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Digital Campaign Manager Jobs in Indiana (NOW HIRING)

coty

$85K - $110K/yr

Senior Digital Media Trading Manager To start as soon as possible in Darmstadt, Germany We are Coty ... You will be responsible for managing campaign planning and delivery alongside an agency team that ...

coty

$85K - $110K/yr

Social Digital Media Manager To start as soon as possible in Darmstadt, Germany We are Coty, a ... You will own the digital campaign execution and oversee inflight optimizations. By identifying ...

Syndicate

Digital Marketing Manager

Kokomo, IN

Were looking for an experienced Digital Marketing Manager who thrives at the intersection of ... troubleshooting a campaign, optimizing a landing page, or improving conversion rates. Youre ...

Syndicate

Digital Marketing Manager

Kokomo, IN

We?re looking for an experienced Digital Marketing Manager who thrives at the intersection of ... a campaign, optimizing a landing page, or improving conversion rates. You?re naturally curious ...

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All JobsDigital Campaign JobsDigital Campaign Manager JobsDigital Campaign Manager Jobs in Indiana

Digital Campaign Manager information

See Indiana salary details

$48.1K

$78K

$141.8K

How much do digital campaign manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for digital campaign manager in Indiana is $78,020.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,100.00 and $87,500.00 per year, depending on experience, location, and employer.

What are some common challenges digital campaign managers face when coordinating cross-channel campaigns?

Digital Campaign Managers often encounter challenges in ensuring consistent messaging and branding across multiple channels, such as social media, email, and display ads. Aligning the timing and targeting of campaigns can require close collaboration with creative, analytics, and media buying teams. Additionally, tracking and attributing results accurately across platforms can be complex, often necessitating advanced knowledge of analytics tools and proactive communication to troubleshoot discrepancies. Adapting quickly to changing digital trends and platform algorithms is also a key part of the role.

What does a digital campaign manager do?

A Digital Campaign Manager is responsible for planning, executing, and optimizing online marketing campaigns across various digital channels such as social media, email, search engines, and display advertising. Their main goal is to increase brand awareness, drive website traffic, and generate leads or sales. They analyze campaign performance data, adjust strategies as needed, and coordinate with creative and technical teams to ensure the campaigns meet business objectives. Digital Campaign Managers also stay updated on the latest digital marketing trends and tools to maximize campaign effectiveness.

What is the difference between Digital Campaign Manager vs Digital Marketing Specialist?

AspectDigital Campaign ManagerDigital Marketing Specialist
Primary FocusPlanning and executing digital advertising campaignsDeveloping overall digital marketing strategies and content
Skills & CertificationsCampaign management tools, analytics, certifications like Google AdsSEO, content creation, social media skills, certifications vary
Work EnvironmentAgency or corporate marketing teams, project-basedBroader marketing teams, content-focused
Common UsageManaging specific campaigns, performance trackingCreating marketing plans, content, and brand awareness

The Digital Campaign Manager primarily focuses on executing and managing specific digital advertising campaigns, utilizing tools like Google Ads and analytics. In contrast, the Digital Marketing Specialist develops broader marketing strategies, including content creation and SEO. Both roles often work within marketing teams but differ in scope and responsibilities, with the Campaign Manager emphasizing campaign performance and the Specialist focusing on overall digital presence.

What are the key skills and qualifications needed to thrive as a digital campaign manager, and why are they important?

To thrive as a Digital Campaign Manager, you need expertise in digital marketing strategy, analytics, and campaign execution, often supported by a bachelor's degree in marketing or a related field. Familiarity with tools such as Google Ads, Facebook Ads Manager, Google Analytics, and marketing automation platforms is typically required, along with certifications like Google Ads or HubSpot. Exceptional project management, creative thinking, and strong communication skills help you stand out in this role. These skills are crucial for designing effective campaigns, optimizing performance, and achieving measurable business outcomes in a rapidly evolving digital landscape.

What is a digital campaign manager?

