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Google Analytics Jobs in Missouri (NOW HIRING)

Kohl's

Ensure data quality and consistency across all analytics platforms (e.g., Adobe/Google Analytics) * Translate complex analytical findings into clear, compelling and organized insights for non ...

Zylker

Marketing Analyst

Hartshorn, MO · On-site

Experience with web analytics platforms (Google Analytics 4, Adobe Analytics) and digital advertising platforms (Google Ads, Meta Ads, LinkedIn Ads). * Strong understanding of marketing metrics ...

RADaR

Senior Marketing Analyst

Kansas City, MO · Hybrid

$100K - $123K/yr

Google Analytics: Strong experience with GA4 reporting, including UTM setup and structure, event tracking, and traffic analysis. * Media Platforms: Deep familiarity with reporting interfaces and data ...

RADaR

Senior Marketing Analyst

Saint Louis, MO · Hybrid

$99K - $123K/yr

Google Analytics: Strong experience with GA4 reporting, including UTM setup and structure, event tracking, and traffic analysis. * Media Platforms: Deep familiarity with reporting interfaces and data ...

RADaR

Senior Marketing Analyst

Clayton, MO · On-site

$95K - $118K/yr

Google Analytics: Strong experience with GA4 reporting, including UTM setup and structure, event tracking, and traffic analysis. * Media Platforms: Deep familiarity with reporting interfaces and data ...

RADaR

Senior Marketing Analyst

Columbia, MO · Hybrid

$97K - $120K/yr

Google Analytics: Strong experience with GA4 reporting, including UTM setup and structure, event tracking, and traffic analysis. * Media Platforms: Deep familiarity with reporting interfaces and data ...

Zimmer Communications

Be Seen First

Digital Marketing Strategist

Columbia, MO · On-site

Google Analytics Individual Qualification (familiarity with GA4 preferred) * Understanding of digital marketing metrics and experience analyzing digital marketing performance * Experience managing ...

New

Captiva Marketing

Digital Media Manager

Saint Louis, MO · On-site

$65 - $90/hr

Website analysis and reporting * Digital media advertising (Google, Bing, and some social media) * Possible travel on occasion Skill Requirements * BA/BS in Marketing, Communications, or related ...

Blayzer Digital

Paid Advertising Expert

Saint Louis, MO · On-site

Google Ads and Analytics certifications are required. * Excellent communication, time management, and problem-solving skills. * Experience with platforms like YouTube Ads, LinkedIn Ads, TikTok Ads ...

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Google Analytics information

See Missouri salary details

$36.6K

$107.2K

$140.7K

How much do google analytics jobs pay per year?

As of Sep 5, 2026, the average yearly pay for google analytics in Missouri is $107,232.00, according to ZipRecruiter salary data. Most workers in this role earn between $94,300.00 and $126,200.00 per year, depending on experience, location, and employer.

What is a Google Analytics professional?

Google Analytics professionals are experts who use the Google Analytics platform to collect, analyze, and interpret website and app data. They help businesses understand user behavior, measure the effectiveness of marketing campaigns, and make data-driven decisions to improve digital performance. Their responsibilities often include setting up tracking codes, creating reports, and providing actionable insights based on the data collected. These professionals may work in-house, as consultants, or as part of a marketing or analytics team.

What are the key skills and qualifications needed to thrive as a Google Analytics specialist?

To thrive as a Google Analytics Specialist, you need a solid understanding of web analytics, data interpretation, and digital marketing fundamentals, often supported by a relevant degree or Google Analytics certification. Familiarity with analytics platforms such as Google Analytics 4, Google Tag Manager, and data visualization tools like Google Data Studio is crucial. Strong analytical thinking, attention to detail, and effective communication help translate data insights into actionable business recommendations. These skills are essential for driving data-informed decisions, optimizing marketing strategies, and demonstrating ROI to stakeholders.

What are some common challenges faced by Google Analytics specialists when working with clients or stakeholders?

Google Analytics specialists often encounter challenges such as ensuring accurate data tracking across multiple platforms, explaining technical metrics to non-technical stakeholders, and aligning analytics insights with business objectives. Additionally, data privacy regulations and frequent updates to the analytics platform can require continuous learning and adaptation. Effective communication and collaboration with marketing, product, and development teams are essential to address these challenges and deliver actionable insights.

What is the difference between Google Analytics vs Data Analyst?

AspectGoogle AnalyticsData Analyst
Required CredentialsBasic knowledge of analytics tools, certifications optionalBachelor's degree in statistics, data science, or related field; certifications preferred
Work EnvironmentDigital marketing, website analysis, online platformsVarious industries including finance, healthcare, marketing; often in office or remote
Employer & Industry UsageUsed by marketing teams, web developers, digital agenciesUsed across industries for data interpretation, reporting, and decision-making

Google Analytics primarily focuses on website traffic and user behavior analysis, often used by marketing teams. Data Analysts have a broader scope, interpreting data from multiple sources to inform strategic decisions across various industries. While Google Analytics is a tool, Data Analysts utilize a range of tools and techniques, making their roles complementary but distinct.

How do I get into Google Analytics?

