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Digital Media Director Jobs in Riverside, CA (NOW HIRING)

This entry-level role is ideal for someone who is passionate about social media marketing, digital ... direct messages, and public-facing customer interactions timely manner. • Social Media & Online ...

Marketing Coordinator

Riverside, CA · On-site

$29.80 - $32.69/hr

Schedule all digital media channels, including archival and organization of related digital media ... direct your inquiries to: RECRUITING@GRIDALTERNATIVES.ORG Ready to Apply? Submit a resume ...

Head of Global Social Media

Irvine, CA · On-site

$139K - $186K/yr

Bachelor's degree in Marketing, Communications, Business, or related field * 8-12+ years in social media, digital marketing, or brand marketing; 5+ years leading global programs and managing teams ...

Bachelor's degree in Marketing, Communications, Business, or related field * 8-12+ years in social media, digital marketing, or brand marketing; 5+ years leading global programs and managing teams ...

PR & Content Manager

Irvine, CA · On-site +1

$99K/yr

Work with digital marketing writer to monitor social media and online conversations, and respond ... Strong team player with ability to manage resources without direct reporting relationship Bring ...

Showing results 21-40

Digital Media Director information

See Riverside, CA salary details

$41.2K

$101.3K

$198.7K

How much do digital media director jobs pay per year?

As of Aug 11, 2026, the average yearly pay for digital media director in Riverside, CA is $101,345.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,100.00 and $123,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital media director, and why are they important?

To thrive as a Digital Media Director, you need expertise in digital marketing strategy, content creation, analytics, and a solid understanding of branding, usually backed by a relevant degree and experience in digital media management. Proficiency with tools like Google Analytics, social media management platforms, paid advertising systems, and SEO/SEM best practices is essential. Leadership, creativity, strong communication, and project management skills help you inspire teams and effectively execute campaigns. These skills are vital for maximizing digital presence, driving audience engagement, and achieving organizational marketing goals in a rapidly evolving digital landscape.

What is the difference between Digital Media Director vs Digital Marketing Manager?

AspectDigital Media DirectorDigital Marketing Manager
ResponsibilitiesOversees digital media campaigns, manages media buying, and directs media strategyDevelops and executes digital marketing strategies, manages campaigns across channels
Required SkillsMedia planning, negotiation, analytics, leadershipContent creation, SEO, analytics, campaign management
Work EnvironmentOften in media agencies or marketing departments, strategic focusIn-house marketing teams or agencies, tactical execution
Common UsageUsed in larger organizations or agencies focusing on media buyingUsed across various industries for digital campaign management

The Digital Media Director primarily focuses on media planning, buying, and strategy, often leading media teams. In contrast, the Digital Marketing Manager handles broader marketing campaigns, including content and SEO. Both roles require strong analytical skills and digital expertise but differ in scope and focus.

What is a digital media director?

A digital media director leads their organization’s digital media team. As a digital media director, your job is to drive the creation and implementation of all media strategies. Your primary duties involve developing multi-platform media plans, overseeing digital marketing efforts, and planning content. This career requires a strong background in sales and marketing. Most employers prefer those with at least a bachelor’s degree in a related field and multiple years of experience as a content editor or manager. Additional qualifications include strong leadership skills and the ability to analyze massive amounts of data. Positions are available with private organizations as well as advertising agencies.

How does a digital media director typically collaborate with other departments to execute successful campaigns?

A Digital Media Director works closely with various teams, such as creative, marketing, analytics, and sales, to ensure cohesive and effective campaign execution. They often lead strategy meetings, provide digital insights, and coordinate cross-functional efforts to align messaging and objectives. Collaboration is ongoing, from briefing creative teams on campaign goals to working with analytics to optimize performance and reporting. Strong communication and project management skills are essential, as the director ensures all stakeholders are informed and campaign components are seamlessly integrated.

What does a digital media director do?

A Digital Media Director is responsible for overseeing an organization’s digital marketing strategies and online presence. They manage teams that create and distribute content across various digital channels such as websites, social media, email, and digital advertising platforms. Their role includes developing campaigns, analyzing performance data, staying updated on digital trends, and ensuring that digital initiatives align with business goals. Digital Media Directors often collaborate with other departments to maximize brand visibility and engagement. They play a key role in shaping how a brand is perceived in the digital space.

