year, or $28.4 per hour.
Marketing Manager

Marketing Manager

Mr. Rogers Windows

Chesapeake, VA • On-site

$100K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 20 days ago

Job description

Mr. Rogers Windows is seeking an experienced Marketing Manager with a strong direct response background to help drive measurable growth and lead a fun and friendly team.
This role is ideal for a data-driven leader who understands ROI at every stage of the funnel, and can balance digital performance marketing with grassroots and event-based initiatives and thrives working in an office surrounded with the marketing team.
What You'll Do
  • Execute integrated, performance-driven marketing campaigns focused on lead generation and ROI
  • Track and optimize performance from initial lead through closed sale
  • Oversee digital channels including paid ads, email, website, and social media
  • Guide creative development to ensure messaging drives response and conversions
  • Support event marketing, neighborhood outreach, and non-traditional campaigns
  • Collaborate with internal teams and external partners to maximize results
  • Identify and implement new marketing tools, trends, strategies and communicate opportunities to the Marketing Director
  • Help coach and develop marketing team members and field teams
  • Work with the Marketing Director, assist in the execution of campaigns and manager deadlines.
  • This is not a remote position, you will work in office with a marketing team.

What You Bring
  • 5+ years of experience in direct response, digital, and consumer marketing
  • 5+ years of team leadership and development experience
  • Proven success managing budgets and performance-based campaigns
  • Excellent communication, writing, and project management skills

Education
  • Bachelor's degree in Marketing, Communications, Business, or related field

Compensation & Benefits
  • $80,000 base salary + performance-based bonus = $100k average
  • Medical, vision, and dental insurance
  • Paid Time Off (PTO)
  • 401(k)
  • Life insurance
  • Profit-sharing

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