GTM integration (messaging, demand gen, sales alignment) * People integration (onboarding, organizational readiness, culture alignment) * Ensure milestones are met, risks are managed, and value ...
Partner with Demand Gen and Thought Leadership teams to ensure marketing activity translates to the customer side * Collaborate with the Product Marketing Manager on customer communications for ...
Partner with Demand Gen and Thought Leadership teams to ensure marketing activity translates to the customer side * Collaborate with the Product Marketing Manager on customer communications for ...
VP, Marketing
Portland, OR · Remote
Demand Generation & Digital Marketing → Build and run the digital demand-gen engine -- LinkedIn ... QUALIFICATIONS → Bachelor's degree in Marketing, Business Management, or related field; Master ...
Quick apply
VP, Marketing
Portland, OR · Remote
Demand Generation & Digital Marketing → Build and run the digital demand-gen engine -- LinkedIn ... QUALIFICATIONS → Bachelor's degree in Marketing, Business Management, or related field; Master ...
Web Strategy, SEO & AI Lead
OR · On-site +1
$130K - $150K/yr
Partner with demand gen on landing pages and campaign experiences. About you * 6+ years of ... management, not just hands-on execution. * Proven experience owning and operating a high-traffic ...
Web Strategy, SEO & AI Lead
OR · On-site +1
$130K - $150K/yr
Partner with demand gen on landing pages and campaign experiences. About you * 6+ years of ... management, not just hands-on execution. * Proven experience owning and operating a high-traffic ...
Web Strategy, SEO & AEO Lead
OR · On-site +1
$130K - $150K/yr
Partner with demand gen on landing pages and campaign experiences. About you * 6+ years of ... management, not just hands-on execution. * Proven experience owning and operating a high-traffic ...
Web Strategy, SEO & AEO Lead
OR · On-site +1
$130K - $150K/yr
Partner with demand gen on landing pages and campaign experiences. About you * 6+ years of ... management, not just hands-on execution. * Proven experience owning and operating a high-traffic ...
$144K - $211K/yr
Sr Product Manager, Specialized Modeling & Verticals At 6sense, our core predictive foundation ... Act as the bridge between specialized business workflows (like Sales Ops or Demand Gen) and our ...
... demand gen, ABM, sales enablement, and customer marketing * Write and optimize core assets: landing ... Able to manage work in a shared workflow (briefs, reviews, versioning) and keep stakeholders ...
... demand gen, ABM, sales enablement, and customer marketing * Write and optimize core assets: landing ... Able to manage work in a shared workflow (briefs, reviews, versioning) and keep stakeholders ...
Senior Solutions Consultant
OR · Remote
$128K - $193K/yr
The ability to actively partner with strategic sellers on account strategy, stakeholder management ... Experience selling to Enterprise CMOs, VPs Demand Gen, Marketing Operations, Sales leaders * Strong ...
Senior Solutions Consultant
OR · Remote
$128K - $193K/yr
The ability to actively partner with strategic sellers on account strategy, stakeholder management ... Experience selling to Enterprise CMOs, VPs Demand Gen, Marketing Operations, Sales leaders * Strong ...
Serve as the primary strategic partner to the GTM Leadership team (VP of Demand Gen, VP of Regional ... people management not required) within a high-growth SaaS or PLG environment. * Demonstrated ...
Serve as the primary strategic partner to the GTM Leadership team (VP of Demand Gen, VP of Regional ... people management not required) within a high-growth SaaS or PLG environment. * Demonstrated ...
Digital Experience Strategist
OR · On-site
$84K - $112K/yr
Serve as a strategic thought partner to UX, content, demand gen, and sales on all things related to ... Experience working within Adobe Experience Manager (AEM), including content architecture ...
Digital Experience Strategist
OR · On-site
$84K - $112K/yr
Serve as a strategic thought partner to UX, content, demand gen, and sales on all things related to ... Experience working within Adobe Experience Manager (AEM), including content architecture ...
OR · On-site
... Demand Gen to drive top of funnel pipeline and build our business opportunities with enterprise ... Accurately forecast to senior sales management including but not limited to managing weekly ...
... demand, supply, and execution across large-scale customerprojects. Whatyou'lldo * Own and manage ... Applying next-gen technology, high-density storage and machine learning to solve today's complex ...
... demand, supply, and execution across large-scale customerprojects. Whatyou'lldo * Own and manage ... Applying next-gen technology, high-density storage and machine learning to solve today's complex ...
