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Digital Program Director Jobs in Taylors, SC (NOW HIRING)

Southern Tide

Digital Media Specialist

Greenville, SC · On-site

... program. The Digital Media Specialist will help drive the growth and execution of key digital ... With guidance from Director of Marketing, manage relationship with Oxford's Marketing Center of ...

Pwc

Digital Manufacturing, Manager

Spartanburg, SC

$99K - $232K/yr

Digital Manufacturing Control Systems Design & Deployment; Manufacturing Decision Support ... Director level client resources; Possesses Program/Project leadership skills - ability to lead ...

Oshkosh Corporation

Mgr - Program Management

Spartanburg, SC · Hybrid

$103K - $177K/yr

... digital initiatives. This role provides strategic oversight, promotes project governance, drives ... Two (2) years of experience managing direct or matrixed reports. STANDOUT QUALIFICATIONS * Master ...

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All JobsDigital Program JobsDigital Program Director JobsDigital Program Director Jobs in Taylors, SC

Digital Program Director information

See Taylors, SC salary details

$60.4K

$85.2K

$115.5K

How much do digital program director jobs pay per year?

As of Aug 24, 2026, the average yearly pay for digital program director in Taylors, SC is $85,180.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,200.00 and $104,300.00 per year, depending on experience, location, and employer.

What is a digital program director?

A Digital Program Director is a professional responsible for overseeing and managing digital initiatives within an organization. This role involves planning, executing, and optimizing digital programs such as marketing campaigns, online content strategies, or digital product launches. Digital Program Directors coordinate cross-functional teams, monitor project progress, and ensure that digital strategies align with the company's goals. They also track performance metrics and adjust strategies to improve outcomes.

What are the key skills and qualifications needed to thrive as a digital program director?

To thrive as a Digital Program Director, you need expertise in digital strategy, project management, and leadership, typically supported by a bachelor’s or master’s degree in marketing, communications, or a related field. Familiarity with project management tools (like Asana or Trello), analytics platforms (such as Google Analytics), and digital marketing systems is essential. Strong communication, problem-solving, and stakeholder management skills help you lead teams and align projects with business goals. These skills ensure the successful execution of digital initiatives that drive organizational growth and innovation.

How does a digital program director typically collaborate with cross-functional teams to ensure the success of digital initiatives?

A Digital Program Director regularly works with cross-functional teams, including marketing, IT, design, and analytics, to align project goals and ensure seamless execution of digital programs. They facilitate communication between departments, manage timelines, and resolve any roadblocks that arise. By providing strategic direction and fostering a collaborative environment, they help ensure that all stakeholders are working towards shared objectives and that digital initiatives are delivered on time and within budget.

What is the difference between Digital Program Director vs Digital Marketing Manager?

AspectDigital Program DirectorDigital Marketing Manager
Required CredentialsBachelor's degree; often advanced degrees in business or digital fields; certifications in project management or digital strategyBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot
Work EnvironmentOversees multiple digital projects and teams, strategic planning, high-level decision makingExecutes marketing campaigns, manages digital channels, focuses on marketing tactics
Employer & Industry UsageUsed in large corporations, agencies, and organizations with complex digital initiativesCommon in marketing departments across various industries

The Digital Program Director focuses on overseeing multiple digital projects and strategic initiatives, while the Digital Marketing Manager concentrates on executing marketing campaigns and managing digital channels. Both roles require digital expertise but differ in scope and responsibilities.

What job categories do people searching Digital Program Director jobs in Taylors, SC look for?

The top searched job categories for Digital Program Director jobs in Taylors, SC are:

What cities near Taylors, SC are hiring for Digital Program Director jobs?

Cities near Taylors, SC with the most Digital Program Director job openings:

Digital Program Director jobs near you
Infographic showing various Digital Program Director job openings in Taylors, SC as of August 2026, with employment types broken down into 1% As Needed, 79% Full Time, 16% Part Time, 1% Temporary, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $85,180 per year, or $41 per hour.

