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Digital Strategy Manager Jobs in Virginia (NOW HIRING)

WOWK-TV

Assistant Digital Manager

Portsmouth, VA · On-site

This leadership role serves as the Digital Manager's primary partner in executing a digital-first content strategy that grows audience, strengthens engagement, and reinforces WAVY's position as ...

Tribune Media

Assistant Digital Manager

Portsmouth, VA · On-site

This leadership role serves as the Digital Manager's primary partner in executing a digital-first content strategy that grows audience, strengthens engagement, and reinforces WAVY's position as ...

Nestle

Manager E-Commerce Strategy

Arlington, VA

Position Summary The eCommerce Strategy Manager, Emerging Channels and Capabilities, plays a ... Partner with IT, Digital Enablement, and Regulatory teams to define the structured data, metadata ...

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Showing results 21-40

All JobsDigital Strategy JobsDigital Strategy Manager JobsDigital Strategy Manager Jobs in Virginia

Digital Strategy Manager information

See Virginia salary details

$65.4K

$110.8K

$166.6K

How much do digital strategy manager jobs pay per year?

As of Aug 10, 2026, the average yearly pay for digital strategy manager in Virginia is $110,769.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,800.00 and $134,800.00 per year, depending on experience, location, and employer.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

What are the key skills and qualifications needed to thrive as a digital strategy manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

Is a digital strategy manager a good career?

A digital strategy manager is a valuable role responsible for developing and implementing online marketing and business growth plans. It requires skills in data analysis, digital tools, and strategic thinking, often involving collaboration across departments. The role offers opportunities for advancement and high demand in organizations focusing on digital transformation.

What does a digital strategy manager do?

A digital strategy manager develops and implements plans to enhance a company's online presence and digital marketing efforts. They analyze data, coordinate cross-functional teams, and use tools like analytics platforms to optimize digital campaigns and achieve business goals.

How does a digital strategy manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.
What are the most commonly searched types of Digital Strategy jobs in Virginia? The most popular types of Digital Strategy jobs in Virginia are:
What are popular job titles related to Digital Strategy Manager jobs in Virginia? For Digital Strategy Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Digital Strategy Manager jobs in Virginia look for? The top searched job categories for Digital Strategy Manager jobs in Virginia are:
What cities in Virginia are hiring for Digital Strategy Manager jobs? Cities in Virginia with the most Digital Strategy Manager job openings:
Digital Strategy Manager jobs near you
Infographic showing various Digital Strategy Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $110,769 per year, or $53.3 per hour.

Assistant Digital Manager

Nexstar Media Group

Portsmouth, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 5 days ago

Nexstar Media Group rating

7.0

Company rating: 7.0 out of 10

Based on 103 frontline employees who took The Breakroom Quiz

48th of 76 rated media

Job description

Assistant Digital Manager
WAVY-TV 10 / FOX43
Portsmouth, Virginia
WAVY-TV 10 and WAVY.com are seeking an innovative, audience-focused Assistant Digital Manager to help lead our digital news operation. This leadership role serves as the Digital Manager's primary partner in executing a digital-first content strategy that grows audience, strengthens engagement, and reinforces WAVY's position as Hampton Roads' leading local news source.
The Assistant Digital Manager will oversee the daily execution of digital news coverage across WAVY.com, mobile platforms, social media channels, streaming products, newsletters, and emerging digital platforms. This position plays a key role in supervising the digital team, mentoring staff, and ensuring the newsroom consistently delivers timely, compelling, and accurate journalism across all digital platforms.
Working closely with the Digital Manager, News Director, and newsroom leadership, the Assistant Digital Manager will help drive innovation, audience growth, and operational excellence while serving as the editorial lead for the digital desk during assigned shifts and in the Digital Manager's absence.
Essential Responsibilities
  • Help lead the daily digital news operation, ensuring timely, accurate, engaging, and compelling coverage across all digital platforms.
  • Serve as the day-to-day editorial leader for the digital desk during assigned shifts and when the Digital Manager is unavailable.
  • Supervise, mentor, coach, and support Digital Content Producers while fostering a collaborative, high-performing team environment.
  • Assist with scheduling, workflow management, onboarding, and performance feedback for digital staff.
  • Coordinate daily digital coverage with newsroom managers, assignment editors, reporters, photographers, producers, and meteorologists.
  • Champion a digital-first newsroom culture by identifying opportunities for exclusive digital reporting, enterprise storytelling, and audience engagement.
  • Monitor breaking news and make real-time editorial decisions regarding story placement, push alerts, live blogs, social coverage, and streaming content.
  • Write, edit, and publish stories, headlines, videos, graphics, and social content that meet the highest journalistic standards.
  • Develop compelling headlines and optimize content using SEO best practices to maximize audience reach.
  • Monitor digital analytics, audience trends, and platform performance to help inform editorial strategy and identify growth opportunities.
  • Assist in developing and executing social media strategies that expand audience engagement and strengthen the station's digital brand.
  • Coordinate live digital coverage during breaking news, severe weather, elections, and major community events.
  • Ensure all digital content adheres to AP Style, journalistic ethics, copyright standards, legal guidelines, and Nexstar standards.
  • Collaborate with television producers to extend broadcast content across digital platforms while identifying stories that should originate online first.
  • Help train newsroom employees on digital best practices, CMS workflows, SEO, social media strategy, and emerging storytelling tools.
  • Stay informed on industry trends, audience behaviors, and new technologies to continuously improve the station's digital products.
  • Perform other duties as assigned.

