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Digital Strategy Manager Jobs in Virginia (NOW HIRING)

Massanutten

Digital Marketing Specialist

VA · On-site

The Digital Marketing Specialist works closely with the Senior Manager, Digital Strategy to ensure paid media, website performance, and analytics deliver measurable acquisition, conversion, and ...

WHRO

Database & Digital Fundraising Manager

Norfolk, VA · On-site +1

The Manager ensures the integrity, functionality, and strategic use of constituent data across all fundraising channels, while leading the execution and continuous improvement of digital fundraising ...

WHRO

Database & Digital Fundraising Manager

Norfolk, VA · On-site

$70K - $80K/yr

The Manager ensures the integrity, functionality, and strategic use of constituent data across all fundraising channels, while leading the execution and continuous improvement of digital fundraising ...

Armada Ltd

Digital Engagement Strategist III

Arlington, VA · On-site

$94K - $108K/yr

The Digital Engagement Strategist III aligns all digital engagement activities with the ... Use and actively manage social media platforms including X (formerly Twitter), LinkedIn, Instagram ...

Armada Ltd

Digital Engagement Strategist III

Arlington, VA · On-site

$94K - $108K/yr

Use and actively manage social media platforms including X (formerly Twitter), LinkedIn, Instagram ... The Digital Engagement Strategist III develops and implements strategies to increase traffic to the ...

Carmax

Manager, Retail Strategy & Analytics

Richmond, VA · On-site

$102K - $163K/yr

... digital properties * Product Strategy - Works to build & enhance online progression steps that ... to manager approval. For more details about benefits, please visit our CarMax Benefits website.

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All JobsDigital Strategy JobsDigital Strategy Manager JobsDigital Strategy Manager Jobs in Virginia

Digital Strategy Manager information

See Virginia salary details

$65.4K

$110.8K

$166.6K

How much do digital strategy manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for digital strategy manager in Virginia is $110,769.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,800.00 and $134,800.00 per year, depending on experience, location, and employer.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

What are the key skills and qualifications needed to thrive as a digital strategy manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

Is a digital strategy manager a good career?

A digital strategy manager is a valuable role responsible for developing and implementing online marketing and business growth plans. It requires skills in data analysis, digital tools, and strategic thinking, often involving collaboration across departments. The role offers opportunities for advancement and high demand in organizations focusing on digital transformation.

What does a digital strategy manager do?

A digital strategy manager develops and implements plans to enhance a company's online presence and digital marketing efforts. They analyze data, coordinate cross-functional teams, and use tools like analytics platforms to optimize digital campaigns and achieve business goals.

How does a digital strategy manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.
What are the most commonly searched types of Digital Strategy jobs in Virginia? The most popular types of Digital Strategy jobs in Virginia are:
What are popular job titles related to Digital Strategy Manager jobs in Virginia? For Digital Strategy Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Digital Strategy Manager jobs in Virginia look for? The top searched job categories for Digital Strategy Manager jobs in Virginia are:
What cities in Virginia are hiring for Digital Strategy Manager jobs? Cities in Virginia with the most Digital Strategy Manager job openings:
Digital Strategy Manager jobs near you
Infographic showing various Digital Strategy Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $110,769 per year, or $53.3 per hour.

Ecommerce Strategy & Operations Manager

STIHL Inc.

Virginia Beach, VA

$97K - $121K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 10 days ago

STIHL rating

8.4

Company rating: 8.4 out of 10

Based on 30 frontline employees who took The Breakroom Quiz

97th of 487 rated machine equipment manufacturers

Job description

About Us

As a family-owned company, it's the people who continue to make STIHL a successful, world-class brand. Since revolutionizing the forestry industry in Germany with the first electric chainsaw in 1926, the STIHL name has remained synonymous with outstanding innovations, high-quality products and comprehensive service. 

We are seeking an eCommerce Strategy & Operations Manager  to join the team. With competitive compensation, excellent benefits and exciting growth potential, it is a great time to join the STIHL team! 

Why You'll Love Working at STIHL: 

  • Competitive paywith multiple bonus opportunities and potential for annual merit increases 
  • Excellent health benefitsincluding Medical, Dental & Vision Insurance 
  • Onsite Health & Wellness Centerfor employees and eligible family members 
  • Company-paid Life InsuranceandShort & Long-Term Disability 
  • Robust retirement offeringsincluding: 
    • A fully vestedPension Planafter 5 years 
    • A401(k)with generous employer match 
  • Paid time offincluding  11 Paid Holidays 
  • A strong culture ofstability, community, and innovation 
  • Compensation: $97,000 - $121,000 per year. Actual compensation will depend on experience, qualifications, and internal equity. 
About You

You're a strategic, hands-on eCommerce professional who thrives at the intersection of operations, data, and customer experience. You bring a strong understanding of marketplace ecosystems and know how to drive results through efficient processes, clear communication, and cross-functional collaboration.

You have experience supporting marketplace operations, onboarding sellers or dealers, and managing end-to-end order flow to ensure a seamless customer journey. You're comfortable working within platforms like Mirakl and understand what it takes to help partners succeed while maintaining high standards of performance and compliance.

Job Duties & Responsibilities

Marketplace Strategy and Operations (Mirakl)

  • Develop strategy to achieve "easy to buy, easy to sell" objectives; build and track operational priorities across order management, post-purchase, fraud, and payments
  • Guide dealers post-onboarding: catalog, pricing, inventory feeds, shipping configuration, and payout setup
  • Conduct sessions with internal teams to resolve onboarding blockers; monitor dealer SLA performance (fulfillment, cancellations, returns, customer service)
  • Support catalog quality audits and dealer product data corrections
  • Develop PRDs, user stories, and business cases to drive platform enhancements for the digital product team

Order Management & Merchant of Record

  • Build AI use cases supporting end-to-end order flow across BOPIS, dealer delivery, and shipment fulfillment types
  • Reconcile failed payments, declines, and cancellations with Finance and global teams; troubleshoot issues with IT, Customer Service, Stripe, and Mirakl
  • Monitor Stripe Connect payouts for accuracy and timeliness; coordinate tax processes with Finance and Vertex

Fraud Monitoring & Risk Management

  • Serve as first point of contact for flagged transactions; investigate orders using customer behavior, payment characteristics, and risk indicators
  • Liaise with fraud vendors, maintain case documentation, and develop SOPs for fraud workflows and escalation paths
  • Ensure high acceptance rates, low false positives, low fraud rates, and minimal chargebacks

Reporting & Continuous Improvement

  • Produce weekly/monthly KPIs: order success rate, payout timeliness, fraud rate, chargebacks, and dealer SLA adherence
  • Identify inefficiencies, recommend improvements, and support regression testing for Mirakl, Hybris, and Stripe releases
  • Collaborate cross-functionally to continuously improve customer and dealer experience
  • All other duties and responsibilities as assigned
Specifications
  • Bachelor's degree; preferred in the areas of marketing, design, digital, IT, or business-related fields
  • Preferred 3-5 years of experience, with at least 2 years of experience in digital ideally with marketplace (e.g., Mirakl) payment (e.g., Stripe), tax, and fraud platforms
  • Required Travel: <10%
  • Experience in dealer networks, marketplaces, or B2B2C models
  • Knowledge of analytics tools

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