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Digital Content Director Jobs in Michigan (NOW HIRING)

Digital Content Specialist

Grand Rapids, MI · On-site

$54K/yr

Direct collaboration with vendors ranging from local businesses to Fortune 500 companies ... Digital Content Specialist is the bridge from vendor to Meijer IT Imagery Standards and Operations

Digital Products Job Subfunction: Product Development MRM is part of the Omnicom Precision ... days are directed by their agency or manager. Our objective is to increase this requirement ...

Conceptualize and direct creative ideas from concept to design, managing all tasks and roles in ... Proven experience in visual content production and creation is a must * Knowledge of studio ...

The Associate Creative Director, Copy is a senior creative lead responsible for shaping the voice and narrative quality of OneMagnify's work across B2B digital campaigns, content programs, and ...

The Associate Creative Director, Copy is a senior creative lead responsible for shaping the voice and narrative quality of OneMagnify's work across B2B digital campaigns, content programs, and ...

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Digital Content Director information

See Michigan salary details

$20K

$72.5K

$173K

How much do digital content director jobs pay per year?

As of Aug 25, 2026, the average yearly pay for digital content director in Michigan is $72,534.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,900.00 and $80,600.00 per year, depending on experience, location, and employer.

What does a digital content director do?

A Digital Content Director oversees the creation, management, and strategy of digital content across various online platforms. They lead teams responsible for producing engaging content, ensuring it aligns with the organization's brand and business goals. Their role includes analyzing audience data, optimizing content for SEO, and collaborating with marketing, design, and technical teams to maximize reach and impact. Overall, they ensure the digital presence of an organization is effective and consistent.

What are the key skills and qualifications needed to thrive as a digital content director?

To thrive as a Digital Content Director, you need expertise in content strategy, digital marketing, and editorial management, typically supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and SEO best practices is essential. Strong leadership, creativity, and excellent communication skills set standout candidates apart in this role. These skills ensure effective content creation, drive audience engagement, and help achieve organizational goals in a rapidly evolving digital landscape.

How does a digital content director typically collaborate with other departments to ensure cohesive brand messaging?

A Digital Content Director works closely with marketing, design, product, and communications teams to ensure that all digital content aligns with the overall brand strategy and messaging. This involves regular cross-departmental meetings, developing shared content calendars, and providing guidance on tone and visual elements. Effective collaboration ensures that campaigns are consistent across all platforms and deliver a unified experience to the audience, which is crucial for brand recognition and engagement.

What is the difference between Digital Content Director vs Content Marketing Manager?

AspectDigital Content DirectorContent Marketing Manager
ResponsibilitiesOversees overall digital content strategy, manages content teams, and aligns content with brand goalsDevelops and executes content marketing campaigns to attract and engage target audiences
Required SkillsContent strategy, leadership, digital marketing, SEO, analyticsContent creation, campaign management, SEO, social media, analytics
Work EnvironmentSenior-level, cross-departmental collaboration, strategic planningMarketing teams, content creation, campaign execution
Common UsageUsed in larger organizations with broad content oversightUsed in marketing departments focusing on campaign-specific content

The Digital Content Director focuses on overall content strategy and leadership across digital platforms, while the Content Marketing Manager concentrates on executing specific marketing campaigns to promote products or services. Both roles require strong digital marketing and content skills but differ in scope and seniority.

What are the most commonly searched types of Digital Content jobs in Michigan?

The most popular types of Digital Content jobs in Michigan are:

What are popular job titles related to Digital Content Director jobs in Michigan?

For Digital Content Director jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Digital Content Director jobs in Michigan look for?

The top searched job categories for Digital Content Director jobs in Michigan are:

What cities in Michigan are hiring for Digital Content Director jobs?

Cities in Michigan with the most Digital Content Director job openings:

Infographic showing various Digital Content Director job openings in Michigan as of August 2026, with employment types broken down into 80% Full Time, 13% Part Time, 3% Temporary, 3% Contract, and 1% Nights. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $72,534 per year, or $34.9 per hour.

Digital Content Specialist

Meijer, Inc.

Grand Rapids, MI • On-site

$54K/yr

Full-time

Posted 18 days ago


Meijer rating

6.2

Company rating: 6.2 out of 10

Based on 1,644 frontline employees who took The Breakroom Quiz

21st of 39 rated national retailers


Job description

As a family company, we serve people and communities. When you work at Meijer, you're provided with career and community opportunities centered around leadership, personal growth and development. Consider joining our family - take care of your career and your community!
Meijer Rewards
  • Weekly pay
  • Scheduling flexibility
  • Paid parental leave
  • Paid education assistance
  • Team member discount
  • Development programs for advancement and career growth

Please review the job profile below and apply today!
The Digital Content Specialist leads the strategy, acquisition, and usage of digital content at Meijer. In this role, the Digital Content Specialist creates and enforces standards, maintains digital eligibility with internal and external stakeholders, and analyzes backend ecommerce data. This role works directly with buyers, merchandising ITS, digital ITS, marketing, ecommerce, photo agencies, paid media, and external vendor partners.
What You'll Be Doing
Systems Used
  • Microsoft 365 (advanced Excel skills), Stibo PIM (Product Information Manager), Power BI, Nielsen IQ Label Insights, 1WorldSync, Salsify, Syndigo

Standards and Attribute Strategy
  • Own and develop the overall content strategy to maintain Meijer's online brand equity and translate the in-store customer experience to an online platform
  • Implement Artificial Intelligence for digital content scorecarding (using Power BI)

Digital Eligibility Campaigns and Reports
Vendor Relations
  • Direct collaboration with vendors ranging from local businesses to Fortune 500 companies
  • Troubleshoot vendor PIM issues and facilitate system training

IT Relations
  • Develop features and bugs within the Agile Program Increment (PI) structure
  • Digital Content Specialist is the bridge from vendor to Meijer IT

Imagery Standards and Operations
  • Troubleshoot imagery metadata issues in PIM (e.g. pixels, DPI/PPI, image file format, aspect ratio, file size)
  • Partner with the Meijer photo studio to track and upload imagery
  • Understand industry-wide GS1 regulations

This job profile is not meant to be all-inclusive of the responsibilities of this position; may perform other duties as assigned or required.
What You'll Bring With You:
  • Bachelor's degree in relevant field (digital marketing, merchandising, ecommerce, information systems, digital content creation, etc.)
  • 2-5 years of experience in the above fields
  • Knowledge of the retail industry and eCommerce
  • Basic understanding of Search Engine Optimization (SEO)
  • Ability to analyze reporting and provide insights
  • Ability to collaborate with, and present to internal and external stakeholders (e.g. Meijer buying directors, influential vendor account managers and leadership)
  • Passion to learn company systems, processes and tools, and identify opportunities of improvement
  • Proactive and action-oriented
  • Detail-oriented and organized
  • Ability to meet production deadlines
  • Strong interpersonal skills
  • Excellent written and verbal communication skills
  • Proficiency in the Microsoft Office Suite
  • Basic understanding of intellectual property rights, compliance and enforcement

What Meijer employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom


Meijer logo

About Meijer

Sourced by ZipRecruiter

Meijer is a family business. We believe in treating each other with dignity and respect. We are committed to strengthening the communities we serve. Retailing is a fast-paced business that demands continuous improvement. Meijer is committed to keeping our competitive spirit strong and staying nimble and flexible to win in the marketplace.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Grand Rapids, MI, US