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Digital Analytics Specialist Jobs (NOW HIRING)

... analytics specialist responsible for GA4 implementation, reporting, and campaign tracking ... WEB CONTENT & DIGITAL GOVERNANCE * Supervise website publication processes and ensure content ...

Analytics Specialist

Des Plaines, IL · On-site

$65K - $85K/yr

Americaneagle.com is a family-owned web design, development, and digital marketing agency with a ... Americaneagle.com is seeking an Analytics Specialist to lead our clients with analytics ...

In this context we are looking for a Data Analytics Specialist to join our Digital & Analytics Team in Herndon, VA . WHAT'S IN IT FOR YOU Here is a selection of some of the benefits we offer our ...

In this context we are looking for a Data Analytics Specialist to join our Digital & Analytics Team in Herndon, VA . WHAT'S IN IT FOR YOU Here is a selection of some of the benefits we offer our ...

Digital Analyst - Adobe Analytics (Hybrid)

Charlotte, NC · Hybrid

$96K - $113K/yr

Partner with Testing, Conversion and Content Specialists to provide A/B test priority recommendations and impact analysis * Contributes to corporate Digital Strategy based on the impacts digital ...

Role: Digital Analytics Implementation Specialist - SiteCatalyst / Adobe Analytics Location: Charlotte, NC also open in Iselin, NJ Duration: 9 Months, Could Extend Our Digital Analytics team is ...

Digital Analyst - Adobe Analytics (Hybrid)

Charlotte, NC · Hybrid

$92K - $109K/yr

Partner with Testing, Conversion and Content Specialists to provide A/B test priority recommendations and impact analysis * Contributes to corporate Digital Strategy based on the impacts digital ...

About This Volunteer Role WeVote has an open volunteer position for a Google Analytics Specialist ... Implement and manage Google Analytics tracking across various digital platforms. * Analyze website ...

Showing results 21-40

Digital Analytics Specialist information

See salary details

$31K

$78.5K

$117K

How much do digital analytics specialist jobs pay per year?

As of Aug 9, 2026, the average yearly pay for digital analytics specialist in the United States is $78,520.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $116,500.00 per year, depending on experience, location, and employer.

How does a digital analytics specialist typically collaborate with marketing and product teams?

Digital Analytics Specialists work closely with marketing and product teams to translate data insights into actionable recommendations. They often participate in campaign planning meetings to identify key metrics, set up tracking, and ensure data integrity. On a regular basis, they present reports and analysis to help teams optimize user experiences, improve conversion rates, and adjust strategies based on performance data. This collaborative approach ensures that data-driven decisions support broader business goals and enhance overall team effectiveness.

What is a digital analytics specialist?

A Digital Analytics Specialist is a professional who collects, analyzes, and interprets data from digital platforms such as websites, apps, and social media. Their primary goal is to provide insights into user behavior, campaign performance, and online trends, which helps organizations optimize their digital marketing strategies. They use tools like Google Analytics, Adobe Analytics, and other data platforms to track metrics, generate reports, and recommend actionable improvements. This role requires strong analytical skills, attention to detail, and familiarity with digital marketing concepts.

What are the key skills and qualifications needed to thrive as a digital analytics specialist, and why are they important?

To excel as a Digital Analytics Specialist, you need strong analytical abilities, a background in statistics or marketing, and experience with data-driven decision-making. Familiarity with tools like Google Analytics, Adobe Analytics, data visualization platforms, and relevant certifications (such as Google Analytics Individual Qualification) is typically required. Attention to detail, problem-solving, and effective communication help in translating complex data into actionable insights for stakeholders. These skills are crucial for accurately measuring digital performance and guiding business strategy in an increasingly data-driven environment.

What is the difference between Digital Analytics Specialist vs Data Analyst?

AspectDigital Analytics SpecialistData Analyst
Required CredentialsBachelor's in Marketing, Business, or Analytics; certifications like Google AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Microsoft Excel or SQL
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesData teams, business intelligence units, consulting firms
Employer & Industry UsagePrimarily in marketing, advertising, and digital sectorsAcross various industries including finance, healthcare, and retail

While both roles analyze data to inform business decisions, a Digital Analytics Specialist focuses specifically on digital marketing metrics and tools like Google Analytics, whereas a Data Analyst has a broader scope, working with diverse data sources and analytical techniques across multiple industries.

