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Digital Marketing Manager Jobs in Rochester, NH (NOW HIRING)

... Manager to lead all digital performance marketing activities for North America ... This role is part of the Global Digital Activation & Performance Marketing Team, working as a fully ...

As the primary marketing liaison for our Auto Division, you'll work closely with division ... Partner with external agencies supporting digital advertising, paid media, website management ...

As the primary marketing liaison for our Auto Division, you'll work closely with division ... Partner with external agencies supporting digital advertising, paid media, website management ...

New

Responsibilities We are looking for students, professionals, retirees or anyone with a passion to share, to join the largest community of teachers worldwide! If you have free time and want to share ...

Responsibilities We are looking for students, professionals, retirees or anyone with a passion to share, to join the largest community of teachers worldwide! If you have free time and want to share ...

Responsibilities We are looking for students, professionals, retirees or anyone with a passion to share, to join the largest community of teachers worldwide! If you have free time and want to share ...

Responsibilities We are looking for students, professionals, retirees or anyone with a passion to share, to join the largest community of teachers worldwide! If you have free time and want to share ...

Marketing Coordinator

Portsmouth, NH · Hybrid

$43K - $59K/yr

Strong organizational and project management skills. * Self-motivated with the ability to prioritize tasks and meet deadlines. * Ability to work with various types of software for digital marketing.

Marketing Coordinator

Portsmouth, NH · On-site

$43K - $59K/yr

Strong organizational and project management skills. * Self-motivated with the ability to prioritize tasks and meet deadlines. * Ability to work with various types of software for digital marketing.

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

Budget Management: * Manage and allocate budgets effectively across various growth channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...

Showing results 21-40

Digital Marketing Manager information

See Rochester, NH salary details

$35.7K

$85.9K

$135.6K

How much do digital marketing manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for digital marketing manager in Rochester, NH is $85,852.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,000.00 and $97,900.00 per year, depending on experience, location, and employer.

What does a digital marketing manager do?

As a digital marketing manager, you use your vast knowledge of search engine optimization (SEO), social media platforms, email marketing, and web development to create effective marketing in the digital space. You oversee the editorial calendar and establish the entire digital marketing presence for your company. You may work independently or manage a digital marketing team. Your job is to work with the marketing team, graphic designers, the IT department, management, and anyone else involved in crafting the online voice of your company.

What are some common challenges digital marketing managers face when coordinating multi-channel campaigns?

Digital Marketing Managers often encounter challenges in ensuring brand consistency and messaging across various platforms such as social media, email, search engines, and display ads. Coordinating timelines, aligning strategies with different teams (like content creators, designers, and analytics specialists), and monitoring performance metrics in real time can also be complex. Success in this role requires strong organizational skills, adaptability, and clear communication to keep all stakeholders aligned and campaigns running smoothly.

What is the difference between Digital Marketing Manager vs Content Marketing Manager?

AspectDigital Marketing ManagerContent Marketing Manager
Primary FocusOversees all digital marketing campaigns, including SEO, SEM, social media, email marketing, and analyticsDevelops and manages content strategies, creating engaging content to attract and retain audiences
Required SkillsDigital advertising, data analysis, SEO, SEM, social media managementContent creation, storytelling, SEO, editorial skills
Work EnvironmentMarketing teams, agencies, online platformsContent teams, creative departments, editorial platforms
Common UsageUsed across industries for digital campaign managementUsed for brand storytelling and audience engagement

While both roles focus on digital presence, the Digital Marketing Manager manages overall online campaigns, whereas the Content Marketing Manager specializes in creating compelling content to support marketing goals.

What are the key skills and qualifications needed to thrive as a digital marketing manager, and why are they important?

To thrive as a Digital Marketing Manager, you need expertise in digital marketing strategies, analytics, and campaign management, typically supported by a degree in marketing or a related field. Familiarity with tools like Google Analytics, SEO platforms, email marketing software, and certifications such as Google Ads or HubSpot are highly valuable. Strong leadership, creativity, and excellent communication skills set outstanding managers apart in this role. These skills and qualifications are essential for driving effective campaigns, analyzing performance, and leading teams to achieve business goals in a fast-evolving digital landscape.

What does a digital marketing manager do?

A Digital Marketing Manager is responsible for developing, implementing, and overseeing online marketing strategies to promote a company's products or services. They manage various digital channels, such as social media, email, search engines, and websites, to increase brand awareness and drive traffic or sales. Their role often includes analyzing campaign performance, optimizing content, managing budgets, and coordinating with other marketing professionals or agencies. Digital Marketing Managers also stay up to date with the latest digital trends and technologies to ensure effective and competitive marketing efforts.
What are the most commonly searched types of Digital Marketing jobs in Rochester, NH? The most popular types of Digital Marketing jobs in Rochester, NH are:
What job categories do people searching Digital Marketing Manager jobs in Rochester, NH look for? The top searched job categories for Digital Marketing Manager jobs in Rochester, NH are:
What cities near Rochester, NH are hiring for Digital Marketing Manager jobs? Cities near Rochester, NH with the most Digital Marketing Manager job openings:
Infographic showing various Digital Marketing Manager job openings in Rochester, NH as of August 2026, with employment types broken down into 84% Full Time, 12% Part Time, and 4% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $85,852 per year, or $41.3 per hour.