Leadership Responsibilities
  • Partner with the Digital Manager to execute the station's digital strategy and daily operational priorities.
  • Assist with onboarding, coaching, and developing members of the digital team.
  • Help establish newsroom digital standards, workflows, and best practices.
  • Support performance evaluations and employee development initiatives.
  • Provide leadership during breaking news and major weather events, ensuring seamless coordination between broadcast, digital, and social platforms.
  • Recommend new initiatives that improve audience growth, workflow efficiency, and newsroom collaboration.
  • Serve as acting Digital Manager when assigned.

Qualifications
  • Bachelor's degree in journalism, communications, or a related field, or equivalent professional experience.
  • Three to five years of professional digital journalism or television newsroom experience.
  • Previous experience leading projects, mentoring colleagues, or supervising newsroom staff preferred.
  • Exceptional news judgment with the ability to make fast editorial decisions in a deadline-driven environment.
  • Outstanding writing, editing, and proofreading skills.
  • Expert knowledge of AP Style.
  • Strong understanding of SEO, audience development, digital analytics, and social media strategy.
  • Experience using content management systems, social publishing tools, and video editing platforms.
  • Strong organizational, communication, leadership, and interpersonal skills.
  • Ability to multitask and prioritize effectively in a fast-paced newsroom.
  • Flexibility to work evenings, weekends, holidays, and extended hours during breaking news and severe weather coverage.
  • No telecommuting.

Preferred Qualifications
  • Television newsroom experience.
  • Experience with Chartbeat, Google Analytics, or other audience measurement tools.
  • Familiarity with push alert strategy, newsletters, live streaming, and short-form video production.
  • Demonstrated success growing digital audiences and increasing engagement.
  • Experience coaching or mentoring newsroom employees.

What You'll Bring
You are a collaborative newsroom leader who thrives in a fast-paced environment and understands that local journalism must meet audiences wherever they are. You're equally comfortable making editorial decisions during breaking news, coaching producers, analyzing audience trends, and helping shape long-term digital strategy. As the Digital Manager's trusted partner, you'll help lead a talented team committed to delivering impactful journalism that informs and serves the Hampton Roads community every day.
COMPENSATION RANGE:
Annual Salary $50,000 - $55,000 - commensurate with experience
ADDITIONAL BENEFITS:
  • A career path to grow your professional experiences
  • Full medical, dental and vision benefits, as well as certain other health and wellness benefits
  • Retirement savings plan with company match
  • Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

EOE/Minorities/Females/Veterans/Disability
#LI-Onsite
To be considered for this position, you must apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar
Please remember to upload a copy of your resume and include a link to your work.
No telecommuting.
No calls.

What Nexstar Media Group employees say

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About Nexstar Media Group

Sourced by ZipRecruiter

Headquartered in Irving, Texas, Nexstar Media Group, Inc. is the largest local broadcast television group in the United States and one of the world’s leading diversified media companies. In June 2023, Nexstar marked 27 years of excellence in local programming and service since Perry A. Sook founded the company. Nexstar owns, operates, programs or provides sales and other services to 200 broadcast stations (including partner stations) and their related low power and digital multicast signals reaching 116 markets or more than 68% of all U.S. television households. Coupled with a growing portfolio of digital media marketing, advertising and content management platforms, Nexstar delivers powerful and innovative digital solutions and services to local and national media companies, advertisers, agencies and brands.

Industry

Broadcasting

Company size

1,001 - 5,000 Employees

Headquarters location

Irving, TX, US

Year founded

1996

Social media

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