Director of Digital Marketing

Greer, SC • On-site

Regional Finance
Finance and Insurance • 1 - 5K employees

6.4

Company rating: 6.4 out of 10

Based on 31 frontline employees who took The Breakroom Quiz

142nd of 151 rated financial services

People enjoy working here

Recommended by parents

Respectful managers

Learn more about Regional Financeexternal

Full-time

Re-posted just now

Job description

Take your career to the next level! In the last few years our goal has been expansion, creating growth opportunities for many of our team members. Not only are we serious about growth, but we are also serious about helping our customers during hard financial times.
We take pride in providing solutions and offering a helping hand, not only to our customers but also to the communities we serve. As we continue to expand and grow into a national leader in consumer financing, we invite you to consider joining our team.
If you're passionate about making a meaningful impact in people's lives and bringing a personal touch to finance, we'd love to have you on board!
Job purpose
We're seeking an innovative and data-driven Director of Digital Marketing to lead the transformation of our digital presence-specifically how consumers discover, interact with, and originate loans through our digital ecosystem. This is a rare opportunity to build and scale a modern digital funnel from the ground up within a fast-paced, mission-driven consumer finance organization.
If you have deep experience in consumer lending, fintech, or digital financial products, and thrive at the intersection of strategy, technology, and customer experience, this role is for you.
Duties and Responsibilities
Digital Strategy & Leadership
  • Build and own the end-to-end digital marketing strategy to accelerate growth across all lending products.
  • Build, lead, and mentor a digital marketing team, including hiring, training, and performance management to foster innovation and efficiency.
  • Lead the transformation of our digital loan origination experience-improving conversion, reducing friction, and driving high-quality applications.
  • Partner closely with Product, Pricing, Data, Technology, Credit, and Compliance to deliver an optimized, compliant, and customer-centric digital journey.
  • Strengthen our digital presence by crafting compelling branding initiatives, content strategies, and multi-channel campaigns that resonate with target audiences in personal lending.
  • Manage marketing budgets, vendor relationships, and agency partnerships to ensure cost-effective execution and scalable growth.
  • Stay ahead of industry trends in digital marketing, financial services, and lending to innovate and adapt strategies for current and future channels.

Customer Acquisition & Growth
  • Lead the development and implementation of an AI-enabled digital marketing strategy across acquisition, retention, and lifecycle marketing.
  • Develop and scale multi-channel digital acquisition programs, including paid search, paid social, display, retargeting, affiliate, SEO, AIO, and emerging channels.
  • Create and test full-funnel strategies focused on improving cost per funded loan, application-to-fund conversion, and lifetime value.

Analytics & Optimization
  • Build a measurement framework that connects marketing performance to loan production metrics.
  • Drive continuous optimization through experimentation, A/B testing, segmentation, and funnel analysis.
  • Identify opportunities across the digital experience to accelerate speed to decision and improve customer satisfaction.
  • Team & Cross-Functional Collaboration
  • Lead and mentor a high-performing digital marketing team.
  • Collaborate with analytics, UX, and engineering teams to implement enhancements (attribution, automation, personalization).
  • Serve as a strategic voice in senior leadership discussions around digital growth, customer insights, and product innovation.

Minimum Qualifications
  • 8+ years of digital marketing experience, including significant time in consumer finance, lending, or fintech.
  • Proven track record of building and scaling digital marketing teams, with demonstrated success in driving revenue growth through multi-channel campaigns.
  • Deep expertise in full-funnel optimization and performance marketing.
  • Demonstrated experience using LLM or other AI tools within digital marketing strategies
  • Strong understanding of digital loan origination or similar high-compliance digital funnels.
  • Experience leading teams and managing agency/vendor relationships.
  • Strong branding acumen with experience developing and maintaining a robust online digital presence, including website optimization and social media strategy.
  • Ability to thrive in a fast-moving, highly collaborative environment.
  • Advanced knowledge of traffic generation tactics, including SEO (search engine optimization), remarketing, paid media, and emerging channels like voice search, AI-optimized content, and influencer partnerships.

Preferred Qualifications
  • Experience building digital acquisition engines from the ground up.
  • Background in regulated industries with a strong grasp of compliance and risk requirements.
  • Strong analytical skills with comfort presenting data to executive leadership.

If you are a job applicant who resides in the state of California, please review our California Employee Privacy Policy at the following link: https://regionalfinance.com/wp-content/uploads/2022/11/UPDATED-Employee-Privacy-Policy-11.2022.pdf
Regional is an equal opportunity employer and does not discriminate on the basis of race, color, religion, creed, national origin, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, transgender status, age, disability, genetic information, veteran status, uniform service, or any other characteristic protected by applicable law ("Protected Characteristics"). Regional's policy of non-discrimination applies to all phases of the employment process and relationship, including, but not limited to, recruitment and selection; compensation and benefits; professional development and training; promotions and opportunities; transfers; social and recreational programs; layoff; and terminations.

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