Performance Marketing Manager

TekSky

Portsmouth, NH • On-site

Full-time

Posted 27 days ago


Job description

This Is What We Need You For
We are seeking a strategic, analytical, and full funnel-oriented Performance Marketing Manager to lead all digital performance marketing activities for North America. This role is part of the Global Digital Activation & Performance Marketing Team, working as a fully embedded member of the global organization while being based in the U.S. and dedicated to the North American business.
You will report into the Global Performance Marketing Center and act as the regional performance marketing lead for North America, ensuring local execution excellence while staying closely aligned with global strategy, governance, measurement frameworks, and ways of working.
As the key link between global leadership and the North American market, you will be responsible for translating global strategy into local activation plans, optimizing regional spend, and ensuring North America performance marketing efforts operate with both global consistency and local relevance.
  • Full Funnel Performance Marketing Leadership
  • Lead all paid performance marketing across NA, ensuring balanced investment across awareness, consideration, and conversion
  • Adapt global strategies for North American realities while maintaining alignment with global and regional priorities
  • Translate business goals (Brand, Category, Sales, D2C) into actionable cross channel media plans
  • Act as a platform agnostic expert spanning Amazon, RMNs, Meta, YouTube, SEA/SEM, Twitch, and emerging channels
  • Budget Ownership, Forecasting & ROI Governance
  • Own and manage all performance marketing budgets across Sales, Brand, Category, and D2C budgets
  • Ensure every dollar is spent in the most impactful way through rigorous optimization and ROI tracking
  • Build spend forecasts, pacing models, and performance projections across channels
  • Negotiate with platforms and agencies to maximize value and efficiency
  • Proactively reallocate budgets based on performance signals, inventory considerations, and market opportunities
  • Provide transparent, actionable feedback to all budget stakeholders
  • Measurement Frameworks, Data Consistency & Analytics Collaboration
  • Develop and maintain a unified KPI framework across platforms (Amazon, Meta, YouTube, SEA, RMNs, etc.)
  • Partner with Analytics & BI teams to build and maintain dashboards, data pipelines, and automated reporting
  • Ensure cross platform consistency in metrics, definitions, and performance standards
  • Implement attribution approaches and incrementality tests in partnership with BI teams
  • Testing, Experimentation & Continuous Improvement
  • Plan and execute A/B tests and structured experiments across channels to identify new growth opportunities
  • Maintain a roadmap of hypotheses, tests, learnings, and recommended next steps
  • Share insights broadly across Sales, Brand, Category, Creative, and D2C teams
  • Creative Strategy & Cross Functional Insights Sharing
  • Brief Creative teams using performance insights to improve creative asset relevance and channel performance
  • Define creative requirements for upper- and lower funnel campaigns
  • Partner with Merchandising and D2C teams by sharing insights that optimize PDPs, landing pages, content, and user experience
  • Ensure ad messaging aligns with brand priorities, product launches, promotions, and category strategies
  • Amazon & Retail Media (Lower Funnel Leadership)
  • Own regional adaptation and execution of Amazon Sponsored Ads & DSP strategies
  • Manage all Retail Media investments on Walmart Connect, Target Roundel, and other key partners
  • Synchronize retail media execution with Sales teams based on inventory, competitive landscape, and seasonal priorities
  • Challenge agency partners to ensure best in class execution and efficiency
  • Upper Funnel & Brand/Category Digital Activation
  • Manage brand funded digital investments on Meta, YouTube, SEA/SEM, TikTok, Twitch, and other platforms
  • Translate awareness and consideration goals into measurable full funnel media strategies
  • Ensure upper funnel initiatives contribute to long-term brand growth and short-term conversion lift
  • Cross Functional Communication & Major Event Readiness
  • Provide ongoing performance insights and forecasts to Brand, Category, Sales, Creative, Merchandising, and Leadership teams
  • Ensure full organizational readiness for major commercial events (Prime Day, Black Friday, new product launches, key retailer events)
  • Drive alignment across teams to optimize messaging, availability, promotions, and campaign timing
This is what you can score highly with
This Is What You Can Score Highly With
  • 2+ years of experience managing largescale Amazon AMS budgets with a proven track record of data- driven- optimization and improving profitability.
  • 3+ years of full funnel performance marketing experience, with deep expertise across Amazon, Retail Media, and upper funnel platforms (Meta, YouTube, SEA/SEM)
  • Strong analytical mindset with experience building or using KPI frameworks, dashboards, attribution methods, and ROI based optimization models
  • Hands-on experience with budgeting, pacing, forecasting, and financial stewardship of paid media investment
  • Ability to translate complex data into clear recommendations and stakeholder ready insights
  • Experience partnering with BI/Analytics, Creative, Merchandising, Sales, and Brand teams
  • Strong communicator with the ability to challenge agencies, negotiate value, and guide cross functional partners
  • Thrives in a fast paced environment balancing strategic thinking with day-to-day performance execution
  • Enjoys working in an international, cross functional environment