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Demand Generation Manager Jobs in Tennessee (NOW HIRING)

Motive

Field Marketing Manager

Nashville, TN · On-site +1

Partner with Demand Generation, Product Marketing, Revenue Operations, Customer Marketing, and ... Manage vendor relationships and execution details for event production, logistics, attendee ...

GEODIS

Event Marketing Manager

Brentwood, TN · On-site

Event Marketing Manager Who We Are: GEODIS specializes in unlocking business value in a complex ... Role is a strategic marketer, using events as a demand generation and relationship-building engine ...

GEODIS

Event Marketing Manager

Brentwood, TN · On-site

Event Marketing Manager Who We Are: GEODIS specializes in unlocking business value in a complex ... Demand Generation & Campaign Integration: * Design and execute multi-channel campaign activations ...

Geodis

Event Marketing Manager

Brentwood, TN

Event Marketing Manager Who We Are: GEODIS specializes in unlocking business value in a complex ... Role is a strategic marketer, using events as a demand generation and relationship-building engine ...

Tithely

Director of Growth Marketing

Nashville, TN

$170K - $200K/yr

Hire and onboard new team members as the function grows Events and Demand Generation * Own the ... Manages Complexity: Effectively navigates complex data, multiple channels, and competing priorities ...

BluWave

Marketing Internship - Fall 2026

Brentwood, TN · On-site

Demand Generation: Analyze data from tools like GA4, Hubspot, and ad platforms; help develop insights that improve campaign performance and drive conversions. * Social Media Management: Create and ...

Tithely

Director of Growth Marketing

Nashville, TN · On-site +1

$170K - $200K/yr

Hire and onboard new team members as the function grows Events and Demand Generation * Own the ... Manages Complexity: Effectively navigates complex data, multiple channels, and competing priorities ...

Bluwave

Marketing Internship - Fall 2026

Brentwood, TN · On-site

$15/hr

Demand Generation: Analyze data from tools like GA4, Hubspot, and ad platforms; help develop insights that improve campaign performance and drive conversions. * Social Media Management: Create and ...

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Showing results 21-40

All JobsDemand Generation JobsDemand Generation Manager JobsDemand Generation Manager Jobs in Tennessee

Demand Generation Manager information

See Tennessee salary details

$34.9K

$92.1K

$129.8K

How much do demand generation manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for demand generation manager in Tennessee is $92,090.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,100.00 and $108,900.00 per year, depending on experience, location, and employer.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.
More about Demand Generation Manager jobs
What are the most commonly searched types of Demand Generation jobs in Tennessee? The most popular types of Demand Generation jobs in Tennessee are:
What job categories do people searching Demand Generation Manager jobs in Tennessee look for? The top searched job categories for Demand Generation Manager jobs in Tennessee are:
What cities in Tennessee are hiring for Demand Generation Manager jobs? Cities in Tennessee with the most Demand Generation Manager job openings:
Demand Generation Manager jobs near you
Infographic showing various Demand Generation Manager job openings in Tennessee as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $92,090 per year, or $44.3 per hour.

Field Marketing Manager

Motive

Nashville, TN • On-site, Remote

Full-time

Posted 19 days ago

Job description

Who we are:
Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.
Motive serves nearly 100,000 customers - from Fortune 500 enterprises to small businesses - across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.
Visit gomotive.com to learn more.
About the Role
We're looking for a results-oriented Field Marketing Manager to develop and execute high-impact marketing programs and events for our Central Enterprise Sales team. Based in Nashville and reporting to the Director, Field Marketing, this individual contributor role will serve as the primary marketing point of contact for the region and help bring more dedicated 1:1 field marketing support to a new Enterprise territory.
You'll align closely with sales leadership and collaborate with cross-functional marketing teams to design campaigns and programs that drive pipeline growth, accelerate opportunities, and strengthen engagement in priority accounts. This role is a blend of strategic planning, campaign execution, and performance analysis, requiring someone with a strong understanding of B2B field marketing, account-based marketing, and sales alignment.
What You'll Do
1. Design and Execute Regional Marketing Strategies
  • Develop and implement tailored field marketing programs aligned with overall GTM strategy and Central Enterprise priorities, including field events, executive programs, conferences, and 1:1 account-specific experiences.
  • Build regional plans that support both pipeline creation and deal acceleration, using the right mix of programs for target accounts and active opportunities.
  • Leverage corporate campaigns, content, and central field programs where they fit territory needs, while keeping primary focus on regional execution.
2. Act as the Primary Marketing Partner to Sales
  • Serve as the primary marketing point of contact for the Central Enterprise sales team, ensuring close collaboration with sales leadership, account executives, and SDRs.
  • Work closely with sellers to identify regional opportunities, support priority accounts, and build programs that align to sales goals and territory priorities.
  • Communicate program objectives, gain buy-in, and help drive participation before and after each activation.
3. Drive Demand Generation and Account-Based Engagement
  • Develop and execute targeted campaigns that generate qualified pipeline and create meaningful engagement within key accounts.
  • Support deal progression through high-touch programs such as executive dinners, roundtables, hospitality events, and other small-format experiences tied to active opportunities.
  • Help connect field marketing activity to account strategy and follow-up plans so programs contribute to measurable business outcomes.
4. Collaborate Across Marketing and GTM Teams
  • Partner with Demand Generation, Product Marketing, Revenue Operations, Customer Marketing, and central field programs to build cohesive marketing initiatives.
  • Help localize messaging, activate content, and align campaign execution across the region.
  • Maintain strong communication across teams to keep programs on track and aligned to business goals.
5. Analyze and Report on Performance
  • Measure program performance using key metrics such as registrations, attendance, meetings, sourced and influenced pipeline, opportunity progression, and ROI.
  • Provide insights during pipeline reviews, quarterly business reviews, and planning sessions to guide future initiatives.
  • Apply learnings from prior programs to improve targeting, execution, and follow-up over time.
6. Manage Budget, Vendors, and Execution Details
  • Oversee program budgets, ensuring efficient allocation and strong return on investment.
  • Manage vendor relationships and execution details for event production, logistics, attendee experience, and follow-up.
  • Keep programs organized and moving by managing timelines, deliverables, and cross-functional handoffs.
What We're Looking For
  • 5+ years of experience in field or regional marketing within B2B SaaS, enterprise software, or technology.
  • Proven ability to design and execute successful demand generation campaigns and field programs.
  • Strong understanding of account-based marketing and how field marketing supports pipeline creation and deal acceleration.
  • Experience working closely with sales teams and cross-functional marketing groups in a fast-paced environment.
  • Strong collaboration and communication skills, with the ability to operate as a trusted partner to sellers and internal stakeholders.
  • Demonstrated ability to analyze data, report on program performance, and optimize based on findings.
  • Proficiency in marketing tools such as Salesforce, Marketo, Tableau, 6sense, and Asana.
  • Strong organizational skills and the ability to manage multiple priorities with a high standard of execution.
  • Bachelor's degree in Marketing or a related field.
  • Willingness to travel up to 30%.

Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.
Please review our Candidate Privacy Notice here.
UK Candidate Privacy Notice here.
The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.
All job postings are for existing vacancies. Please note; some interviews or new-hire training sessions may be held in person at one of our global offices.

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