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Digital Pr Jobs in Virginia (NOW HIRING)

Kapitus

Organic Search Manager

Arlington, VA · On-site

Support digital PR, research, and authority-building programs that contribute to search visibility and brand credibility. * Collaborate with internal stakeholders and external partners to align ...

Silverline

Senior Account Executive

Arlington, VA

$85K/yr

Familiarity with digital PR tools and analytics platforms * A team player with a collaborative spirit and leadership qualities * Bachelor's degree in Communications, Public Relations, Journalism, or ...

Silverline

Senior Account Executive

Arlington, VA · On-site

$70K - $85K/yr

Familiarity with digital PR tools and analytics platforms * A team player with a collaborative spirit and leadership qualities * Bachelor's degree in Communications, Public Relations, Journalism, or ...

Empower Strategies

Senior Director, Digital

Arlington, VA · On-site

$100 - $125/hr

Previous public affairs or public relations agency experience is required. * Advanced writing and ... Experience utilizing digital and social media platforms to support advocacy, public affairs, and ...

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Digital Pr information

What is a digital PR?

A Digital PR (Digital Public Relations) professional is responsible for building and maintaining a brand's online presence and reputation through digital channels. This role involves strategies such as creating press releases, collaborating with influencers, securing online media coverage, and earning high-quality backlinks to improve search engine rankings. Digital PR professionals use online platforms to connect with journalists and bloggers, promote content, and enhance brand visibility. Their work helps drive website traffic, improve SEO, and increase brand authority in the digital space.

How does a digital PR professional typically collaborate with other teams within an organization?

Digital PR professionals work closely with marketing, content, and social media teams to ensure cohesive messaging and maximize online visibility. They often coordinate with SEO specialists to optimize press releases and digital content for search engines, and may also partner with product or sales teams to align PR campaigns with business goals. Regular communication and collaboration across departments are essential to amplify brand reputation, respond to online trends, and manage crisis communications effectively.

What are the key skills and qualifications needed to thrive as a digital project manager, and why are they important?

To excel as a Digital Project Manager, you need strong project management skills, a background in digital marketing or IT, and typically a bachelor’s degree in a related field. Familiarity with project management software (like Asana, Trello, or Jira), Agile methodologies, and relevant certifications such as PMP or Scrum Master are highly valued. Exceptional communication, leadership, and problem-solving abilities help you manage teams and stakeholder expectations effectively. These competencies are vital for delivering projects on time, within scope, and aligned with business objectives in today's fast-paced digital landscape.

What is the difference between Digital Pr and Social Media Manager?

AspectDigital PrSocial Media Manager
Primary FocusManaging online reputation, media outreach, press releasesCreating and managing social media content, engagement, campaigns
Required SkillsMedia relations, communication, content writingContent creation, analytics, community management
Work EnvironmentPR agencies, corporate communications teamsMarketing departments, digital agencies
Common CertificationsPR certifications, communication degreesSocial media certifications, digital marketing courses

Digital Pr and Social Media Manager roles overlap in digital communication but differ mainly in focus. Digital Pr emphasizes media relations and reputation management, while Social Media Managers focus on content and engagement on social platforms. Both roles require strong communication skills and digital literacy, but their day-to-day tasks and strategic goals vary.

What does a digital public relations professional do?

A digital public relations professional manages a company's online presence by creating and distributing content, engaging with audiences on social media, and building relationships with digital media outlets. They use tools like social media platforms, analytics, and content management systems to enhance brand reputation and visibility in the digital space.

What are popular job titles related to Digital Pr jobs in Virginia?

For Digital Pr jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Digital Pr jobs in Virginia look for?

The top searched job categories for Digital Pr jobs in Virginia are:

Digital Pr jobs near you
Infographic showing various Digital Pr job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 82% Full Time, 13% Part Time, 1% Temporary, and 3% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution.

Senior Account Executive

Silverline Communications

Arlington, VA • On-site

$85K/yr

Full-time

PTO

Re-posted 8 days ago

Job description

About Us:
Silverline is the longest-standing and largest woman-owned PR agency that focuses exclusively on clean energy and climate technology. We represent the best and the brightest of the industry including cutting-edge start-ups, leading investors and Fortune 500 brands. Our passion for world-changing innovation drives the work we do. Our team possess unrivaled expertise in all facets of the clean economy from renewable energy, ESG and sustainability to emerging technologies and policy.


Position Overview:
We are seeking a Senior Account Executive with 4+ years of experience to lead aspects of client accounts – owning media strategy and execution, mentoring junior team members and collaborating closely with account leads. You’ll work with a growing roster of clean energy and energy transition clients across sectors like solar, storage, climate tech, and grid modernization—helping them build brand credibility, secure earned media wins, and influence key stakeholders. The ideal candidate will have experience in the clean energy landscape, have a knack for building relationships, and a proven track record fostering teamwork to deliver high-impact PR results.


Key Responsibilities:

  • Participate and assist in program brainstorming, development, and planning
  • Manage the workflow of client deliverables, ensure quality delivery and that deadlines are met
  • Manage multiple projects for clients from concept to completion by troubleshooting problems, proposing solutions, offering client counsel
  • Plan, schedule, implement and lead activity required to execute client programs such as media programs, campaigns, launches, special events
  • Actively participates and leads sections on the client calls; builds relationships with clients through regular collaboration and contact
  • Provide increasingly complex client counsel; advise client of appropriate action using research, tools, knowledge of industry
  • May manage account or business unit with minimal supervision

Qualifications:

  • 4+ years of public relations experience, ideally in clean energy, tech, or sustainability sectors Prior agency experience required
  • Experience in the energy transition preferred
  • Excellent written and verbal communication skills, with a knack for storytelling
  • Ability to manage multiple clients and projects in a fast-paced environment
  • Familiarity with digital PR tools and analytics platforms
  • A team player with a collaborative spirit and leadership qualities
  • Bachelor's degree in Communications, Public Relations, Journalism, or a related field

Why Join Us:

  • Be a part of a team that’s making a tangible impact and work with some of the most innovative companies in clean energy
  • Competitive compensation, generous PTO and excellent benefits
  • Flexible work environment
  • Opportunities for professional growth and leadership development
  • A culture of collaboration, learning, belonging, and a shared commitment to excellence


The compensation range for this position is $70-85,000 annually, annually, commensurate with experience, skills, and qualifications. Exceptionally qualified candidates may be considered outside of this range and/or at a more senior level where appropriate.


Silverline is an Equal Opportunity Employer, EEO, AAE, MF/Disability/VET. We are proud to support a diverse workforce and an inclusive culture of individualism and equity.

Thank you for your interest!