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Digital Analytics Developer Jobs in New York (NOW HIRING)

1 point system

Digital Analytics Manager

New York, NY · On-site

As the Manager of Digital Analytics, you will play a critical role in helping cross-functional ... A Bachelor's degree in Statistics, Analytics, Computer Science, Economics, Marketing, Engineering ...

Macy's

Director, Site Analytics

Manhattan, NY · On-site +1

$180K - $300K/yr

... engineering pod. * Evaluate new analytics tools for the Digital Analytics team to assess their fit within the broader analytics ecosystem. * Provide thought leadership in analytics to digital and ...

J.P. Morgan

Quant Analytics Manager

New York, NY · On-site

... Engineering, Econometrics, Statistics, or related discipline) with 5+ years of relevant experience . * Demonstrated experience with digital analytics, visualization, and data workflow tools ...

J.P. Morgan

Quant Analytics Manager

Jersey City, NJ · On-site

Experience with digital analytics * Bachelor's degree is required (preferred in data science, mathematics, statistics, econometrics, engineering, or related fields). Preferred qualifications, skills ...

Danaher

Digital Analyst Internships

Elizabeth, NJ · On-site

$99K - $117K/yr

... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Basic programming or scripting experience in Python, SQL, or JavaScript * Experience with Sitecore ...

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Digital Analytics Developer information

What is a Digital Analytics Developer?

A Digital Analytics Developer is a professional who implements, manages, and optimizes analytics solutions on digital platforms, such as websites and mobile apps. They work with tools like Google Analytics, Adobe Analytics, and tag management systems to collect and analyze user data. Their role involves creating and maintaining tracking codes, ensuring accurate data capture, and providing insights that support business decisions. Digital Analytics Developers often collaborate with marketing, design, and engineering teams to improve digital performance and user experience.

What are the key skills and qualifications needed to thrive as a Digital Analytics Developer, and why are they important?

To thrive as a Digital Analytics Developer, you need a strong background in web development, JavaScript, data analysis, and a relevant degree in computer science, statistics, or a related field. Familiarity with tools like Google Analytics, Adobe Analytics, Tag Management Systems (e.g., Google Tag Manager), and data visualization platforms is crucial. Attention to detail, problem-solving abilities, and effective communication set high performers apart in this role. These skills and qualities are essential for ensuring accurate data collection, insightful analysis, and clear reporting that drive data-driven decision-making for organizations.

What is the difference between Digital Analytics Developer vs Data Analyst?

AspectDigital Analytics DeveloperData Analyst
Required CredentialsBachelor's in Computer Science, Analytics, or related field; knowledge of analytics tools and programmingBachelor's in Statistics, Mathematics, or related field; proficiency in data analysis tools
Work EnvironmentDevelops and implements analytics solutions, often within marketing or IT teamsAnalyzes data sets to generate insights, typically across various departments
Employer & Industry UsageUsed in digital marketing, e-commerce, and tech companies for tracking user behaviorCommon across finance, healthcare, and business sectors for decision support

While both roles involve working with data, a Digital Analytics Developer primarily focuses on creating and maintaining analytics tools and tracking systems, whereas a Data Analyst interprets data to provide actionable insights. The roles often overlap but serve different functions within data-driven organizations.

How does a Digital Analytics Developer typically collaborate with marketing and IT teams?

Digital Analytics Developers often act as a bridge between marketing and IT teams, ensuring that web analytics tools are properly implemented and data is accurately captured across digital platforms. They work closely with marketers to understand campaign goals and reporting needs, translating those requirements into technical specifications. At the same time, they coordinate with IT or web development teams to integrate tracking codes, troubleshoot data discrepancies, and maintain data integrity. Strong communication skills and a collaborative mindset are essential, as this role frequently involves explaining technical concepts to non-technical stakeholders.
What are popular job titles related to Digital Analytics Developer jobs in New York? For Digital Analytics Developer jobs in New York, the most frequently searched job titles are:
What job categories do people searching Digital Analytics Developer jobs in New York look for? The top searched job categories for Digital Analytics Developer jobs in New York are:
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Digital Analytics Developer jobs near you
Digital Analytics Manager

Digital Analytics Manager

1 point system

New York, NY • On-site

Contractor

Posted 28 days ago

Job description

Job Description:

Role Overview

The Digital Analytics team is responsible for helping the ecommerce organization make data-driven business decisions. As the Manager of Digital Analytics, you will play a critical role in helping cross-functional partners understand the drivers of site performance while providing actionable insights to drive future strategy. You will own the analytics roadmap, define what to analyze and why, and lead the A/B testing and experimentation strategy to provide visibility into product and marketing decisions.

Key Responsibilities

  • Own the analytics roadmap, defining what to analyze and why to provide visibility into product and marketing decisions.
  • Serve as a subject matter expert in digital analytics spanning Web, Mobile, Social, Email, and Media.
  • Lead A/B testing and experimentation strategy to drive UI recommendations and optimize key performance indicators.
  • Translate data into actionable business recommendations and handle ambiguous questions to explain performance drivers.
  • Mentor team members and develop a strong foundation of data-driven decision-making within the team.
  • Work collaboratively with cross-functional teams to understand business requirements and provide reporting and analytics support.
  • Analyze and interpret data from multiple sources, including Snowflake, to identify trends, patterns, and opportunities for growth.
  • Manage the company's digital analytics tools and ensure accurate tracking and data collection.

Required Qualifications

Education: A Bachelor’s degree in Statistics, Analytics, Computer Science, Economics, Marketing, Engineering, Mathematics, or Finance is required.

Experience: Candidates must have 5+ years of hands-on experience in a strategic ecommerce analytics role, with a focus on tying insights to revenue and growth. This includes 3+ years of experience leading a digital analytics team and a proven ability to build analytics roadmaps.

Technical Skills: Strong, hands-on proficiency in either Adobe Analytics or Google Analytics is non-negotiable. Candidates must also have experience with analytical SQL to query data from platforms like Snowflake (e.g., JOINs, SELECT, WHERE).

Preferred Qualifications

  • A Master’s degree is preferred.
  • Experience in a multi-brand or Center of Excellence (COE) environment.
  • Familiarity with BI visualization tools such as Tableau or Power BI.
  • Experience working with global or offshore team models.
  • High-level awareness of data warehouse platforms like Snowflake.

Manager, Digital Analyst

Must Have:

  • Strategic ecommerce analytics (ties insights to revenue/growth)
  • Experience in or ability to build analytics roadmaps (what to analyze & why)
  • Strong stakeholder influence & executive communication skills
  • Experience in or ability to mentor and direct analyst work
  • Experience in either Adobe Analytics or Google Analytics
  • Basic SQL (JOINs, SELECT, WHERE)
  • Basic BI visualization experience (Tableau preferred, Power BI or other tool acceptable)
  • Strong communication skills