1

Digital Analytics Developer Jobs (NOW HIRING)

Digital Analyst

Columbus, OH

$92K - $108K/yr

Conduct digital analytics audits * Implement/enhance analytics and marketing automation tools ... Knowledge of advanced data programming languages such as R, python Company Information Sproutward ...

Digital Analyst

Kansas City, MO · Remote

$55 - $70/hr

Essential duties and accountabilities: • Manage implementation and coding of digital analytics ... engineering, or other technology / math-based science • Experience with Adobe Experience Cloud ...

Nuuly Digital Analyst, Acquisition

Philadelphia, PA · On-site

$90K - $107K/yr

The Product & Digital Analytics team specifically measures on-site and in-app behavior, partners with engineering and product management to govern GA4 tagging, and provides the measurement ...

Senior Digital Analytics Duration: 1+ Year contract Location : Charlotte, NC Looking for an ... The candidate should be not only be a strong front-end programmer with excellent JavaScript ...

Nuuly Digital Analyst, Acquisition

Philadelphia, PA · On-site

$90K - $107K/yr

The Product & Digital Analytics team specifically measures on-site and in-app behavior, partners with engineering and product management to govern GA4 tagging, and provides the measurement ...

Who We're Looking For We have an immediate opening for a Digital Analytics Specialist to join our ... You'll work closely with frontend engineers to design and maintain a clean, reliable data layer ...

... analytics agencies and website developers, to ensure seamless implementation, optimization, and troubleshooting of digital analytics and website tracking solutions. • Ensure data quality and ...

next page

Showing results 1-20

Digital Analytics Developer information

See salary details

$16

$47

$88

How much do digital analytics developer jobs pay per hour?

As of Jun 12, 2026, the average hourly pay for digital analytics developer in the United States is $47.25, according to ZipRecruiter salary data. Most workers in this role earn between $25.48 and $61.30 per hour, depending on experience, location, and employer.

What is a Digital Analytics Developer?

A Digital Analytics Developer is a professional who implements, manages, and optimizes analytics solutions on digital platforms, such as websites and mobile apps. They work with tools like Google Analytics, Adobe Analytics, and tag management systems to collect and analyze user data. Their role involves creating and maintaining tracking codes, ensuring accurate data capture, and providing insights that support business decisions. Digital Analytics Developers often collaborate with marketing, design, and engineering teams to improve digital performance and user experience.

What are the key skills and qualifications needed to thrive as a Digital Analytics Developer, and why are they important?

To thrive as a Digital Analytics Developer, you need a strong background in web development, JavaScript, data analysis, and a relevant degree in computer science, statistics, or a related field. Familiarity with tools like Google Analytics, Adobe Analytics, Tag Management Systems (e.g., Google Tag Manager), and data visualization platforms is crucial. Attention to detail, problem-solving abilities, and effective communication set high performers apart in this role. These skills and qualities are essential for ensuring accurate data collection, insightful analysis, and clear reporting that drive data-driven decision-making for organizations.

What is the difference between Digital Analytics Developer vs Data Analyst?

AspectDigital Analytics DeveloperData Analyst
Required CredentialsBachelor's in Computer Science, Analytics, or related field; knowledge of analytics tools and programmingBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentDevelops and implements analytics solutions, often within marketing or IT teamsAnalyzes data sets to generate insights, typically across various departments
Employer & Industry UsageUsed in digital marketing, e-commerce, and tech companies for tracking user behaviorCommon across finance, healthcare, and business sectors for decision support

While both roles involve working with data, a Digital Analytics Developer primarily focuses on creating and maintaining analytics tools and tracking systems, whereas a Data Analyst interprets data to provide actionable insights. The roles often overlap but serve different functions within data-driven organizations.

How does a Digital Analytics Developer typically collaborate with marketing and IT teams?