A digital campaign manager is responsible for managing lead generation, online media development, and social media marketing campaigns. As a digital campaign manager, your job duties include designing campaign brand materials, overseeing ongoing digital campaign operations, and creating an environment that drives new marketing leads for the organization. Your goal is to promote a company’s products or services and create brand awareness. The qualifications for this career include a degree in marketing, advertising, or digital media as well as experience producing online content. You must also have excellent written and verbal communication skills and be able to manage competing priorities.

More about Digital Campaign Manager jobs
What are popular job titles related to Digital Campaign Manager jobs in Indiana? For Digital Campaign Manager jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Digital Campaign Manager jobs in Indiana look for? The top searched job categories for Digital Campaign Manager jobs in Indiana are:
What cities in Indiana are hiring for Digital Campaign Manager jobs? Cities in Indiana with the most Digital Campaign Manager job openings:
Digital Campaign Manager jobs near you
Infographic showing various Digital Campaign Manager job openings in Indiana as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $78,020 per year, or $37.5 per hour.

Broad Based Campaign Manager

Purdue University

Hammond, IN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 13 days ago

Purdue University rating

7.5

Company rating: 7.5 out of 10

Based on 136 frontline employees who took The Breakroom Quiz

308th of 615 rated colleges and universities

Job description

Broad Based Campaign Manager
City: Hammond
Job Description:
Overview of Broad Based Campaign Manager
The Development Department at Purdue University Northwest is seeking a Broad Based Campaign Manager to join our team!
Working within Institutional Advancement offers a unique opportunity to be a part of a department dedicated to empowering PNW alumni, donors, and friends and fostering a lifelong connection to the institution. This role contributes to a mission that supports educational initiatives, scholarships, and programs that positively impact PNW students and graduates and make a meaningful difference in the lives of individuals and the broader community.
The Broad Based Campaign Manager develops and executes comprehensive annual giving and donor stewardship campaigns that increase donor participation, strengthen donor retention, and deepen engagement with the university. This position manages email communication, annual fundraising campaigns, Day of Giving, stewardship communications and donor engagement initiatives while leveraging Salesforce Ascend to support data-driven fundraising efforts. Maintain relationships with key stakeholders within internal PNW business units and the Purdue University system to ensure compliance with Purdue for Life Foundation data access and compliance standards and implement ethical fundraising and donor engagement strategies.
Works in conjunction with Marketing and Communications staff to ensure digital content aligns with institutional branding standards and is suitable for a variety of channels, including the website, social media, alumni engagement newsletters, and other communications. Coordinates timing and deployment of alumni and donor engagement content across Institutional Advancement and campus partners to ensure consistent and cohesive messaging.
Duties and Responsibilities of Broad Based Campaign Manager
Annual Giving Campaign Management:
  • Manage and execute annual giving campaigns across multiple channels, including PNW's largest annual fundraiser, PNW Day of Giving.
  • Oversee and enhance PNW's Day of Giving campaign.
  • Analyze donor segmentation data and develop targeted strategies for acquiring, retaining and upgrading donors.
  • Collaborate with MarCom and Alumni Relations teams to coordinate messaging and outreach.
  • Facilitate the retrieval and compilation of donor lists for stewardship communications and solicitation efforts via both direct mail and email, guaranteeing the accuracy and currency of contact details.
  • Track campaign performance and produce regular reports to inform strategy and demonstrate ROI.

Institutional Advancement & Salesforce Support:
  • Act as liaison and specialist to development officers and advancement personnel to provide donor cultivation and stewardship assistance.
  • Collaborate with Purdue for Life Foundation to ensure compliance with data privacy and sharing.
  • Build donor segments and communication lists.
  • Manage the maintenance of PNW constituent dashboards, reports, giving links, and donor profiles within the database, as assigned.
  • Management of one student position, including training, supervision, and assigning/review of work.

