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Digital Analytics Manager Jobs in Missouri (NOW HIRING)

Steady Rain Inc

Digital Project Manager

Saint Louis, MO · On-site

Digital Project Manager Do you believe that the future is digital? Do you love creating best-in ... Monitoring, analyzing and optimizing performance of client projects * Keeping all incoming project ...

jmark

Digital Marketing Strategist

Springfield, MO · On-site

$55K - $90K/yr

Create high-level campaign and content strategies, including executive thought leadership and social calendars based on historical data and predictive analytics. * Manage the digital footprint of ...

Caleres

Specialist, Personalization & Testing

Clayton, MO · On-site

$20.25 - $26.25/hr

Partner with Personalization & Testing team Lead and Digital Analytics team to define key ... A/B/n Program Management: Own operations and execution of A/B/n testing, shepherding tests through ...

Mars

Digital Marketing Specialist

Creve Coeur, MO

Digital Marketing Specialist The Digital Marketing Specialist supports the execution, measurement ... manage multiple initiatives in a fast-paced environment. * Analytical mindset with experience ...

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All JobsDigital Analytics JobsDigital Analytics Manager JobsDigital Analytics Manager Jobs in Missouri

Digital Analytics Manager information

See Missouri salary details

$36.6K

$107.2K

$140.7K

How much do digital analytics manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for digital analytics manager in Missouri is $107,232.00, according to ZipRecruiter salary data. Most workers in this role earn between $94,300.00 and $126,200.00 per year, depending on experience, location, and employer.

How does a digital analytics manager typically collaborate with marketing and product teams?

A Digital Analytics Manager works closely with marketing and product teams to interpret data, define KPIs, and provide actionable insights that drive campaign optimization and product improvements. Regular meetings are often held to discuss performance trends, align on reporting needs, and brainstorm data-driven strategies. Effective communication and the ability to translate complex analytics into clear recommendations are essential for ensuring that all teams are aligned and working toward shared business goals.

What is a digital analytics manager?

A Digital Analytics Manager is a professional responsible for collecting, analyzing, and interpreting data from digital channels such as websites, social media, and online campaigns. Their main goal is to provide insights that help businesses make data-driven decisions to optimize marketing strategies and improve user experience. They often work with various analytics tools, create reports, and collaborate with different teams to implement data-backed recommendations. This role requires strong analytical skills, technical expertise in digital analytics platforms, and the ability to communicate findings effectively to stakeholders.

What are the key skills and qualifications needed to thrive as a digital analytics manager, and why are they important?

To thrive as a Digital Analytics Manager, you need strong analytical skills, experience with data interpretation, and a background in marketing, statistics, or a related field, often supported by a relevant degree. Proficiency in analytics platforms like Google Analytics, Adobe Analytics, and data visualization tools such as Tableau or Power BI, along with certifications in these tools, is typically required. Exceptional communication, problem-solving abilities, and leadership skills help you translate complex data into actionable insights and collaborate across teams. These skills ensure you can drive data-informed strategies that optimize digital performance and business outcomes.

What is the difference between Digital Analytics Manager vs Data Analyst?

AspectDigital Analytics ManagerData Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; experience with analytics toolsBachelor's degree in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentOversees digital marketing data, collaborates with marketing teamsAnalyzes data sets across departments, often in a more technical role
Employer & Industry UsageUsed in marketing, e-commerce, advertising sectorsCommon across finance, healthcare, tech, and other industries

The Digital Analytics Manager focuses on managing digital marketing data and strategies, while the Data Analyst handles broader data analysis tasks across various departments. Both roles require analytical skills and familiarity with data tools, but the Digital Analytics Manager emphasizes digital marketing insights and team leadership.

What are the most commonly searched types of Digital Analytics jobs in Missouri?

The most popular types of Digital Analytics jobs in Missouri are:

What are popular job titles related to Digital Analytics Manager jobs in Missouri?

For Digital Analytics Manager jobs in Missouri, the most frequently searched job titles are:

What job categories do people searching Digital Analytics Manager jobs in Missouri look for?

The top searched job categories for Digital Analytics Manager jobs in Missouri are:

What cities in Missouri are hiring for Digital Analytics Manager jobs?

Cities in Missouri with the most Digital Analytics Manager job openings:

Digital Analytics Manager jobs near you
Infographic showing various Digital Analytics Manager job openings in Missouri as of August 2026, with employment types broken down into 1% As Needed, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $107,232 per year, or $51.6 per hour.

Manager, Applied Intelligence

MERGE

Kansas City, MO • Hybrid

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 20 days ago

Job description

As our Manager, Applied Intelligence you will...

Lead the performance reporting and analysis for various client engagements, including traditional, digital, and social media programs. The goal is to maximize our clients' return on marketing investment through ongoing program measurement, disciplined in-market testing, and results-based performance management. 

Be Accountable and Responsible

  • Work closely with clients to understand measurement and reporting needs, bring thought leadership, and tailor viable web analytics solutions, visualizations, and analytics models
  • Proactive at performing exploratory data analysis to understand patterns, identify business drivers, and unearth insights to fuel optimization to improve customer experiences
  • Be an expert at creating innovative solutions to solve complex business problems and guide digital transformation for brands across different industries
  • Be responsible for owning all aspects of A/B testing from test design to delivering learnings and passionate about harvesting a strong testing culture
  • Be the day-to-day analytics resource on multiple client workstreams 
  • Have the ability to partner with cross-functional teams and manage time efficiently across multiple projects
  • Define, drive, and track key performance indicators and success metrics for marketing content/experiences and web development operations
  • Be adept at communicating and representing results of analysis in a simple way to clients

These are the qualifications we're looking for

  • 5-7 years of digital analytics experience with at least 2+ years of experience designing Adobe Analytics or Google Analytics solutions, tagging via Adobe Launch or Google Tag Manager
  • 5-7 years of experience in digital measurement, strategic planning, analysis, quantitative research, data modeling, and/or management consulting work in a data-driven environment 
  • 5-7 years of hands-on experience using data to conclude and presenting to clients and then proposing a learning agenda
  • Bachelor's Degree in related discipline or equivalent experience
  • Experience in engaging in constructive dialogues with client partners
  • Experience managing and mentoring data analytics teams
  • Advanced Excel or Google Sheets experience, proficiency with PowerPoint, and comfortability with Google Workspace
  • Functional understanding of HTML, CSS, and JavaScript for analytics and marketing tagging purposes
  • Knowledge of statistics: hypothesis setting, experimental design, modeling, etc.
  • Proficient in applying shared learnings across client engagements
  • Exposure to Customer Data Platforms (CDPs), Customer Relationship Management (CRM) or Data Management Platforms (DMPs)
  • Strong understanding of digital marketing channels including Email, Display, Paid Search, and Social Media Marketing
  • Self-starter with a solution-oriented mindset and experience communicating with clients and cross-functional internal teams 
  • Exposure to retail, financial, or health industry is a plus
  • Basic proficiency with SQL, Python, or R is a plus
  • Familiarity with Data Cloud Platforms (e.g. Google BigQuery) is a plus
  • Understanding of best practices in web/app tracking and implementation and campaign tracking expertise is a plus

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At MERGE, we're committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed.

MERGE is proud to invest in benefits that includemeaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards.

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

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