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Digital Marketer Jobs in Quebec (NOW HIRING)

Qualifications Ideal Candidate You are a strategic digital marketer with strong instincts for customer behavior, technology, content, search, and performance. You understand that modern digital ...

The Digital Marketing Coordinator will be responsible for executing Maya HTT's digital marketing initiatives by supporting campaign deployment across email, social media, and marketing automation ...

As part of their responsibilities, the Digital Marketing Manager also oversees and mentors a graphic designer. You will work in a dynamic environment where your ideas will make a real difference ...

$85K - $100K/yr

Digital Marketing, Growth & E-Commerce Manager We are a well-established and rapidly evolving organization operating within the healthcare and medical supply space, serving a diverse client base that ...

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Votre rôle et vos tâches Index est à la recherche d'un ou d'une Expert(e) Marketing Digital Senior pour se joindre à son équipe. Étant un acteur clé au sein de l'équipe, le poste constitue ...

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Digital Marketer information

See Quebec salary details

$12K

$59.1K

$100K

How much do digital marketer jobs pay per year?

As of Jul 28, 2026, the average yearly pay for digital marketer in Quebec is $59,123.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,000.00 and $69,500.00 per year, depending on experience, location, and employer.

What are the main challenges digital marketers face when managing multiple campaigns across different platforms?

Digital marketers often juggle several campaigns simultaneously, each tailored to specific platforms like Google Ads, Facebook, or Instagram. The main challenges include maintaining consistent brand messaging, tracking performance metrics across various channels, and efficiently allocating budgets to achieve the best ROI. Additionally, keeping up with frequent algorithm changes and platform updates requires adaptability and continuous learning. Collaboration with designers, content creators, and analytics teams is key to overcoming these challenges and delivering successful campaigns.

What is the difference between Digital Marketer vs Content Marketer?

AspectDigital MarketerContent Marketer
Primary FocusOverall online marketing strategies, including SEO, social media, email, and paid advertisingCreating, managing, and distributing valuable content to attract and engage audiences
Skills & CertificationsSEO, SEM, analytics, social media marketing, certifications like Google Ads, HubSpotContent creation, copywriting, storytelling, SEO, content management systems
Work EnvironmentMarketing teams, agencies, digital departments across industriesContent teams, editorial departments, marketing agencies
Common UsageDeveloping comprehensive digital campaignsProducing blog posts, videos, and other content assets

While both roles focus on online engagement, a Digital Marketer manages broad marketing strategies across multiple channels, whereas a Content Marketer specializes in creating and distributing content to attract and retain audiences. Understanding these differences helps in choosing the right career path or hiring the right professional.

What Does a Digital Marketer Do?

A digital marker works with a marketing team to spread awareness of a company’s product or brand. They work with analytic software to identify target audiences and create appropriate marketing campaigns. On a daily basis, they keep tabs on ongoing email campaigns, check analytics on current marketing campaigns, and adjust spending accordingly. In addition to planning new initiatives, they develop fresh content for website, blog, and social media accounts, including following up on social media activity and discussions.

What does a Digital Marketer do?

A Digital Marketer is responsible for promoting brands, products, or services through online channels such as social media, search engines, email, and websites. They develop and implement marketing campaigns, analyze online traffic, and use various digital tools to reach potential customers. Their goal is to increase brand awareness, drive traffic to websites, and generate leads or sales using data-driven strategies.

What are the key skills and qualifications needed to thrive as a Digital Marketer, and why are they important?

To thrive as a Digital Marketer, you need expertise in content creation, SEO, data analysis, and a strong understanding of digital marketing strategies, often supported by a relevant degree or certification. Familiarity with tools like Google Analytics, social media management platforms, and email marketing systems is typically required. Creativity, adaptability, and strong communication skills help digital marketers engage audiences and respond to rapidly changing trends. These skills are essential for effectively reaching target audiences, measuring campaign success, and driving business growth in a competitive digital landscape.
What are the most commonly searched types of Digital Marketer jobs in Quebec? The most popular types of Digital Marketer jobs in Quebec are:
What job categories do people searching Digital Marketer jobs in Quebec look for? The top searched job categories for Digital Marketer jobs in Quebec are:
Infographic showing various Digital Marketer job openings in Quebec as of July 2026, with employment types broken down into 79% Full Time, 11% Part Time, and 10% Contract. Highlights an 80% Physical, 3% Hybrid, and 17% Remote job distribution, with an average salary of $59,123 per year, or $28.4 per hour.
Head of Digital Marketing

Head of Digital Marketing

Techo-Bloc

Saint-hubert, QC • Remote

Full-time

Posted 18 days ago


Job description

Company Description

Techo-Bloc is looking for a Head of Digital Marketing to lead the digital strategies, campaigns, tools, and experiences that help customers discover our products, understand their value, and take action. 

This role owns the bridge between product discovery, lead generation, paid media, SEO/GEO, digital tools, visualization, AI enablement, and conversion. The goal is simple: create smarter ways for homeowners, contractors, dealers, designers, and sales-supported audiences to find Techo-Bloc, engage with our products, and move forward with confidence. 