To pursue a role related to Google Analytics, you should gain experience with digital analytics tools, learn how to interpret website data, and consider obtaining certifications such as the Google Analytics Individual Qualification (GAIQ). Familiarity with data analysis, marketing metrics, and web tracking is essential for this position.

Is Google Analytics a good career?

A career involving Google Analytics focuses on analyzing website data to improve digital marketing strategies. It requires skills in data interpretation, familiarity with the Google Analytics platform, and often benefits from certifications. This field offers opportunities in marketing, data analysis, and digital strategy roles.

What jobs can you get with Google Analytics?

Jobs that require Google Analytics skills include digital marketing analyst, data analyst, SEO specialist, and web analyst. These roles involve analyzing website traffic, user behavior, and marketing campaign performance, often requiring proficiency with Google Analytics and related tools.

What are popular job titles related to Google Analytics jobs in Missouri?

For Google Analytics jobs in Missouri, the most frequently searched job titles are:

What job categories do people searching Google Analytics jobs in Missouri look for?

The top searched job categories for Google Analytics jobs in Missouri are:

What cities in Missouri are hiring for Google Analytics jobs?

Cities in Missouri with the most Google Analytics job openings:

Google Analytics jobs near you
Infographic showing various Google Analytics job openings in Missouri as of August 2026, with employment types broken down into 1% Internship, 94% Full Time, 3% Part Time, and 2% Contract. Highlights an 77% Physical, 7% Hybrid, and 16% Remote job distribution, with an average salary of $107,232 per year, or $51.6 per hour.

Marketer + Google Ads and Analytics Leader

Integrity Web Consulting

University City, MO

Full-time

Re-posted 19 days ago

Key responsibilities

  • Plan, implement, and manage data-driven client SEO, SEM, and PPC programs.

  • Create and monitor campaigns, perform A/B testing, audits, and optimize campaigns and landing pages.

  • Analyze data, provide evidence-based recommendations, and present insights to improve digital marketing performance.

Job description

Company Description

Leading web/digital marketing technology agency in St. Louis is seeking an exceptional marketing analyst and writer for the web to join our growing team. We offer a flexible work from anywhere environment.

We are looking for passionate, results driven, left brain / right brain professionals who are naturally curious and hope to change the world via technology and marketing.

We hire people based upon the H's:

  • Happy - a zest for life and desire to delight our clients
  • Humble - no egos allowed. ever.
  • Hungry - will want to change the world
  • Honest - always do what you say you're gonna do

Offshore firms and recruiters DO NOT APPLY.

Job Description

Plan, implement and manage data driven client SEO/SEM/PPC programs

  • Must be an exceptional writer and communicator
  • Marketing strategist with a Conversion Rate Optimization (CRO) mindset
  • SEM management includes:
    • Conducting keyword research
    • Creating campaigns and monitoring performance
    • Managing campaign budgets
    • Performing  A/B testing and audits
    • Continually optimize campaigns and landing pages
  • SEO management includes:
    • Understanding personas to better target identified audiences
    • Creating keyword and linking strategies
    • Optimizing meta descriptions
    • Performing regular audits of SERP rankings, crawlability, page indexing, domain and link structure, sitemaps, page speed and mobile performance
    • Providing recommendations to content writers to drive SEO content creation
  • Analytics management includes:
    • Analyzing data and provide evidence-based recommendations
    • Correlating performance metrics against digital marketing KPIs
    • Identifying deficiencies and implement solutions in a timely manner
    • Presenting data in a meaningful way
  • Suggest improvements for process and productivity optimization
  • Work with content writers, web developers and marketing teams to properly implement best practices
  • Stay up-to-date with the latest SEO-SEM and website content marketing trends, best practices and tools
Qualifications

  • Experience with and capacity to quickly learn and utilize the following tools:

    • Google Ads
    • Google Search Console
    • Google Tag Manager
    • Google Tag Manager Debugger
    • Google Tag Assistant
    • Google Analytics
    • Google Looker Studio
    • Google Optimize
    • Google Data Studio
    • Google Keyword Planner
    • Google Structured Data Testing Tool
    • Hotjar/CrazyEgg/MouseFlow/etc.
    • Moz/AHREFs/etc.
    • Screaming Frog
    • SpyFu/SEMRush
    • HubSpot
    • Schema MarkUp Generator
    • Yoast

  • Familiarity with HTML, CSS, JavaScript and Amazon Marketing Services

  • Possess excellent time management skills

  • Have a sense of ownership and pride in performances and its impact on company's success

  • Ability to collaborate effectively

  • Ability to proactively communicate

  • Experience in developing and executing marketing strategies
     
  • Knowledge of online lead generation and content strategy
     
  • Strong analytical skills with the ability to interpret data and trends
     
  • Expertise in branding and social media marketing
     
  • Excellent communication and organizational skills
     
  • Ability to work independently and in a team environment
     
  • Experience in user experience design and HCI is a plus
     
  • Bachelor's degree in Marketing, Business, or related field is a plus
Additional Information

Must have a passion for all things web, learning every day and working with the most creative, awesome team in St. Louis.

Feel free to review our employee handbook - https://www.dropbox.com/s/aafwabjis28mxdr/handbook.pdf?dl=1

Offshore firms and recruiters DO NOT APPLY.

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