$166K - $240K/yr
Experience. 8-10+ years in Product Management, with at least 4 years in advertising technology, programmatic media, or B2B demand generation platforms. Why You'll Love This Role * Impact: You own the ...
Cost Estimator & Lifecycle Analyst
OR · Remote
... demand planning, and ROI-driven business cases. This role translates technical and operational ... What we do The Lifecycle Management Team is part ofSymbotic'sService Operations organization andis ...
Cost Estimator & Lifecycle Analyst
OR · Remote
... demand planning, and ROI-driven business cases. This role translates technical and operational ... What we do The Lifecycle Management Team is part ofSymbotic'sService Operations organization andis ...
Director, Enterprise Product Marketing
OR · Remote
Retailers and CPG brands are navigating a rapidly shifting grocery landscape-and the demand for ... A sales pipeline meaningfully moved by marketing, with awareness and lead-gen campaigns across ...
Director, Enterprise Product Marketing
OR · Remote
Retailers and CPG brands are navigating a rapidly shifting grocery landscape-and the demand for ... A sales pipeline meaningfully moved by marketing, with awareness and lead-gen campaigns across ...
ITOT Infrastructure Engineer
Hillsboro, OR · On-site
$95K - $176K/yr
... demand originating from Projects. Key Responsibilities: * Manage ITOT Infrastructure for ... Experience with Composable Infrastructure, Next Gen Antivirus EDR/XDR technologies, and Composable ...
ITOT Infrastructure Engineer
Hillsboro, OR · On-site
$95K - $176K/yr
... demand originating from Projects. Key Responsibilities: * Manage ITOT Infrastructure for ... Experience with Composable Infrastructure, Next Gen Antivirus EDR/XDR technologies, and Composable ...
ITOT Infrastructure Engineer
Hillsboro, OR · On-site
$95K - $176K/yr
... demand originating from Projects. Key Responsibilities: * Manage ITOT Infrastructure for ... Experience with Composable Infrastructure, Next Gen Antivirus EDR/XDR technologies, and Composable ...
ITOT Infrastructure Engineer
Hillsboro, OR · On-site
$95K - $176K/yr
... demand originating from Projects. Key Responsibilities: * Manage ITOT Infrastructure for ... Experience with Composable Infrastructure, Next Gen Antivirus EDR/XDR technologies, and Composable ...
... of substations, switchyards, gen-tie and transmission lines, and high/medium voltage ... management, field leadership, engineering coordination, and craft - to meet pipeline demand.
... of substations, switchyards, gen-tie and transmission lines, and high/medium voltage ... management, field leadership, engineering coordination, and craft - to meet pipeline demand.
Project Planner
OR · Remote
$87K - $119K/yr
What we do The Production Control team manages project-based planning and material execution for ... Applying next-gen technology, high-density storage and machine learning to solve today's complex ...
Project Planner
OR · Remote
$87K - $119K/yr
What we do The Production Control team manages project-based planning and material execution for ... Applying next-gen technology, high-density storage and machine learning to solve today's complex ...
Demand Gen Manager information
See Oregon salary details
$25.9K - $34.7K
9% of jobs
$34.7K - $43.5K
15% of jobs
$44.2K is the 25th percentile. Wages below this are outliers.
$43.5K - $52.3K
17% of jobs
The median wage is $55.3K / yr.
$52.3K - $61.1K
27% of jobs
$66.5K is the 75th percentile. Wages above this are outliers.
$61.1K - $69.9K
12% of jobs
$69.9K - $78.7K
8% of jobs
$78.7K - $87.5K
4% of jobs
$87.5K - $96.3K
3% of jobs
$96.3K - $105.1K
2% of jobs
$105.1K - $113.9K
2% of jobs
$113.9K - $122.6K
1% of jobs
$25.9K
$62.9K
$122.6K
How much do demand gen manager jobs pay per year?
What is the difference between Demand Gen Manager vs Content Marketing Manager?
| Aspect | Demand Gen Manager | Content Marketing Manager |
|---|---|---|
| Primary Focus | Driving lead generation and demand through campaigns | Creating and managing content to engage and educate audiences |
| Skills & Certifications | Marketing automation, analytics, campaign management | Content creation, SEO, storytelling, content strategy |
| Work Environment | Marketing teams, campaign platforms, analytics tools | Content teams, editorial calendars, CMS platforms |
| Industry Usage | Common in B2B and B2C marketing for lead generation | Used across industries for brand awareness and engagement |
While both roles are essential in marketing, the Demand Gen Manager focuses on generating leads and demand through targeted campaigns, whereas the Content Marketing Manager emphasizes creating valuable content to attract and retain audiences. Understanding these differences helps organizations align their marketing strategies effectively.