More about Digital Analytics Specialist jobs
What job categories do people searching Digital Analytics Specialist jobs look for? The top searched job categories for Digital Analytics Specialist jobs are:
Infographic showing various Digital Analytics Specialist job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution, with an average salary of $78,520 per year, or $37.8 per hour.

Web & Digital Manager

Expleo

Albemarle, NC

Full-time

Re-posted 5 days ago


Job description

We are seeking an experienced and proactive Digital Platforms Manager to oversee the operational management, evolution, and performance of Expleo’s digital ecosystem, including the corporate website and related digital platforms.

The role is responsible for coordinating website operations, digital analytics, and cross-functional digital initiatives in close collaboration with IT, Marketing, Communications, Social Media, and other platform stakeholders.

You will manage and support a small team dedicated to website publishing operations and web analytics, ensuring efficient sprint management, high-quality content delivery, accurate campaign tracking, and continuous digital performance improvement.

You will also contribute to strategic and transversal digital projects supporting brand awareness, business growth, and employee engagement across the organisation.


  • DIGITAL PLATFORMS & OPERATIONS MANAGEMENT
    • Oversee the day-to-day management, governance, and continuous improvement of Expleo’s digital platforms, including the corporate website and related digital tools.Coordinate website roadmap activities and sprint planning in collaboration with IT web teams and business stakeholders.
    • Ensure smooth collaboration between Marketing, Communications, Social Media, Salesforce, funnel management, and IT teams to support digital initiatives and platform integrations.
    • Monitor platform performance, identify improvement opportunities, and contribute to the optimization of digital user experiences and operational processes.
    • Provide regular reporting and updates to Marketing & Communications leadership stakeholders.
  • TEAM MANAGEMENT & CROSS-FUNCTIONAL COORDINATION
    • Manage and support:
    • a web publisher responsible for website publication activities and sprint coordination with IT teams,
    • a web analytics specialist responsible for GA4 implementation, reporting, and campaign tracking configuration in collaboration with Social Media teams.
    • Ensure alignment of priorities, workload management, and operational efficiency across digital activities.
    • Facilitate collaboration between internal contributors, external stakeholders, and technical teams throughout project lifecycles.
  • WEB CONTENT & DIGITAL GOVERNANCE
    • Supervise website publication processes and ensure content quality, consistency, accessibility, usability, and compliance with governance standards.
    • Support Marketing, Communications, and Human Resources teams in digital publishing and campaign implementation.
    • Contribute to the definition, documentation, and application of digital governance processes and best practices.
    • Stay up to date with digital marketing, analytics, UX, and web technologies trends.
  • DIGITAL ANALYTICS & PERFORMANCE
    • Oversee website analytics and campaign tracking strategy using GA4 and related digital measurement tools.
    • Ensure proper analytics implementation and data consistency across campaigns and digital platforms.
    • Collaborate with Marketing and Social Media stakeholders to improve campaign measurement and reporting capabilities.
    • Support data-driven decision-making through performance monitoring and insights sharing.

  • Strong experience with Content Management Systems (WordPress), digital project management methodologies, and web analytics platforms including Google Analytics 4.
  • Good understanding of website governance, UX principles, SEO best practices, and digital campaign tracking.
  • Strong communication, stakeholder management, and team coordination skills.
  • Ability to manage priorities, work autonomously, and coordinate multiple initiatives simultaneously.
  • Strong analytical and problem-solving mindset.
  • Positive, collaborative, and solution-oriented attitude.
  • Fluent in English Essential (French Advantagous) 
  • Previous experience in digital operations, digital platforms management, or web project management is highly desirable.

  • Experience managing cross-functional digital projects and coordinating with technical and business stakeholders.

Please note this is a Fixed Term Contract (9 Month Duration) 


  • Base salary 50 000 - 50 000 Euros per anum