Digital Analytics Developers often act as a bridge between marketing and IT teams, ensuring that web analytics tools are properly implemented and data is accurately captured across digital platforms. They work closely with marketers to understand campaign goals and reporting needs, translating those requirements into technical specifications. At the same time, they coordinate with IT or web development teams to integrate tracking codes, troubleshoot data discrepancies, and maintain data integrity. Strong communication skills and a collaborative mindset are essential, as this role frequently involves explaining technical concepts to non-technical stakeholders.
More about Digital Analytics Developer jobs
What cities are hiring for Digital Analytics Developer jobs? Cities with the most Digital Analytics Developer job openings:
What states have the most Digital Analytics Developer jobs? States with the most job openings for Digital Analytics Developer jobs include:
What job categories do people searching Digital Analytics Developer jobs look for? The top searched job categories for Digital Analytics Developer jobs are:
Infographic showing various Digital Analytics Developer job openings in the United States as of June 2026, with employment types broken down into 77% Full Time, 3% Part Time, 5% Temporary, and 15% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $98,272 per year, or $47.2 per hour.
Director, Digital Analytics

Director, Digital Analytics

Sally Beauty Holdings

Plano, TX • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago


Job description

Job Description
About Sally Beauty Holdings, Inc.
At SBH, our purpose is to inspire a more colorful, confident, and welcoming world. We are the leader in professional hair color, selling and distributing professional beauty supplies across 11 countries through our Sally Beauty and Beauty Systems Group businesses. Sally Beauty offers products for hair color, hair care, nails, and skin care to retail customers looking for salon quality products at a value price. Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales consultants, sell professionally branded products intended for use and resale by salons to retail consumers.
About the role
This is a high-impact, high-visibility analytics leadership role to steward and propel two strategic initiatives for Sally Beauty Holdings, Inc.: Unlock and Harvest Digital Growth, Understand and Activate Customer. We are looking for a seasoned analytics leader who can establish repeatable frameworks, playbooks that drive the Hypothesize à Estimate à Experiment à Analyze à Iterate loop. This leader will partner with Marketing, Ecommerce, Personalization, MarTech, IT, Digital Product, Business Development, Data Science, Consumer Insights to ensure these teams have data-informed goals, and drive understanding of growth and engagement levers across the digital ecosystem. This role will be the go-to partner for the Marketing and E-commerce teams - helping the organization deeply understand customer behavior, campaign performance, attribution & lifetime value.
Responsibilities
  • Digital Experimentation & CRO: Partner on A/B testing strategy and post-campaign performance evaluations for digitally delivered experiences inclusive of personalization, campaigns, offers & audience strategies advising stakeholders across ecommerce, digital product, marketing, IT; drive and operate an analysis-driven iterations and operation of digital experimentations. Lead the measurement of incrementality & institutionalization of learnings captured through experimentation while clarifying roadmap & prioritization
  • Deliver & advance robust digital reporting systems & strategic insights for both internal (e.g. marketing, personalization) and external stakeholders(e.g., vendor partners, media agency) that connect marketing & digital product activities to omni-channel customer experiences & business outcomes and identify/prioritize areas of optimization. Build and refine marketing attribution models to assess ROI and inform budget allocation - partnering closely with data science. Identify drivers of traffic, conversion, and engagement to optimize channel strategy and creative direction.
  • Evolvemarketing, CDP, digital, AI data strategies that enhance user/customer understanding & personalization capabilities; oversees channel attribution strategies and modeling partnering with data science, internal/external marketing stakeholders, media agency, etc. Monitors marketplace trends, competitor activities for emerging measurement and digital growth opportunities.
  • Act as a player and a coach to develop and manage a lean team to appropriately drive focus and prioritization to continue unlocking digital growth across multiple lines of business
  • Analytics enablement & data governance: Oversee event taxonomy, tagging, SDK instrumentation, and QA processes across web and app platforms. Partner with media platforms, agencies, IT, MarTech partners to ensure continuity, accuracy, and scalability of analytics implementation across channels.

