Content Strategy, Ideation & Tastemaking * Operate like an editor-in-chief: ideate story angles ... Digital PR, earned media, and authority building * Familiarity SEO, backlinks, and search trust ...
Content Strategy, Ideation & Tastemaking * Operate like an editor-in-chief: ideate story angles ... Digital PR, earned media, and authority building * Familiarity SEO, backlinks, and search trust ...
Senior Director, Public Relations
New York, NY · On-site
$224K - $382K/yr
... digital PR, and influencer strategies Experience building global PR models leveraging regional and global teams Familiarity with AI-powered PR tools and platforms, including media monitoring, content ...
Senior Director, Public Relations
New York, NY · On-site
$224K - $382K/yr
... digital PR, and influencer strategies Experience building global PR models leveraging regional and global teams Familiarity with AI-powered PR tools and platforms, including media monitoring, content ...
Senior Director, Public Relations
Jacksonville, FL · On-site
$224K - $382K/yr
... digital PR, and influencer strategies Experience building global PR models leveraging regional and global teams Familiarity with AI-powered PR tools and platforms, including media monitoring, content ...
Senior Director, Public Relations
Jacksonville, FL · On-site
$224K - $382K/yr
... digital PR, and influencer strategies Experience building global PR models leveraging regional and global teams Familiarity with AI-powered PR tools and platforms, including media monitoring, content ...
Senior Director, Public Relations
Jacksonville, FL · On-site
$224K - $382K/yr
... digital PR, and influencer strategies Experience building global PR models leveraging regional and global teams Familiarity with AI-powered PR tools and platforms, including media monitoring, content ...
Senior Director, Public Relations
Jacksonville, FL · On-site
$224K - $382K/yr
... digital PR, and influencer strategies Experience building global PR models leveraging regional and global teams Familiarity with AI-powered PR tools and platforms, including media monitoring, content ...
Public Relations Assistant
Phoenix, AZ · On-site
You'll be responsible for assisting in the development and execution of PR strategies, engaging ... Proficiency in social media platforms and digital communication tools. * Ability to work ...
Public Relations Assistant
Phoenix, AZ · On-site
You'll be responsible for assisting in the development and execution of PR strategies, engaging ... Proficiency in social media platforms and digital communication tools. * Ability to work ...
Senior Director, Public Relations
Manhattan, NY · On-site
$225 - $382/hr
Strong understanding of social media, digital PR, and influencer strategies * Experience building global PR models leveraging regional and global teams * Familiarity with AI-powered PR tools and ...
Senior Director, Public Relations
Manhattan, NY · On-site
$225 - $382/hr
Strong understanding of social media, digital PR, and influencer strategies * Experience building global PR models leveraging regional and global teams * Familiarity with AI-powered PR tools and ...
Lead, Public & Media Relations Strategist
Atlanta, GA · On-site
$78K/yr
The Lead, Public and Media Relations Strategist will develop and implement targeted public and ... digital, and broadcast platforms. Proactive. Proven experience creating compelling media pitches ...
Lead, Public & Media Relations Strategist
Atlanta, GA · On-site
$78K/yr
The Lead, Public and Media Relations Strategist will develop and implement targeted public and ... digital, and broadcast platforms. Proactive. Proven experience creating compelling media pitches ...
Public Relations Manager
Atlanta, GA · On-site
The Public Relations Manager plays a central role in building and amplifying the Eversheds ... Digital & Social Media * Support and help drive social media strategies that amplify attorney ...
Public Relations Manager
Atlanta, GA · On-site
The Public Relations Manager plays a central role in building and amplifying the Eversheds ... Digital & Social Media * Support and help drive social media strategies that amplify attorney ...
Manager, Public Relations Strategy
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
State College, PA · On-site
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
State College, PA · On-site
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
State College, PA · On-site
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Manager, Public Relations Strategy
State College, PA · On-site
$80K - $105K/yr
The Manager, Public Relations Strategy will lead and execute proactive and strategic media ... Proficiency in Microsoft Office and digital collaboration tools Salary Transparency: $80,000-$105 ...
Senior Director, Public Relations
New York, NY · On-site
$224K - $382K/yr
... digital PR, and influencer strategies • Experience building global PR models leveraging regional and global teams • Familiarity with AI-powered PR tools and platforms, including media monitoring ...
Senior Director, Public Relations
New York, NY · On-site
$224K - $382K/yr
... digital PR, and influencer strategies • Experience building global PR models leveraging regional and global teams • Familiarity with AI-powered PR tools and platforms, including media monitoring ...
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
Quick apply
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
Quick apply
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
Public Relations Manager
Sapulpa, OK · On-site
... strategic partnerships. The PR Manager serves as a key storyteller for the brand, ensuring that SeneGence's values, mission, and product innovations are consistently highlighted across print, digital ...
Quick apply
Public Relations Manager
Sapulpa, OK · On-site
... strategic partnerships. The PR Manager serves as a key storyteller for the brand, ensuring that SeneGence's values, mission, and product innovations are consistently highlighted across print, digital ...
Develop and implement effective public relations strategies to enhance brand visibility. * Write ... Proficiency in social media platforms and digital communication tools. * Ability to work ...
Develop and implement effective public relations strategies to enhance brand visibility. * Write ... Proficiency in social media platforms and digital communication tools. * Ability to work ...
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
Quick apply
PR Director
Manhattan, NY · On-site
$85K - $115K/yr
We are seeking a creative and strategic leader to join our ranks as a PR Director within our team. BPM-PR Firm specializes in Fashion, Beauty, Lifestyle, Technology and Events however we also work ...