We are looking for someone who can think beyond ads. Someone who can identify the ideas, content, tools, services, software, search strategies, and AI-enabled experiences that move people from inspiration to decision. 

Job Description

What You’ll Own 

  • Digital marketing strategy across homeowners, contractors, dealers, designers, and sales-supported audiences. 
  • SEO and GEO strategy to improve Techo-Bloc’s visibility in search engines, AI-generated answers, product discovery journeys, and high-intent research moments. 
  • Lead magnets, including guides, quizzes, estimators, planning tools, downloadable resources, gated content, and high-value product education. 
  • Paid media strategy across platforms like Meta, Google, YouTube, Pinterest, and other relevant channels. 
  • Campaign ideas that drive product discovery, education, persuasion, and action. 
  • Digital tools and services that help customers plan, visualize, compare, estimate, and choose Techo-Bloc products. 
  • AI-enabled experiences that improve customer guidance, product education, lead qualification, personalization, content creation, and internal marketing efficiency. 
  • Visualization and project-planning experiences that help customers imagine outdoor spaces and make more confident decisions. 
  • Landing pages, conversion paths, nurture journeys, and follow-up strategies. 
  • Digital performance reporting, including traffic quality, lead quality, conversion rates, campaign ROI, search visibility, content performance, and funnel insights. 

Key Responsibilities 

  • Build digital marketing strategies that connect business priorities, product launches, customer needs, search behavior, and sales goals. 
  • Lead SEO/GEO strategy across product pages, category pages, educational content, local intent, project inspiration, technical content, and AI-search visibility. 
  • Identify what customers are searching for, asking, comparing, and struggling to understand — then turn those insights into better content, campaigns, tools, and digital experiences. 
  • Develop lead magnets and digital tools that are genuinely useful to the customer and valuable to the business. 
  • Lead paid media strategy, campaign structure, audience targeting, creative testing, and performance optimization. 
  • Identify opportunities for new digital services, software tools, visualization experiences, and AI-powered solutions. 
  • Work with ecommerce, creative, product marketing, communications, sales, CRM, IT, and external partners to bring digital initiatives to life. 
  • Translate customer pain points into better tools, better content, better search visibility, better campaigns, and better online journeys. 
  • Write clear briefs for campaigns, landing pages, SEO/GEO content, digital tools, creative assets, and conversion experiences. 
  • Improve the full funnel from search or ad click to landing page to lead capture to nurture to sales visibility. 
  • Use GA4, HubSpot, CRM data, ad platforms, search tools, SEO platforms, and reporting dashboards to understand what is working and what needs to improve. 
  • Turn performance insights into practical recommendations that improve creative, targeting, messaging, offers, content, tools, search visibility, and conversion paths. 

What Success Looks Like 

You will help Techo-Bloc build a stronger digital growth engine. 

That means: 

  • Customers can find, discover, understand, visualize, and choose our products more easily. 
  • Techo-Bloc shows up more effectively in search engines, AI-generated answers, comparison moments, and high-intent research journeys. 
  • Our lead magnets and tools create better-quality leads, not just more form fills. 
  • Paid media is tied to real demand, product interest, and sales opportunities. 
  • Digital services and AI-enabled experiences make the buying journey smarter and more useful. 
  • Our website, campaigns, content, tools, and search strategy work together as one connected funnel. 
  • The business has clearer visibility into what drives action, lead quality, demand, and growth. 
Qualifications

Ideal Candidate 

You are a strategic digital marketer with strong instincts for customer behavior, technology, content, search, and performance. 

You understand that modern digital marketing is not just campaigns. It is the full system: the audience, the idea, the search moment, the offer, the tool, the landing page, the visualization, the follow-up, the data, and the business result. 

You are comfortable working with creative teams, ecommerce teams, sales, CRM, IT, agencies, SEO partners, and software vendors. You can bring structure to big ideas, turn vague opportunities into clear projects, and push digital marketing beyond maintenance into growth. 

Experience & Skills 

  • Strong experience in digital marketing, demand generation, growth marketing, SEO, GEO, or performance marketing. 
  • Experience leading paid media strategy and campaign optimization. 
  • Experience building or improving lead magnets, landing pages, funnels, and nurture journeys. 
  • Strong understanding of SEO, content strategy, AI search behavior, search intent, conversion strategy, and online decision-making. 
  • Experience with GA4, HubSpot, CRM platforms, Meta Ads, Google Ads, SEO platforms, search tools, and reporting dashboards. 
  • Ability to identify opportunities for AI, personalization, visualization, automation, digital services, and search visibility. 
  • Strong briefing skills for creative, content, ecommerce, technical, SEO, and agency teams. 
  • Ability to translate data, customer behavior, search behavior, and business needs into clear digital priorities. 
  • Experience in B2B2C, home improvement, building materials, design, construction, retail, or dealer-based businesses is an asset. 

Role Mission 

To lead the digital marketing, search strategy, tools, campaigns, and AI-enabled experiences that help customers move from inspiration to action — creating stronger product discovery, better leads, smarter customer journeys, and measurable demand for Techo-Bloc.