Knowledge, skills & abilities requirements
  • 8+ years of work experience managing analytics teams, working collaboratively with Product, IT & Digital Marketing teams, and guiding data-informed product planning, prioritization, and strategy development.
  • A proven track record of implementing a digital experimentation framework, measurement, analysis and iteration loop & operation.
  • Strong ability to influence strategy and driving change across organizational boundaries through clear and compelling communication of data-driven insights and analyses.
  • Strong coding experience in one (or more) data programming languages like Python/R.
  • Knowledge of and experience with large cloud-based data platforms such as Databricks, SQL, GA4, CDP's and event-stream architecture; familiarity with Salesforce Data Cloud is strongly preferred.
  • Excellent communication skills, with the ability to convey complex concepts to both technical and non-technical stakeholders.

Competencies & attributes
Director / Sr. Director
  • Passionate Learner - seeks information from a range of sources; open to feedback and takes action; is inquisitive about the business and allocates time to learning; interprets information and applies learning, realigning and reshaping projects to ensure innovation and continuous improvement
  • Flexible & Agile Adapter - adaptive and can effectively navigate functional changes; steers through ambiguity, adapting or developing new plans; focuses on achieving project successes; resilient in pursuing the end goal; keeps calm under pressure; able to lead others and to keep perspective.
  • Talent Builder - leads the talent processes and sets expectations with team; understands the correlation between talent and functional performance; able to identify and evaluate talent; predicts skills required for the future; encourages an inclusive culture and recognizes contributions of others; invests time to mentor/coach others; empowers, delegates, and motivates the team
  • Effective Communicator - articulates in an appropriate and accurate manner; emotionally astute and agile while remaining authentic to own style/self; uses data/information in a relevant, concise, and candid manner; proactive and timely in sharing information; encourages all associates to express their views and opinions; demonstrates active listening and asks probing questions
  • Team Builder - demonstrates teamwork/collaboration within SBH; follows best practices and processes to prioritize partnering; driver of information sharing and collaboration; builds effective teams and values input from various sources and levels; humble when operating within a team; coaches direct team about the importance of inclusion, holding self and others to a high standard
  • Customer Focused Partner - demonstrates a solid understanding of the customer; understands internal and external customer needs and contributes to improving the associate and customer journey/experience; considers how activity impacts the customer; is an advocate of the customer; seeks customer feedback; holds self and team accountable for improving the customer experience
  • Strategic Thinker - progressive leader bringing new, strategic thinking/ideas; able to bring them to life; considers near-term strategic issues facing function; works with others to develop progressive and cost-effective strategies; uses a broad range of data and information sources; balances risk with innovation; considers strategies that improve efficiencies and scalability within department
  • Big Picture Thinker - displays an understanding how various functions operate; predicts how trends could impact department; develops plans with other functions to initiate action/change; adopts an inclusive leadership approach; seeks feedback, reviews progress, and adapts plans for better outcomes; develops insights into other departments and understands interdependencies
  • Results Driver - effective at driving and delivering on plans; holds self and others accountable to a high standard of results, goals, and delivery; implements processes/systems to drive results and continuous improvement; good with time management; focuses on the right priority; uses resources wisely; demonstrates grit and determination, desiring the whole team to succeed
  • Problem Solver & Decision Maker - able to consume relevant data from business sources to fully frame the problem/decision; identifies, gathers, and examines relevant information; engages the right people in the decision making to solve challenges; considers importance/impact of decisions against relevant factors including costs, risks, volume of work, and degree of change to function

Benefits
We offer a competitive salary and outstanding benefits package that includes medical, dental, vision, life Insurance, paid vacation and sick days, paid holidays, tuition reimbursement and 401(k) with company match. In addition, associates of SBH may take advantage of our in house salon with complementary services and a varied selection of food options at our corporate campus. Also, featured at our corporate campus, is both a Sally Beauty and CosmoProf Professional onsite store, where associates enjoy a great merchandise discount!
Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, or disability.
#LI-Hybrid
Working conditions & physical requirements
This is Hybrid role with 3 days in office at our Sally Beauty Holdings headquarter in Plano, Tx.