PR Manager
Scottsdale, AZ · On-site
Execute the US PR strategy as defined in collaboration with the Global PR Director, ensuring plans ... Collaborate with digital and social media teams to ensure consistent messaging across US channels ...
PR Manager
Scottsdale, AZ · On-site
Execute the US PR strategy as defined in collaboration with the Global PR Director, ensuring plans ... Collaborate with digital and social media teams to ensure consistent messaging across US channels ...
Digital Public Relations Strategist information
See salary details
$29.5K - $39.2K
2% of jobs
$39.2K - $48.9K
2% of jobs
$48.9K - $58.5K
4% of jobs
$58.5K - $68.2K
5% of jobs
$68.2K - $77.9K
5% of jobs
$85.2K is the 25th percentile. Wages below this are outliers.
$77.9K - $87.6K
8% of jobs
The median wage is $91K / yr.
$87.6K - $97.3K
66% of jobs
$97.3K - $107K
2% of jobs
$107K - $116.6K
2% of jobs
$116.6K - $126.3K
1% of jobs
$126.3K - $136K
2% of jobs
$29.5K
$92.1K
$136K
How much do digital public relations strategist jobs pay per year?
What does a digital public relations strategist do?
What is a digital public relations strategist?
What is the difference between Digital Public Relations Strategist vs Content Marketing Specialist?
| Aspect | Digital Public Relations Strategist | Content Marketing Specialist |
|---|---|---|
| Credentials | Bachelor's in Communications, Marketing, or PR; relevant certifications | Bachelor's in Marketing, Communications, or Journalism; content-related certifications |
| Work Environment | PR agencies, corporate communications, media outlets | Marketing departments, digital agencies, media companies |
| Industry Usage | Public relations, media, corporate communications | Marketing, advertising, digital media |
| Primary Focus | Managing media relations, brand reputation, online presence | Creating and distributing content to attract and engage audiences |
The Digital Public Relations Strategist primarily focuses on managing media relations, brand reputation, and online presence through strategic communication efforts. In contrast, the Content Marketing Specialist concentrates on developing and distributing content to attract and engage target audiences. While both roles require strong communication skills and digital expertise, their core objectives and daily tasks differ significantly.

Full-time
Medical, Dental, Vision, Retirement, PTO
Re-posted 14 days ago
Job description
- Develop and maintain strong relationships with editors, journalists, and publishers across major digital publications.
- Pitch original, high-value story ideas that align with publisher editorial standards and audience needs.
- Earn consistent publication opportunities through reputation, credibility, and the quality of ideas-not transactional outreach.
- Act as a trusted contributor whose work helps publishers grow traffic, readership, and authority.
- Secure earned placements, citations, brand mentions, and backlinks across authoritative third-party websites.
- Help clients build trust and authority in the eyes of Google Search and AI search engines.
- Specialize in earning AI Search citations and references - a core driver of visibility in modern search experiences.
- Support both earned and strategic paid media partnerships when appropriate, always with ROI and authority in mind.
- Operate like an editor-in-chief: ideate story angles, headlines, themes, and narratives across industries.
- Identify emerging trends, content gaps, and timely opportunities publishers want to cover.
- Build content frameworks and creative direction for writers rather than executing all writing personally.
- Ensure all content aligns with brand voice, authority positioning, and publisher expectations.
- Actively build and manage your professional digital footprint so publishers can research and validate your expertise.
- Maintain visibility across social media, blogging platforms, personal websites, and journalism tools (e.g., Muck Rack).
- Establish credibility through a history of high-quality publications and recognizable bylines.
- Represent the company and its publishing network as a polished, authoritative media partner.
- Help manage and grow owned digital publications within our media network (e.g., technology, lifestyle, and niche verticals).
- Develop headline strategies and editorial direction that drive traffic, revenue, and authority for owned sites.
- Use owned media to strengthen personal and organizational credibility with third-party publishers.
- Contribute to positioning our network as award-winning, professional, and industry-respected.
- Translate media coverage into measurable client outcomes: visibility, authority, search trust, and lead generation.
- Align publisher placements with broader digital marketing and SEO strategies.
- Leverage your network to secure coverage across virtually any site on the web.
- Help pioneer and scale innovative services in AI SEO and modern digital PR.
- A Bachelor's Degree: All majors welcome!
- GPA: 3.4 or above
- Relationship building and professional networking
- Persuasive communication and pitching
- Brand positioning and reputation management
- Content strategy, ideation, and editorial direction
- Digital PR, earned media, and authority building
- Familiarity SEO, backlinks, and search trust signals
- Deep curiosity about media trends, internet culture, and publishing ecosystems
- Ability to see the "big picture" while managing many moving parts
- You think like a digital marketer, not just a publicist.
- You're comfortable being the face behind pitches, ideas, and media relationships.
- You understand that where something is published matters just as much as what is published.
- You love influencing narratives, shaping content direction, and spotting what will resonate before it trends.
- You thrive in a role where credibility, reputation, and long-term relationships are the currency.
- You're energized by the future of AI search, digital authority, and earned visibility.
- Initial "career kickstart" training to learn foundational hard skills over the first few months on the job
- Ongoing advanced training sessions from industry experts as you progress further in your role
- Regular team Lunch-and-Learns in our on-site training amenities
- All our Jr-level roles represent the first step on an upward promotional path within WebFX
- Merit-based promotions are abundant for new team members who meet or exceed performance metrics
- Regular 1-on-1 check-ins with a manager to support career growth
- Content Marketing Specialist
- Content Marketing Analyst
- Digital Publishing Consultant
- Lead Digital Publishing Consultant
- Sr. Digital Content Consultant
- This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
- $47,500 - $49,500 (potentially higher based on work experience)