Does digital media director pay well?

Digital Media Directors typically earn a high salary due to their leadership role in managing digital marketing strategies, budgets, and teams. Salaries can vary based on experience, industry, and location but generally range from $80,000 to over $150,000 annually in many markets.
More about Digital Media Director jobs
What are the most commonly searched types of Digital Media jobs in Riverside, CA? The most popular types of Digital Media jobs in Riverside, CA are:
What cities near Riverside, CA are hiring for Digital Media Director jobs? Cities near Riverside, CA with the most Digital Media Director job openings:
Infographic showing various Digital Media Director job openings in Riverside, CA as of August 2026, with employment types broken down into 91% Full Time, 6% Part Time, and 3% Contract. Highlights an 91% In-person, 3% Hybrid, and 6% Remote job distribution, with an average salary of $101,345 per year, or $48.7 per hour.

Sr. Manager, Performance Marketing & Digital Growth

Zymo Research Corporation

Tustin, CA • On-site

$135K - $145K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 25 days ago


Job description

Job Summary:
Zymo Research is seeking a Sr. Manager, Performance Marketing & Digital Growth to lead the strategy, performance, and optimization of our most important digital growth channels.
This person will help build the performance engine behind Zymo's digital marketing channels, with direct ownership of paid media strategy, paid search performance, SEO/AEO strategy, channel insights, reporting, optimization, and budget recommendations. They will also provide performance guidance across related organic channels, including email, organic social, content distribution, landing pages, and nurture paths.
This is a player-manager role for someone who can set strategy, guide execution, diagnose performance, lead a direct report, and stay close enough to the work to ensure continuous improvement.
Join us in making a meaningful impact!
Essential Duties and Responsibilities:
Zymo Research is seeking a Senior Manager, Channel Strategy & Performance Marketing to lead the strategy, performance, and optimization of our most important digital growth channels.
This person will help build the performance engine behind Zymo's digital marketing channels, with direct ownership of paid media strategy, paid search performance, SEO/AEO strategy, channel insights, reporting, optimization, and budget recommendations. They will also provide performance guidance across related organic channels, including email, organic social, content distribution, landing pages, and nurture paths.
This is a player-manager role for someone who can set strategy, guide execution, diagnose performance, lead a direct report, and stay close enough to the work to ensure continuous improvement.
What You'll Own
Paid Media & Channel Strategy
Own strategy and performance for paid digital channels, including Google Ads, paid social, YouTube, display, retargeting, and third-party media. Lead campaign architecture, keyword strategy, budget recommendations, bidding strategy, audience targeting, conversion tracking, and optimization.
SEO, AEO & Discoverability
Lead SEO and AEO strategy in partnership with web, content, and scientific communications teams. Improve Zymo's visibility across traditional search, AI-driven answer engines, product pages, application pages, campaign pages, and technical content.
Cross-Channel Performance
Evaluate how paid media, SEO, email, organic social, content, landing pages, and nurture paths work together across the customer journey. Provide performance guidance to channel owners without necessarily owning day-to-day execution of every organic channel.
Insights, Reporting & Optimization
Own channel-level reporting and translate performance data into clear recommendations. Diagnose what is working, what is underperforming, why it is happening, and what should change. Key metrics may include CPA, CPL, ROAS, conversion rate, CTR, quality score, impression share, attribution, conversion quality, pipeline contribution, and revenue impact.
Tracking & Measurement
Partner with analytics, CRM, web, and development stakeholders to improve tracking integrity across GA4, Google Tag Manager, UTMs, pixels, forms, landing pages, campaigns, and CRM handoffs. Ensure marketing performance data is reliable, actionable, and connected to business outcomes.
Team & Cross-Functional Leadership
Manage and develop one direct report initially. Partner closely with Creative, Web, Integrated Campaigns, Product Marketing, Commercial, Sales, and Scientific Communications to ensure digital channels are aligned with customer needs, campaign priorities, and commercial goals. Establish repeatable planning, QA, optimization, and reporting practices that improve consistency, accountability, and speed across digital programs.
What We're Looking For
  • 7+ years of experience owning digital channel strategy, performance marketing, paid media, or growth marketing strategy, not just campaign execution.
  • Deep hands-on Google Ads, including search campaign architecture, keyword strategy, bidding, conversion tracking, quality score, and optimization.
  • Proven ability to set paid search and digital performance strategy, including budget allocation, channel mix, testing plans, and performance recommendations.
  • Experience managing paid media budgets with accountability for ROI, CPA, CPL, ROAS, pipeline contribution, revenue impact, or similar business metrics.
  • Strong analytical judgment with the ability to diagnose performance issues across targeting, keywords, creative, landing pages, tracking, messaging, offers, funnel quality, and market fit.
  • Working knowledge of SEO and how paid media, organic search, email, social, content, landing pages, retargeting, and nurture paths work together to drive acquisition and conversion.
  • Experience using dashboards, campaign reports, analytics platforms, and marketing performance data to generate strategic recommendations.
  • Clear communication skills with the ability to translate data into actionable guidance for leadership and cross-functional teams.
  • 2+ years of experience managing or directing at least one direct report, contractor, agency, or channel specialist.

