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Digital Insight Analyst Jobs (NOW HIRING)

Shift Digital

Digital Analyst II

Birmingham, MI

$93K - $111K/yr

This end-to-end visibility allows our team to deliver impactful insights that directly influence ... Analyze data across Website Performance, Customer Leads, Dealer Sales, Inventory, Digital ...

Shift Digital

Digital Analyst II

Birmingham, MI · On-site

$93K - $111K/yr

This end-to-end visibility allows our team to deliver impactful insights that directly influence ... Analyze data across Website Performance, Customer Leads, Dealer Sales, Inventory, Digital ...

Kroger Tech & Digital

Sr. Data Insights Analyst

Blue Ash, OH · On-site

$82K - $104K/yr

The Sr. Digital Insights Analyst will serve as the insights technical leader on the Assortment Analytics team, working hand-in-hand with the Product Manager and data tech lead to make sense of ...

Yum! Brands

Sr Analyst, Digital Finance

Irvine, CA · Hybrid

$98K - $110K/yr

You will uncover insights into the sales and profit impacts across a variety of channels including in-store Kiosks, digital menu boards, and delivery aggregators. The Senior Analyst will also be an ...

Yum Brands

Sr Analyst, Digital Finance

Irvine, CA · Hybrid

$98K - $110K/yr

You will uncover insights into the sales and profit impacts across a variety of channels including in-store Kiosks, digital menu boards, and delivery aggregators. The Senior Analyst will also be an ...

Collabera

Digital analyst

Madison, NJ · On-site

$101K - $120K/yr

Monthly data reporting, analysis, and insight generation for all digital tactics (social/web/media/social listening) using various digital measurement techniques and tools (60%); User Acceptance ...

M+C Saatchi Group

Insights Manager

Manhattan, NY · On-site

$90K - $115K/yr

Incorporate digital insight, social media data and open-source research where relevant. * Ensure ... Data Analysis and Reporting * Clean, analyse and triangulate qualitative and quantitative data.

Yum

Sr Analyst, Digital Finance

Irvine, CA · On-site

$98K - $110K/yr

You will uncover insights into the sales and profit impacts across a variety of channels including in-store Kiosks, digital menu boards, and delivery aggregators. The Senior Analyst will also be an ...

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Digital Insight Analyst information

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How much do digital insight analyst jobs pay per year?

As of Aug 12, 2026, the average yearly pay for digital insight analyst in the United States is $105,950.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,500.00 and $116,500.00 per year, depending on experience, location, and employer.

What are some common challenges digital insight analysts face when working with cross-functional teams?

Digital Insight Analysts often collaborate with marketing, product, and technical teams, and a key challenge is translating complex data findings into actionable recommendations that non-technical stakeholders can easily understand. Balancing the priorities and timelines of various departments while ensuring data accuracy and consistency can also be demanding. Building strong communication skills and fostering collaborative relationships are essential for effectively delivering impactful insights in a fast-paced, data-driven environment.

What is the difference between Digital Insight Analyst vs Data Analyst?

AspectDigital Insight AnalystData Analyst
Primary FocusDigital marketing data, online user behavior, digital campaignsGeneral data analysis across various departments and data types
Skills & CertificationsDigital analytics tools (Google Analytics), marketing metrics, SQLData analysis tools (Excel, SQL), statistical knowledge
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesBusiness intelligence, finance, healthcare, and other industries

The Digital Insight Analyst specializes in analyzing digital marketing data and online user behavior, often working closely with marketing teams. In contrast, a Data Analyst has a broader scope, working with various data types across multiple departments. Both roles require analytical skills and familiarity with data tools, but Digital Insight Analysts focus more on digital marketing metrics and tools like Google Analytics.

What is a digital insight analyst?

