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Digital Marketing Manager Jobs in Rochester, NH (NOW HIRING)

Colwen Hotels is seeking a driven, hands-on Digital Marketing Manager who knows how to turn digital opportunities into measurable results. If you enjoy building high-performing campaigns, digging ...

Working closely with the Chief Operating Officer, this role oversees advertising, digital marketing ... managers to help them achieve their goals. • Maintain and segment marketing database of both ...

Working closely with the Chief Operating Officer, this role oversees advertising, digital marketing ... managers to help them achieve their goals. · Maintain and segment marketing database of both ...

Working closely with the Chief Operating Officer, this role oversees advertising, digital marketing ... managers to help them achieve their goals. · Maintain and segment marketing database of both ...

... Manager to lead all digital performance marketing activities for North America ... This role is part of the Global Digital Activation & Performance Marketing Team, working as a fully ...

Marketing Coordinator

Portsmouth, NH · Hybrid

$43K - $59K/yr

Strong organizational and project management skills. * Self-motivated with the ability to prioritize tasks and meet deadlines. * Ability to work with various types of software for digital marketing.

Marketing Coordinator

Portsmouth, NH · On-site

$43K - $59K/yr

Strong organizational and project management skills. * Self-motivated with the ability to prioritize tasks and meet deadlines. * Ability to work with various types of software for digital marketing.

Working closely with managers and directors across departments, the Supervisor, Marketing helps ... Collaborate with Digital and Social Media teams to ensure alignment in messaging, timing, and ...

Working closely with managers and directors across departments, the Supervisor, Marketing helps ... Collaborate with Digital and Social Media teams to ensure alignment in messaging, timing, and ...

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Showing results 1-20

Digital Marketing Manager information

See Rochester, NH salary details

$35.7K

$85.9K

$135.6K

How much do digital marketing manager jobs pay per year?

As of Sep 1, 2026, the average yearly pay for digital marketing manager in Rochester, NH is $85,852.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,000.00 and $97,900.00 per year, depending on experience, location, and employer.

What does a digital marketing manager do?

As a digital marketing manager, you use your vast knowledge of search engine optimization (SEO), social media platforms, email marketing, and web development to create effective marketing in the digital space. You oversee the editorial calendar and establish the entire digital marketing presence for your company. You may work independently or manage a digital marketing team. Your job is to work with the marketing team, graphic designers, the IT department, management, and anyone else involved in crafting the online voice of your company.

What does a digital marketing manager do?

A Digital Marketing Manager is responsible for developing, implementing, and overseeing online marketing strategies to promote a company's products or services. They manage various digital channels, such as social media, email, search engines, and websites, to increase brand awareness and drive traffic or sales. Their role often includes analyzing campaign performance, optimizing content, managing budgets, and coordinating with other marketing professionals or agencies. Digital Marketing Managers also stay up to date with the latest digital trends and technologies to ensure effective and competitive marketing efforts.

What are some common challenges digital marketing managers face when coordinating multi-channel campaigns?

Digital Marketing Managers often encounter challenges in ensuring brand consistency and messaging across various platforms such as social media, email, search engines, and display ads. Coordinating timelines, aligning strategies with different teams (like content creators, designers, and analytics specialists), and monitoring performance metrics in real time can also be complex. Success in this role requires strong organizational skills, adaptability, and clear communication to keep all stakeholders aligned and campaigns running smoothly.

What are the key skills and qualifications needed to thrive as a digital marketing manager, and why are they important?

To thrive as a Digital Marketing Manager, you need expertise in digital marketing strategies, analytics, and campaign management, typically supported by a degree in marketing or a related field. Familiarity with tools like Google Analytics, SEO platforms, email marketing software, and certifications such as Google Ads or HubSpot are highly valuable. Strong leadership, creativity, and excellent communication skills set outstanding managers apart in this role. These skills and qualifications are essential for driving effective campaigns, analyzing performance, and leading teams to achieve business goals in a fast-evolving digital landscape.

What is the difference between Digital Marketing Manager vs Content Marketing Manager?

AspectDigital Marketing ManagerContent Marketing Manager
Primary FocusOversees all digital marketing campaigns, including SEO, SEM, social media, email marketing, and analyticsDevelops and manages content strategies, creating engaging content to attract and retain audiences
Required SkillsDigital advertising, data analysis, SEO, SEM, social media managementContent creation, storytelling, SEO, editorial skills
Work EnvironmentMarketing teams, agencies, online platformsContent teams, creative departments, editorial platforms
Common UsageUsed across industries for digital campaign managementUsed for brand storytelling and audience engagement

While both roles focus on digital presence, the Digital Marketing Manager manages overall online campaigns, whereas the Content Marketing Manager specializes in creating compelling content to support marketing goals.

How much do digital marketing managers get paid?

Digital marketing managers typically earn a median annual salary ranging from $65,000 to $120,000, depending on experience, location, and industry. Salaries can be higher for those with advanced skills in data analysis, SEO, or paid advertising, and often include benefits such as bonuses and performance incentives.

How much does a digital marketing manager make?

The average salary for a digital marketing manager in the United States is around $75,000 to $120,000 annually, depending on experience, industry, and location. In Florida, salaries typically range from $65,000 to $110,000, with higher pay for those with advanced skills in SEO, analytics, and campaign management. Certifications like Google Analytics or HubSpot can also influence earning potential.

