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Demand Gen Manager Jobs in Portland, OR (NOW HIRING)

Demand.com

Marketing Director (Remote)

Portland, OR · Remote

Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...

Directive

Demand Generation Manager (Remote US)

Portland, OR · Remote

$80K - $85K/yr

About The Role We are looking to offer a compelling and competitive new demand gen offering for our ... Project manage and organize your accounts * Build relationships with your point of contacts * Deep ...

Directive

Digital Marketing Manager (Remote US)

Portland, OR · Remote

$80K - $85K/yr

About The Role We are looking to offer a compelling and competitive new demand gen offering for our ... Project manage and organize your accounts * Build relationships with your point of contacts * Deep ...

Fisher Investments

Sr. Paid Media Buyer

Vancouver, WA · Hybrid

... Demand Gen and native platforms. The primary platfroms will be Yahoo!, Microsoft, Baidu, Taboola ... Fuel global lead generation by designing, managing and implementing digital media campaigns within ...

Fisher Investments Careers

Sr. Paid Media Buyer

Camas, WA · On-site

... Demand Gen and native platforms. The primary platfroms will be Yahoo!, Microsoft, Baidu, Taboola ... Fuel global lead generation by designing, managing and implementing digital media campaigns within ...

Fisher Investments

Sr. Paid Media Buyer

Camas, WA · Hybrid

... Demand Gen and native platforms. The primary platfroms will be Yahoo!, Microsoft, Baidu, Taboola ... Fuel global lead generation by designing, managing and implementing digital media campaigns within ...

Fisher Investments

Sr. Paid Media Buyer

Portland, OR · Hybrid

... Demand Gen and native platforms. The primary platfroms will be Yahoo!, Microsoft, Baidu, Taboola ... Fuel global lead generation by designing, managing and implementing digital media campaigns within ...

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Demand Gen Manager information

See Portland, OR salary details

$26K

$63.1K

$123K

How much do demand gen manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for demand gen manager in Portland, OR is $63,127.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,500.00 and $72,600.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a demand gen manager?

To thrive as a Demand Gen Manager, you need expertise in marketing strategy, campaign management, data analysis, and a solid understanding of lead generation best practices—often supported by a marketing or business degree. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and analytics tools is typically required. Strong project management, communication, and creative problem-solving skills help distinguish top performers in this role. These competencies are crucial for driving qualified leads, optimizing campaigns, and achieving revenue goals in competitive markets.

How does a demand gen manager typically collaborate with sales and product teams to achieve lead generation goals?

A Demand Gen Manager works closely with sales and product teams by aligning marketing campaigns with sales objectives and product launches. Regular meetings are held to share insights on target audiences, messaging, and campaign performance, ensuring seamless handoff of qualified leads to the sales team. This collaboration helps tailor marketing strategies for different buyer personas and enables quick adjustments based on feedback from sales and product teams. Effective communication and data sharing are key to driving successful lead generation and conversion.

What is the difference between Demand Gen Manager vs Content Marketing Manager?

AspectDemand Gen ManagerContent Marketing Manager
Primary FocusDriving lead generation and demand through campaignsCreating and managing content to engage and educate audiences
Skills & CertificationsMarketing automation, analytics, campaign managementContent creation, SEO, storytelling, content strategy
Work EnvironmentMarketing teams, campaign platforms, analytics toolsContent teams, editorial calendars, CMS platforms
Industry UsageCommon in B2B and B2C marketing for lead generationUsed across industries for brand awareness and engagement

While both roles are essential in marketing, the Demand Gen Manager focuses on generating leads and demand through targeted campaigns, whereas the Content Marketing Manager emphasizes creating valuable content to attract and retain audiences. Understanding these differences helps organizations align their marketing strategies effectively.

How much does a demand gen manager make?

The average salary for a demand generation manager typically ranges from $70,000 to $130,000 annually, depending on experience, location, and company size. Senior roles or those in high-demand markets can earn higher compensation, often including bonuses and benefits. Skills in marketing automation tools and data analysis are valuable for this position.

Is demand generation a good career?

Demand generation is a valuable career in marketing focused on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. It often requires skills in data analysis, marketing automation tools, and cross-functional collaboration, making it a dynamic and growing field with opportunities for advancement.

What does a demand generation manager do?

A demand generation manager develops and executes marketing strategies to generate interest and demand for a company's products or services. They use channels such as content marketing, email campaigns, social media, and paid advertising, often analyzing data with tools like CRM and marketing automation platforms to optimize lead generation and conversion efforts.

What are popular job titles related to Demand Gen Manager jobs in Portland, OR?

For Demand Gen Manager jobs in Portland, OR, the most frequently searched job titles are:

What job categories do people searching Demand Gen Manager jobs in Portland, OR look for?

The top searched job categories for Demand Gen Manager jobs in Portland, OR are:

What cities near Portland, OR are hiring for Demand Gen Manager jobs?

Cities near Portland, OR with the most Demand Gen Manager job openings:

Demand Gen Manager jobs near you
Infographic showing various Demand Gen Manager job openings in Portland, OR as of June 2026, with employment types broken down into 92% Full Time, 7% Part Time, and 1% Contract. Highlights an 67% Physical, 1% Hybrid, and 32% Remote job distribution, with an average salary of $63,127 per year, or $30.3 per hour.

Marketing Director (Remote)

Demand.com

Portland, OR • Remote

Full-time

Re-posted 11 days ago

Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We're looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.

What you'll do

  • Own and execute DemandFactor's marketing strategy
  • Lead demand-gen, ABM, and digital performance programs
  • Build a strong brand and high-impact content engine
  • Partner closely with Sales to drive full-funnel results
  • Manage marketing KPIs, analytics, attribution, and budget
  • Build and grow the marketing team

What we're looking for

  • 7–10+ years in B2B marketing (demand gen, performance, growth)
  • Proven success in driving measurable pipeline and ROI
  • Experience building marketing functions from the ground up
  • Strong analytical, strategic, and leadership skills
  • Excellent communication and execution abilities

Why DemandFactor

  • High-impact leadership role
  • Full ownership and autonomy to shape marketing
  • Data-driven, innovative environment
  • Flexible, remote workplace