Donor Stewardship & Retention:
  • Responsible for written and digital communication sent on behalf of Chancellor, Vice Chancellor, and Assistant Vice Chancellor.
  • Stay current on trends in annual giving, digital fundraising, and donor communications.
  • Draft and manage the production of donor-centric stewardship communications, including acknowledgement letters, impact reports, newsletters, and thank you messages.
  • Highlight donor stories and philanthropy impact through storytelling.
  • Develop training materials and presentations to educate Registered Student Organizations (RSOs) on effective fundraising techniques, compliance guidelines, and best practices to empower them to achieve their fundraising goals.

Digital Fundraising and Donor/Alumni Engagement Communications:
  • Oversee donor and alumni email journeys, ensuring their effectiveness and relevance, while continuously updating, enhancing, and implementing new journeys and campus updates to optimize donor engagement and stewardship efforts.
  • Collaborate closely with various social media users and accounts across campus to amplify specific PNW campaigns, fostering engagement with new communities and individuals within the community.
  • Collaborate with internal departments to develop and implement ongoing e-newsletter communication, educating PNW audiences in support of strategic institutional initiatives and encourage engagement.
  • Support fundraising initiatives specific to internal departments with development of assets such as event registration pages, email communication, and reporting.

Benefits of Broad Based Campaign Manager
  • Full benefits - Medical, Dental, Vision, Short Term Disability, Retirement, Life Insurance and more
  • Accrue 15 days' vacation your first year, then 22 days' vacation your 2nd year plus rollover
  • University contribution of 10% to retirement (3 year waiting period)
  • University contributions to Health Savings Account -
    • Plus a chance to earn more through participating in University Wellness Initiatives
  • 10 paid holidays
  • Employee Wellness Programs
  • Paid Parental Leave after one year of service

Tuition remission for you, your spouse and dependent children at any Purdue campus
For more information on our excellent benefit package, please visit: https://www.pnw.edu/human-resources/benefits/
Education of Broad Based Campaign Manager
  • Bachelor's degree in Marketing, Communications, Public Relations, Business, Nonprofit Management, or related field required.
  • Master's degree, preferred.

Experience of Broad Based Campaign Manager
  • 3-5 years of fundraising experience, promotions, digital marketing and/or marketing communications required.

Core Competencies of Broad Based Campaign Manager
  • Strong verbal and written communication skills.
  • Strong organizational and project management skills with the ability to manage multiple priorities and deadlines.
  • Highly organized and creative.
  • Analytical and problem-solving skills.
  • Ability to work independently to meet expected deadlines and schedules. Demonstrated team player.
  • Strong attention to detail.
  • Experience in planning, executing and evaluating digital campaigns, with particular emphasis on email, is mandatory.
  • Knowledge of Marketing Cloud, or similar email platform, and use of data extensions and dynamic content a plus.
  • Demonstrated computer skills, particularly with Microsoft Office, Microsoft Teams, email marketing platforms, and relational databases. Knowledge of Salesforce a plus.
  • Knowledge of the principles of fundraising a plus.

Additional Information
Purdue will not sponsor employment authorization for this position
Professional references will be verified prior to any offer of employment. Employment is contingent upon completion of successful background check along with a motor vehicle records check if applicable.
Purdue University Northwest is an equal opportunity/equal access university.
Purdue University Northwest (PNW) is a student-centered university that transforms lives through innovative education, impactful research and community engagement. Located in Northwest Indiana in the greater Chicago area and near the Indiana Dunes National Park, PNW serves approximately 9,000 students, including 6,000 core students, in a wide range of academic programs at the baccalaureate, master's and applied doctoral levels.
Purdue Northwest employs more than 1,000 faculty and staff members for operations at its main campus in Hammond, Ind., and its branch campus in Westville, Ind., plus additional sites in Northwest Indiana including the Gabis Arboretum near Valparaiso, Ind. PNW's values reflect the university's commitment to respect, innovation, a student-centric university, and excellence.
PNW is consistently ranked among the best public regional universities in U.S. News & World Report's annual Best Colleges report and is recognized as a First Scholars institution as well an Innovation and Economic Prosperity University. With its vision to cultivate leaders, inspire excellence, and impact our world, PNW advances the socioeconomic mobility of its students and positively impacts regional development.
FLSA Status
Exempt

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