Preferred Qualifications
  • B2B marketing experience, especially in technical, scientific, healthcare, biotech, life science, SaaS, or complex product environments.
  • Familiarity with GA4, Google Tag Manager, UTM governance, CRM tracking, pixel management, attribution, and broader marketing measurement infrastructure.
  • Experience with LinkedIn Ads, YouTube, display, retargeting, third-party media partners, and paid social strategy.
  • Familiarity with AEO, AI search visibility, answer engine optimization, and landing page conversion optimization.

About Us:
Since its inception in 1994, Zymo Research has been proudly serving the scientific community by providing innovative, reliable, and high-quality research tools and products. Whether it's DNA, RNA, epigenetics, microbiomics, protein, or yeast-based research, our philosophy remains the same: To provide the highest quality products in the industry while ensuring they are both simple to use and reliable in their performance.
Recognized as a Top Workplace by the Orange County Register in 2021, 2022, and named a Top Workplace USA in 2023, Zymo Research continues to be a vibrant community where employees thrive, feel connected, and are inspired by their work. If you are passionate about contributing to scientific advancement and want to be part of an exceptional team in a dynamic, growing company, we'd love to hear from you!
Compensation, Benefits, and Perks:
The estimated base compensation range for this position is $135,000 to $145,000 annually at the time of posting. Actual compensation details will be provided in writing at the time of offer, if applicable, and is based on several factors we believe fairly and accurately impact compensation, including geographic location, experience, knowledge, skills, abilities, and other job permitted factors.
Zymo Research also offers competitive benefits and perks including:
  • Medical, Dental, Vision, and Life Insurance Coverages
  • EAP Sessions
  • Vacation Time plus Company Holidays
  • Paid Sick Leave
  • Generous 401(K) with matching
  • Employee Referral Bonus
  • Complimentary fruit, snacks, and beverages
  • Complimentary catered lunches on Thursdays
  • Complimentary EV Charging
  • Cell phone stipend

Equal Employment Opportunity Employer:
Zymo Research welcomes candidates of all backgrounds. These include sex, age, color, race, religion, marital status, national origin, ancestry, sexual orientation, gender, gender identity, gender expression, physical & mental disability, medical condition, genetic information, military and veteran status, or any other protected status as defined by federal, state, or local law.
Location:
Onsite - Zymo Research - 2961 Dow Avenue, Tustin, CA 92780
Disclaimer: At Zymo, we take the integrity of our hiring process seriously. Please be aware of fraudulent recruitment activities that may use our name to deceive job seekers. We will never ask for payment, sensitive personal information, or financial details during the recruitment process.
All legitimate communications will come from an official Zymo or TriNet Hiring email address. If you are contacted by anyone claiming to represent us using a free email service (e.g., Gmail, Yahoo, Hotmail) or asking for payment, please treat this as fraudulent and report it immediately to careers@zymoresearch.com