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Direct Response Marketing Manager Jobs in Virginia

Software Technology Inc

Marketing Manager

Vienna, VA · On-site

Company Description Hello , Our Direct Client, A high technology based company is looking for an Account Based Marketing Manager. Below is a detailed , should you be interested please feel free to ...

Software Technology Inc

Marketing Manager

Vienna, VA · Remote

Hello , Our Direct Client, A high technology based company is looking for an Account Based Marketing Manager. Below is a detailed , should you be interested please feel free to reach me via call or ...

Revolutional, LLC

Marketing Manager

Mclean, VA

$130 - $160K/hr

You'll have real ownership over Revolutional's marketing strategy and brand identity, direct access ... Build and manage the marketing processes and operational infrastructure that enable the function to ...

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Direct Response Marketing Manager information

See Virginia salary details

$37.7K

$58.5K

$98.2K

How much do direct response marketing manager jobs pay per year?

As of Aug 26, 2026, the average yearly pay for direct response marketing manager in Virginia is $58,462.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,600.00 and $66,900.00 per year, depending on experience, location, and employer.

What does a direct response marketing manager do?

A Direct Response Marketing Manager is responsible for creating and executing marketing campaigns that prompt immediate responses from customers, such as making a purchase, filling out a form, or calling a number. They use channels like email, social media, paid ads, and direct mail to track and analyze customer responses in real time. Their goal is to drive measurable results and optimize campaigns based on performance data. This role involves strategy, copywriting, testing, and data analysis to ensure high ROI for marketing initiatives.

What are the key skills and qualifications needed to thrive as a direct response marketing manager?

To thrive as a Direct Response Marketing Manager, you need a solid background in marketing strategy, data analysis, and campaign management, often supported by a degree in marketing or a related field. Experience with marketing automation platforms, CRM systems, and analytics tools like Google Analytics or HubSpot is highly valuable. Strong copywriting, analytical thinking, and project management skills help you stand out in this role. These capabilities are essential for creating high-converting campaigns, optimizing ROI, and driving measurable customer actions.

How does a direct response marketing manager typically collaborate with creative and analytics teams to optimize campaign performance?

A Direct Response Marketing Manager works closely with creative teams to develop compelling messaging and visuals that drive immediate action from targeted audiences. Simultaneously, they partner with analytics teams to monitor campaign metrics, analyze response rates, and adjust strategies in real time for optimal results. This cross-functional collaboration ensures that creative assets align with performance goals and that data-driven insights inform ongoing campaign improvements. Effective communication and feedback loops between these teams are essential for maximizing ROI in direct response campaigns.

What are the most commonly searched types of Direct Response Marketing jobs in Virginia?

The most popular types of Direct Response Marketing jobs in Virginia are:

What are popular job titles related to Direct Response Marketing Manager jobs in Virginia?

For Direct Response Marketing Manager jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Direct Response Marketing Manager jobs in Virginia look for?

The top searched job categories for Direct Response Marketing Manager jobs in Virginia are:

What cities in Virginia are hiring for Direct Response Marketing Manager jobs?

Cities in Virginia with the most Direct Response Marketing Manager job openings:

Direct Response Marketing Manager jobs near you
Infographic showing various Direct Response Marketing Manager job openings in Virginia as of August 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $58,462 per year, or $28.1 per hour.

Account Marketing Manager

Global Channel Management, Inc.

Alexandria, VA

$24/hr

Contractor

Re-posted 12 days ago

Job description

Company Description

Global Channel Management is a technology company that specializes in various types of recruiting and staff augmentation.  Our account managers and recruiters have over a decade of experience in various verticals. GCM understands the challenges companies face when it comes to the skills and experience needed to fill the void of the day to day function.  Organizations need to reduce training and labor costs but at same requiring the best "talent " for the job. 


Qualifications

Account Marketing Manager needs Undergraduate degree or equivalent
combination of education and experience with at least five years total
experience and minimum of three years experience in marketing or related
field


Account Marketing Manager requires:

  • basic marketing concepts, printing, mailing and computer service industries
  • knowledge of direct response marketing techniques, nonprofit industry best practice.
  • Hands-on experience creating, analyzing and reporting on campaign and testing data.
  • Experience managing acquisition list selection, donor file segmentation strategies, testing structures, data base functions,

Account Marketing Manager duties:

  • Responsible for managing direct response marketing programs and the fulfillment operations for client campaigns
Additional Information

$24hr

6 MONTHS

Global Channel Management logo

About Global Channel Management

Sourced by ZipRecruiter

Global Channel Management is a technology company that specializes in various types of recruiting and staff augmentation. Global Channel Management understands the challenges companies face when it comes to the skills and experience needed to fill the void of the day to day function. Organizations need to reduce training and labor costs but at the same time requiring the best talent for the job. GCM's Ownership and Management teams have extensive Staffing, Recruiting, HR and Executive Leadership knowledge, Experience and Expertise. Our Understanding and Commitment to our Client's Satisfaction are key reasons GCM has been successful in establishing long term relationships.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Austell, GA, US

Social media

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