Digital Insight Analysts are professionals who analyze data from digital platforms, such as websites, social media, and mobile apps, to help organizations understand user behavior and digital performance. They use tools like Google Analytics, Adobe Analytics, or similar platforms to track key metrics, identify trends, and generate actionable insights. Their work helps businesses optimize their online presence, improve customer experiences, and make data-driven decisions. Digital Insight Analysts often collaborate with marketing, product, and IT teams to implement changes based on their findings.

What are the key skills and qualifications needed to thrive as a digital insight analyst, and why are they important?

To thrive as a Digital Insight Analyst, you need strong analytical abilities, proficiency in data interpretation, and a background in statistics or marketing, often supported by a relevant degree. Familiarity with tools like Google Analytics, Tableau, SQL, and data visualization platforms, as well as certifications such as Google Analytics Individual Qualification (GAIQ), is typically required. Strong communication, problem-solving, and attention to detail are crucial soft skills for presenting insights effectively and collaborating with stakeholders. These skills ensure accurate data-driven decision-making and enable organizations to optimize digital strategies and achieve business goals.
More about Digital Insight Analyst jobs
What job categories do people searching Digital Insight Analyst jobs look for? The top searched job categories for Digital Insight Analyst jobs are:
Digital Insight Analyst jobs near you
Infographic showing various Digital Insight Analyst job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 87% Physical, 4% Hybrid, and 9% Remote job distribution, with an average salary of $105,950 per year, or $50.9 per hour.

Digital Analyst II

Shift Digital

Birmingham, MI

$93K - $111K/yr

Full-time

Re-posted 10 days ago

Job description

Shift Digital is the leader in digital marketing program optimization. Established in 2008 and headquartered in Birmingham, Michigan, our comprehensive solutions help national brands and their local retailers measure, manage, and improve the performance of their digital marketing and sales initiatives.
The Advanced Analytics team is experiencing continued growth and is seeking highly analytical, self-motivated professionals who enjoy transforming complex data into meaningful business insights. Our team consists of subject matter experts across Digital Advertising, Customer Leads, Website Experience, Inventory, Sales, and Field Training.
One of the unique advantages of joining Shift as a Digital Analyst is access to an extensive and connected data ecosystem. Our analysts have the opportunity to evaluate performance across the entire customer journey-from Digital Advertising and Website Experience through Lead Generation, Dealership Engagement, and ultimately Vehicle Sales. This end-to-end visibility allows our team to deliver impactful insights that directly influence client success and business strategy.
Key Responsibilities & Highlights
  • Collaborate with a talented team of analysts at one of Metro Detroit's Top Places to Work.
  • Analyze data across Website Performance, Customer Leads, Dealer Sales, Inventory, Digital Advertising, Field Training, and other business areas.
  • Design, develop, and maintain Power BI reporting solutions that enable data-driven decision making.
  • Conduct recurring and ad hoc analyses to identify trends, opportunities, and performance drivers.
  • Translate complex data into clear, actionable insights through effective storytelling and visualization.
  • Present findings and recommendations to clients and internal stakeholders.
  • Partner with clients and account teams to understand business goals and provide analytical guidance.
Examples of projects may include:
  • Developing traffic and advertising pacing models.
  • Evaluating media mix performance across digital channels.
  • Identifying drivers of business performance through exploratory analysis.
  • Delivering data-driven recommendations that support strategic decision-making.
Qualifications
  • 3-5 years of experience in analytics, business intelligence, or a related field.
  • Strong analytical skills and experience working with large, complex datasets.
  • Power BI expertise, including report development, data modeling, DAX, and dashboard design.
  • Ability to communicate insights through compelling data storytelling and presentations.
  • Experience presenting analytical findings to clients, executives, or business stakeholders.
  • Advanced proficiency in Microsoft Excel and PowerPoint.
  • Self-motivated, curious, and driven to solve business problems.
Preferred Qualifications
  • Experience with digital advertising measurement and performance analysis.
  • SQL query writing and data extraction experience.
  • Statistical analysis or predictive modeling experience.
  • Automotive industry experience is a plus, but not required.

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