What qualifications do I need to be a digital marketing manager?

A digital marketing manager typically needs a bachelor's degree in marketing, communications, or a related field. Relevant skills include proficiency with digital marketing tools, data analysis, and understanding of SEO, SEM, and social media platforms. Professional certifications such as Google Analytics or HubSpot can enhance qualifications.

What are the most commonly searched types of Digital Marketing jobs in Rochester, NH?

The most popular types of Digital Marketing jobs in Rochester, NH are:

What job categories do people searching Digital Marketing Manager jobs in Rochester, NH look for?

The top searched job categories for Digital Marketing Manager jobs in Rochester, NH are:

What cities near Rochester, NH are hiring for Digital Marketing Manager jobs?

Cities near Rochester, NH with the most Digital Marketing Manager job openings:

Infographic showing various Digital Marketing Manager job openings in Rochester, NH as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $85,852 per year, or $41.3 per hour.

Digital Marketing Manager

Colwen Hotels

Portsmouth, NH • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 8 days ago


Job description

Turn Digital Strategy into Demand, Bookings, and Revenue.
Colwen Hotels is seeking a driven, hands-on Digital Marketing Manager who knows how to turn digital opportunities into measurable results. If you enjoy building high-performing campaigns, digging into data, optimizing the guest booking journey, and managing multiple priorities in a fast-moving hospitality environment, this could be the right opportunity for you.
As a key member of the Colwen Hotels Marketing Team, you will help drive the digital presence and e-commerce performance of hotels, restaurants, event venues, and other hospitality businesses across our growing portfolio. From paid search and metasearch to OTA marketing, SEO, website content, and hotel brand programs, you will play an important role in increasing visibility, capturing demand, driving direct bookings, and growing revenue.
You will collaborate closely with Marketing Managers, Social Media Managers, Revenue Management, Sales, Operations, hotel teams, agencies, and technology partners to bring campaigns to life and continuously improve performance.
This position is based at our corporate office in Portsmouth, New Hampshire.
What You'll Do
  • Execute and optimize digital marketing and e-commerce strategies across an assigned portfolio of hotels and hospitality businesses.
  • Manage paid media campaigns across search, metasearch, OTA, social media, and hotel brand platforms.
  • Partner with Marketing Managers and Social Media Managers to develop and execute targeted paid media and paid social campaigns.
  • Maintain and enhance hotel and outlet websites, including content, promotions, SEO, imagery, and overall accuracy.
  • Create and support compelling packages, offers, need-period campaigns, and other revenue-driving initiatives.
  • Monitor campaign budgets, conversion performance, return on investment, and key digital metrics.
  • Translate data into clear insights, actionable recommendations, and meaningful performance improvements.
  • Identify opportunities to strengthen the online guest journey and increase direct bookings.
  • Manage and optimize hotel, restaurant, and venue listings across relevant digital channels.
  • Collaborate with brand, agency, and technology partners to troubleshoot challenges and improve results.
  • Stay ahead of hotel brand programs, platform changes, digital trends, and emerging marketing opportunities.

Platforms You'll Work With
  • Advertising: Google Ads, Expedia TravelAds, Koddi, hotel metasearch, Booking Network Ads, and Meta Ads
  • Analytics: Google Analytics, CRM platforms, and performance dashboards
  • Web and CMS: Hotel brand websites, Squarespace, Amadeus, Milestone, and other content management systems
  • Hotel Marketing Platforms: Marriott PLUS, Hilton ELEVATE, IHG BOOST, and Choice REVUP

What You'll Bring
  • Three or more years of experience in digital marketing, e-commerce, or another performance-driven marketing role.
  • Hospitality, travel, tourism, or multi-location marketing experience preferred.
  • Hands-on experience managing paid digital campaigns, budgets, optimization, and performance.
  • Experience with website content management, SEO, digital analytics, and reporting.
  • Familiarity with hotel metasearch, OTA advertising, and brand marketing platforms strongly preferred.
  • A strong analytical mindset and the ability to turn performance data into practical action.
  • Excellent organizational, communication, and project management skills.
  • The ability to manage multiple hotels, campaigns, platforms, deadlines, and priorities simultaneously.
  • A proactive, collaborative approach and the confidence to work across corporate, property, agency, and brand teams.
  • Strong attention to detail paired with a genuine drive to improve performance and deliver results.

Why Join Colwen Hotels?
At Colwen Hotels, marketing is an important driver of the guest experience and the success of our hotels. You will have the opportunity to make a visible impact across a diverse and growing hospitality portfolio while working alongside talented professionals in Marketing, Revenue Management, Sales, and Operations.
We value fresh thinking, strong execution, collaboration, and people who are energized by seeing their work produce real business results.
We've Got You Covered: Benefits & Perks
  • Medical insurance with a company-funded HRA
  • Dental and vision insurance
  • Flexible Spending Accounts
  • A wide array of supplemental insurance offerings
  • Paid Time Off programs
  • Employee Assistance Program
  • Traditional and Roth 401(k) options with employer match
  • Hotel discount travel program for associates and their families
  • Exclusive associate discounts on travel, entertainment, and retail
  • Training and development programs
  • Career advancement opportunities

EEO M/F/D/V
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.