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Digital Optimization Manager Jobs in Tennessee (NOW HIRING)

Inhabit

Digital Marketing Associate

Knoxville, TN · On-site

This role will have a portfolio of vacation rental manager clients (approximately 30-45 clients). The Associate is responsible for setting up, optimizing, and reporting on digital advertising (PPC ...

INHABIT IQ

Digital Marketing Associate

Knoxville, TN

This role will have a portfolio of vacation rental manager clients (approximately 30-45 clients). The Associate is responsible for setting up, optimizing, and reporting on digital advertising (PPC ...

The Pictsweet Company

Digital Marketing Coordinator

Bells, TN · On-site

$40K - $53K/yr

The Digital Marketing Coordinator supports the Digital Marketing Manager in executing The Pictsweet ... optimization opportunities. • Support cross-functional projects by coordinating timelines ...

VRC

Digital Services Marketing Specialist

Memphis, TN · On-site

Knowledge of SEO, website content management, and digital marketing best practices. * Strong organizational and project management skills with the ability to manage multiple priorities and deadlines.

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Showing results 41-60

All JobsDigital Optimization JobsDigital Optimization Manager JobsDigital Optimization Manager Jobs in Tennessee

Digital Optimization Manager information

See Tennessee salary details

$13.2K

$84.3K

$148.8K

How much do digital optimization manager jobs pay per year?

As of Aug 9, 2026, the average yearly pay for digital optimization manager in Tennessee is $84,335.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,100.00 and $103,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital optimization manager?

To thrive as a Digital Optimization Manager, you need expertise in data analysis, conversion rate optimization (CRO), and digital marketing strategies, often supported by a relevant degree or certifications such as Google Analytics or Adobe Analytics. Familiarity with A/B testing platforms, web analytics tools, content management systems (CMS), and marketing automation software is typically required. Strong problem-solving skills, collaboration, and effective communication help you drive results across cross-functional teams. These skills and qualities are crucial to enhancing user experiences, increasing conversion rates, and maximizing the effectiveness of digital channels.

What does a digital optimization manager do?

A Digital Optimization Manager is responsible for improving the performance of digital channels such as websites, apps, and online campaigns. They use data analytics, A/B testing, and user feedback to identify areas for improvement and implement strategies that enhance user experience and increase conversions. This role often collaborates with marketing, design, and development teams to ensure digital initiatives align with business goals. Their work helps organizations maximize the effectiveness of their online presence and drive measurable results.

What is the difference between Digital Optimization Manager vs Digital Marketing Manager?

AspectDigital Optimization ManagerDigital Marketing Manager
Primary FocusImproving website and user experience to increase conversionsDeveloping and executing marketing campaigns to promote products/services
Skills & CertificationsAnalytics, A/B testing, CRO tools, SEOContent creation, campaign management, SEO, SEM
Work EnvironmentCollaborates with UX/UI, data analysts, developersWorks with creative teams, media buyers, content strategists

While both roles aim to enhance online presence, the Digital Optimization Manager concentrates on website performance and user experience, whereas the Digital Marketing Manager focuses on marketing campaigns and brand promotion. Understanding these differences helps in selecting the right career path or job focus.

What are some common challenges faced by digital optimization managers when implementing new strategies?

Digital Optimization Managers often encounter challenges such as aligning optimization initiatives with broader business objectives, ensuring stakeholder buy-in, and dealing with data quality or integration issues. They must also prioritize experiments and changes based on potential impact and available resources, while staying adaptable to shifting digital trends. Successfully overcoming these challenges requires strong communication, analytical skills, and the ability to collaborate across marketing, product, and technical teams.
What are popular job titles related to Digital Optimization Manager jobs in Tennessee? For Digital Optimization Manager jobs in Tennessee, the most frequently searched job titles are:
What job categories do people searching Digital Optimization Manager jobs in Tennessee look for? The top searched job categories for Digital Optimization Manager jobs in Tennessee are:
What cities in Tennessee are hiring for Digital Optimization Manager jobs? Cities in Tennessee with the most Digital Optimization Manager job openings:
Digital Optimization Manager jobs near you
Infographic showing various Digital Optimization Manager job openings in Tennessee as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $84,335 per year, or $40.5 per hour.

