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Direct Mail Manager Jobs in Missouri (NOW HIRING)

CRM Program Lead

California, MO · On-site

$77.23 - $110/hr

... Program Manager will own key marketing channels and programs that drive engagement, retention, and lifetime value, including Direct Mail (Postcards), SMS/WhatsApp Messaging, and Opt‑In Growth ...

New

Manage end-to-end Direct Mail campaigns, including underwriting, marketing, suppression rules, coding, validation, approvals, file ingestion, and performance tracking * Conduct deep-dive analyses of ...

New

MO

$16.75 - $21.75/hr

Paperless is becoming the new standard, yet, direct mail still has a higher response rate ... Strong organizational and time-management skills to manage multiple priorities and tasks ...

... direct mail, webinars, email nurtures, and community activations, with a strong focus on demand ... Manage logistics, vendor relationships, budgets, and lead flow coordination with the SDR team via ...

New

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Direct Mail Manager information

See Missouri salary details

$25.3K

$58.7K

$101.8K

How much do direct mail manager jobs pay per year?

As of Aug 19, 2026, the average yearly pay for direct mail manager in Missouri is $58,739.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,800.00 and $76,400.00 per year, depending on experience, location, and employer.

What is a direct mail manager?

A direct mail manager is a member of the marketing team who works on direct mail marketing campaigns, which are designed to market a client’s goods or services directly to the consumers with whom they’d like to do business. As a direct mail manager, you are responsible for overseeing design work on various advertising campaigns, like a printed brochure, with the goal of grabbing the attention of the consumers in question. Your duties and responsibilities are high level and include implementing and executing best practices, overseeing a team, and supervising and understanding every facet of a multi-variant campaign.

What does a direct mail manager do?

A Direct Mail Manager is responsible for planning, executing, and optimizing direct mail marketing campaigns for a company or organization. Their duties include overseeing campaign strategy, coordinating with designers and printers, managing mailing lists, monitoring budgets, and analyzing campaign performance. They work to ensure that direct mail efforts effectively reach target audiences and achieve marketing objectives, such as increasing sales or customer engagement. Direct Mail Managers need strong organizational, analytical, and communication skills to succeed in this role.

What are the key skills and qualifications needed to thrive as a direct mail manager, and why are they important?

A Direct Mail Manager needs expertise in marketing strategy, data analysis, and campaign management, often supported by a degree in marketing or communications. Familiarity with CRM platforms, direct mail automation tools, and postal regulations is typically required. Strong organizational skills, attention to detail, and effective communication set successful candidates apart. These skills are crucial for executing targeted campaigns, optimizing response rates, and ensuring compliance within budget and timelines.

What are some common challenges a direct mail manager faces when coordinating large-scale campaigns?

Direct Mail Managers often encounter challenges such as ensuring data accuracy for targeted mailings, managing strict production timelines, and balancing budget constraints with campaign goals. Coordinating with vendors, designers, and analytics teams requires strong organizational skills and attention to detail to avoid costly errors or delays. Additionally, adapting to evolving postal regulations and integrating direct mail efforts with digital marketing strategies are important for maximizing campaign effectiveness.

What is the difference between Direct Mail Manager vs Direct Marketing Coordinator?

AspectDirect Mail ManagerDirect Marketing Coordinator
ResponsibilitiesOversees direct mail campaigns, manages mailing lists, and analyzes campaign performance.Assists in executing direct marketing campaigns, including mail, email, and digital efforts.
Required SkillsProject management, data analysis, communication, and knowledge of mailing processes.Campaign coordination, communication skills, and familiarity with marketing tools.
Work EnvironmentOffice setting, often collaborating with marketing and mailing vendors.Office environment, supporting marketing team activities.
CertificationsOften requires marketing or project management certifications; familiarity with mailing regulations.Less emphasis on certifications; focus on marketing knowledge and coordination skills.

The Direct Mail Manager typically leads and manages direct mail campaigns, requiring strategic oversight and technical knowledge. The Direct Marketing Coordinator supports campaign execution and coordination, focusing on assisting the team. Both roles work closely within marketing teams but differ in scope and responsibility.

What are the most commonly searched types of Direct Mail jobs in Missouri?

The most popular types of Direct Mail jobs in Missouri are:

What are popular job titles related to Direct Mail Manager jobs in Missouri?

For Direct Mail Manager jobs in Missouri, the most frequently searched job titles are:

What cities in Missouri are hiring for Direct Mail Manager jobs?

Cities in Missouri with the most Direct Mail Manager job openings:

Infographic showing various Direct Mail Manager job openings in Missouri as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $58,739 per year, or $28.2 per hour.

CRM Program Lead

iHerb

California, MO • On-site

$77.23 - $110/hr

Other

Posted yesterday

New


iHerb rating

7.5

Company rating: 7.5 out of 10

Based on 13 frontline employees who took The Breakroom Quiz


Job description

Job Summary

iHerb is upgrading and expanding its retention marketing team. The CRM Program Manager will own key marketing channels and programs that drive engagement, retention, and lifetime value, including Direct Mail (Postcards), SMS/WhatsApp Messaging, and Opt‑In Growth across Email, Push, and App.

Responsibilities
  • Serve as the end‑to‑end owner for assigned CRM channels (direct mail/postcard, SMS/WhatsApp, push, or opt‑in programs).
  • Define strategy, roadmap, and KPIs for each program aligned with customer lifecycle and retention goals.
  • Manage campaign planning and execution across owned channels, ensuring accurate targeting, personalization, testing, and delivery.
  • Develop segmentation, audience rules, and message frameworks to improve relevance and performance.
  • Oversee creative development and review processes for all campaigns and customer touchpoints.
  • Define key metrics and reporting for assigned channels: opt‑in rates, delivery rates, engagement (CTR, open, click), conversion, and revenue contribution.
Qualifications
  • Strong communication skills: listening, verbal, and written.
  • Strong analytical skills and comfort with data, metrics, and dashboards (Excel, Looker, Tableau, or similar).
  • Highly proficient in Excel and project‑management tools (Asana).
  • Experience with direct‑to‑consumer brands preferred.
  • Proficiency with Asana, Confluence, Jira preferred.
Experience Requirements
  • 7+ years of marketing experience in CRM or retention marketing.
  • Proven experience managing one or more CRM channels (direct mail, SMS, push notifications, or email).
  • Demonstrated ability to prioritize, manage multiple initiatives, and work cross‑functionally.
  • Strong project‑management and organizational skills—able to translate vision into clear execution plans.
  • Strong analytical skills and familiarity with data tools (Excel, SQL, Tableau/Power BI).
Compensation

The expected salary range for this role is $77,234 - $110,000 USD. Base pay will be determined based on relevant experience, education, geographic location, and internal equity.

Equal Opportunity Employer

iHerb is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. iHerb provides equal employment opportunities to all applicants for employment and prohibits discrimination and harassment.

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