Is demand generation a good career?
What does a demand gen manager do?
What are the key skills and qualifications needed to thrive as a demand gen manager?
How does a demand gen manager typically collaborate with sales and product teams to achieve lead generation goals?
How much does a demand generation manager make?
Job description
Cordance is a software company that acquires and accelerates the growth of vertically-focused, B2B SaaS companies by investing in their products, processes, and people - for the long-term. Our community of experienced operators and subject-matter experts provide go-to-market leadership, operational excellence, and financial rigor to help acquired companies realize their full potential.Â
Position OverviewÂ
The Business Unit (BU) President at Cordance is the strategic and operational leader of their business unit, serving as both its product and market authority and its executive anchor. As the P&L owner, the President is accountable for setting strategy, driving disciplined growth, and ensuring scalable and efficient operations. This role requires a leader with deep industry expertise, sharp understanding of customer needs, and the ability to balance long-term vision with hands-on execution.Â
The President will define and execute the go-to-market strategy, shape the product roadmap, establish the annual operating plan, and oversee resources and budgets to deliver sustainable business performance. They will champion customer experience, guide product strategy and engineering execution, and embed best practices in sales, pricing, packaging, customer success, and operational excellence.Â
As the primary external face of the BU to customers, strategic partners, and the broader industry, the President will engage deeply with stakeholders while mentoring internal teams, fostering a culture of accountability and innovation, and building high-performance organizations aligned with Cordance's long-term objectives.Â
Key ResponsibilitiesÂ
Strategic Leadership & Market ExpertiseÂ
- Serve as the primary product and market expert for the BU, with deep knowledge of customer needs, industry trends, and competitive dynamics.
- Define and own the BU's vision, objectives, and long-term growth strategy, aligning with Cordance's portfolio priorities.
- Develop and execute the annual operating plan and multi-year investment model, ensuring financial rigor and sustainable results.
- Own full P&L responsibility, balancing growth initiatives with disciplined cost management.Â
Go-to-Market (GTM) & Product StrategyÂ
- Lead BU go-to-market strategy, including demand generation, sales execution, and revenue expansion.
- Shape the product roadmap in alignment with market opportunities, customer feedback, and Cordance's strategic framework.
- Partner with Cordance operations to embed best practices in pricing, packaging, customer success, and GTM execution.
- Act as the external face of the BU and Cordance to customers, partners, and industry stakeholders.Â
Integration & Operational ExecutionÂ
- Take ownership of integration strategies for newly acquired businesses, including:
- Systems integration (data, platforms, shared services)
- GTM integration (messaging, demand gen, sales alignment)
- People integration (onboarding, organizational readiness, culture alignment)
- Ensure milestones are met, risks are managed, and value creation targets are achieved during and after integration.
- Drive operational excellence across engineering, product delivery, and customer-facing teams.Â
Team & People LeadershipÂ
- Build, lead, and mentor high-performing teams that embody accountability, innovation, and collaboration.
- Foster a culture of growth, customer obsession, and operational discipline within the BU.
- Develop leadership talent and ensure organizational structures scale with business growth.
- Serve as the primary external and internal leader for the BU, representing Cordance with employees, customers, partners, and within the broader industry ecosystem.Â
Required QualificationsÂ
- Proven experience as a President, General Manager, or senior P&L leader in a SaaS or B2B software environment.
- Deep expertise in go-to-market strategy, product strategy, and customer success within a vertical SaaS or B2B context.
- Strong track record of driving disciplined growth, scaling operations, and managing multi-million-dollar P&Ls.
- Demonstrated ability to lead post-acquisition integrations, including systems, people, and GTM alignment.
- Exceptional leadership skills with a focus on building teams, mentoring talent, and fostering accountability.
- Strong financial and operational acumen, with the ability to balance long-term strategic vision and short-term execution.
- Excellent communication, relationship-building, and stakeholder management skills.Â
About Cordance
Sourced by ZipRecruiter
Industry
Software development
Company size
1 - 10 Employees
Headquarters location
Raleigh, NC, US
Year founded
2021