Mgr, Digital Site Ops

Tractor Supply Company

Brentwood, TN • On-site

Full-time, Part-time

Medical, Dental, Vision, Life

Posted 6 days ago

Tractor Supply rating

5.7

Company rating: 5.7 out of 10

Based on 1,310 frontline employees who took The Breakroom Quiz

457th of 731 rated retailers

Job description

Overall Job Summary
We are seeking a dynamic and results-driven Manager, Digital Site Ops, to join our Digital team. This role is a key contributor in improving our Question & Answer (Q&A) and Ratings & Reviews (R&R) operations, ensuring we deliver a best-in-class customer experience. The ideal candidate will possess a strong understanding of digital customer engagement, cross-functional collaboration, and data-driven optimization to create value for our business and delight for our customers.
Essential Duties and Responsibilities (Min 5%)
  • Oversee our vendor operations, including the health, maintenance, and continuous improvement of our Q&A and R&R platforms.
  • Manage workflows and ensure timely and accurate responses to customer inquiries and reviews.
  • Partner closely with Product Managers, IT, and Customer Support Centers to align vendor strategies with business goals.
  • Work with internal teams to define and prioritize enhancements to improve the customer experience.
  • Coordinate with third-party vendors and stakeholders to address operational needs.
  • Analyze data and performance metrics to identify opportunities for improvement and measure the impact of implemented strategies.
  • Develop and maintain dashboards to monitor the health of Q&A and R&R programs.
  • Structure and create a SEEDS program in coordination with Merchants, Business, and UX.
  • Benchmark against industry best practices and recommend innovations to stay ahead in the market.
  • Advocate for the voice of the customer by leveraging vendor insights to inform strategic decisions.
  • Ensure that the platform fosters genuine, transparent, and helpful customer interactions.

Required Qualifications
Experience: 5+ years of experience in digital operations, e-commerce, or customer engagement, with a focus on Q&A and R&R platforms.
Education: Bachelor's degree in Business, Marketing, Digital Operations, or a related field; equivalent experience will be considered.
Professional Certifications: None
Preferred knowledge, skills or abilities
  • Working knowledge of web-based programming and website configuration methodology
  • Proven ability to analyze and comprehend complex data sets
  • Outstanding communication skills including the ability to translate detailed technical information to easily understood concepts, decisions, and actions.
  • Strong Business acumen
  • Demonstrated ability to influence and ensure alignment with cross functional stakeholders
  • Experience working with vendors and outsider suppliers
  • Understanding of and familiarity with web and emerging technologies
  • Strong PC skill set, including MS Office with emphasis on Excel, Word and PowerPoint
  • Demonstrated success in managing third-party tools, or similar platforms, in a business environment.
  • Strong project management skills with the ability to prioritize and manage multiple initiatives simultaneously.
  • Exceptional analytical skills and proficiency with data visualization tools (e.g., Tableau, Power BI).
  • Outstanding communication and interpersonal skills to effectively collaborate with diverse stakeholders.
  • Customer-focused mindset with a passion for delivering excellent user experiences.

Working Conditions
  • Normal office working conditions

Physical Requirements
  • Sitting
  • Standing (not walking)
  • Walking
  • Kneeling/Stooping/Bending
  • Reaching overhead
  • Driving a vehicle
  • Lifting up to 10 pounds

Disclaimer
This job description represents an overview of the responsibilities for the above referenced position. It is not intended to represent a comprehensive list of responsibilities. A team member should perform all duties as assigned by his/ her supervisor.
Company Info
At Tractor Supply and Petsense by Tractor Supply, our Team Members are the heart of our success. Their dedication, passion, and hard work drive everything we do, and we are committed to supporting them with a comprehensive and accessible total reward package. We understand the evolving needs of our Team Members and their families, and we strive to offer meaningful, competitive, and sustainable benefits that support their well-being today and in the future.
Our benefits extend beyond medical, dental, and vision coverage, including company-paid life and disability insurance, paid parental leave, tuition reimbursement, and family planning resources such as adoption and surrogacy assistance, for all full-time Team Members and all part-time Team Members. Part time new hires gain eligibility for TSC Benefits by averaging at least 15 hours per week during their 90-day lookback period. The lookback period starts the first of the month following the date of hire. If the 15-hour requirement was met, the benefits eligibility date will be the first day of the month following 4 months of continuous service.
Please visit this link for more specific information about the benefits and leave policies applicable to the position you're applying for.
ALREADY A TEAM MEMBER?
You must apply or refer a friend through our internal portal
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CONNECTION
Our Mission and Values are more than just words on the wall - they're the one constant in an ever-changing environment and the bedrock on which we build our culture. They're the core of who we are and the foundation of every decision we make. It's not just what we do that sets us apart, but how we do it.
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EMPOWERMENT
We believe in managing your time for business and personal success, which is why we empower our Team Members to lead balanced lives through our benefits and total rewards offerings. For full-time and eligible part-time TSC and Petsense Team Members. We care about what you care about!
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OPPORTUNITY
A lot of care goes into providing legendary service at Tractor Supply Company, which is why our Team Members are our top priority. Want a career with a clear path for growth? Your Opportunity is Out Here at Tractor Supply and Petsense.
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