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Database Marketing Manager Jobs in Boca Raton, FL

We're looking for a lifecycle marketer who's done this before, knows what good looks like, and ... Segmentation strategy across a complex, multi-persona database: investors at different stages, loan ...

We're looking for a lifecycle marketer who's done this before, knows what good looks like, and ... Segmentation strategy across a complex, multi-persona database: investors at different stages, loan ...

We're looking for a lifecycle marketer who's done this before, knows what good looks like, and ... Segmentation strategy across a complex, multi-persona database: investors at different stages, loan ...

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Salesforce CRM & Customer Database Leadership Serve as the executive owner of the company ... Cruise Industry Marketing The ideal candidate possesses a strong understanding of the cruise ...

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We provide strategic direct marketing solutions for national brands, leveraging innovative variable ... This is a hands-on, mid-level role for someone who is comfortable managing production databases ...

We provide strategic direct marketing solutions for national brands, leveraging innovative variable ... This is a hands-on, junior-level role for someone who is comfortable managing production databases ...

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Showing results 1-20

Database Marketing Manager information

See Boca Raton, FL salary details

$40.3K

$77.9K

$92.5K

How much do database marketing manager jobs pay per year?

As of Aug 31, 2026, the average yearly pay for database marketing manager in Boca Raton, FL is $77,904.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,100.00 and $85,400.00 per year, depending on experience, location, and employer.

How does a Database Marketing Manager typically collaborate with other departments to execute successful campaigns?

As a Database Marketing Manager, you’ll work closely with teams such as sales, creative, analytics, and IT to plan and execute targeted marketing campaigns. You’ll coordinate with the analytics team to segment audiences and measure campaign effectiveness, partner with creative teams to align messaging with customer data insights, and collaborate with IT to manage data integrity and security. Strong communication and project management skills are essential, as you’ll often act as a bridge between technical and non-technical stakeholders to ensure campaigns are delivered effectively and on schedule.

What are the key skills and qualifications needed to thrive as a Database Marketing Manager, and why are they important?

To thrive as a Database Marketing Manager, you need a solid background in marketing analytics, data segmentation, and campaign management, typically supported by a degree in marketing, statistics, or a related field. Proficiency with CRM systems, database management tools (like SQL), and marketing automation platforms is crucial. Strong analytical thinking, attention to detail, and effective communication skills help you interpret data and collaborate with cross-functional teams. These skills are essential for developing targeted campaigns that drive customer engagement and maximize ROI.

What is the difference between Database Marketing Manager vs Data Analyst?

AspectDatabase Marketing ManagerData Analyst
Primary FocusDeveloping marketing strategies using customer dataAnalyzing data to identify trends and insights
Skills & CertificationsCRM tools, marketing analytics, SQL, data managementStatistical analysis, Excel, SQL, data visualization
Work EnvironmentMarketing teams, CRM platforms, campaign managementData teams, business intelligence tools, reporting
Industry UsageMarketing departments across various industriesData-driven roles in finance, healthcare, retail, etc.

The main difference is that a Database Marketing Manager focuses on leveraging customer data to create targeted marketing campaigns, while a Data Analyst interprets data to support business decisions across various functions. Both roles require strong analytical skills and familiarity with data tools, but their objectives and daily tasks differ.

Is a database marketing manager a high paying job?

A database marketing manager typically earns a competitive salary that reflects experience, industry, and location. The role often requires skills in data analysis, marketing strategies, and familiarity with tools like CRM software, which can influence compensation levels.

What does a database marketing manager do?

A database marketing manager oversees the development and execution of marketing strategies that utilize customer data to target and personalize campaigns. They analyze data, manage customer databases, and use tools like CRM software to improve marketing effectiveness and customer engagement. Strong analytical skills and knowledge of data management are essential for this role.

What is database management in marketing?

Database management in marketing involves organizing, storing, and maintaining customer data to support targeted marketing campaigns and improve customer engagement. A Database Marketing Manager uses tools like CRM systems and data analysis skills to ensure data accuracy, segmentation, and compliance with privacy regulations.

What cities near Boca Raton, FL are hiring for Database Marketing Manager jobs?

Cities near Boca Raton, FL with the most Database Marketing Manager job openings:

Infographic showing various Database Marketing Manager job openings in Boca Raton, FL as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 16% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $77,904 per year, or $37.5 per hour.

Database Marketing Analyst

Davie, FL • On-site

Full-time

Posted 18 days ago


Job description

Our team members are the key to our company’s success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status.  To see our fill list of Team Member Benefits please visit our career site: www.gotoworkhappy.com/benefits

Job Description:

Provides technical and organizational support for the Manager CRM, including but not limited to, building offers in player tracking systems, updating existing reports, preparing list for direct mail programs, and preparing ad-hoc analysis.

Essential Duties:

  • Setup Direct Marketing Offers in Casino Management System (CMP)
  • Maintains and updates existing reports on a daily, weekly, or monthly basis.
  • Investigates and solves data quality issues and trains users as needed.
  • Manipulates and sorts player lists in preparations for direct mail vendors.
  • Uploads customer (player) lists in CMP
  • Prepares graphical interpretation of raw data.
  • Prepares ad-hoc analysis upon request.
  • Maintains professional relations with vendors, customers and harmonious relationships with co-workers.
  • Conducts themselves in accordance with all Gaming Commission Regulations, and Seminole Tribe of Florida/departmental policies and procedures.
  • Other duties as assigned

Qualifications:

  • College degree preferred and/or combination of education and work experience.
  • Commitment to routinely go above and beyond in the accomplishment of position responsibilities in an effort to play a role in the achievement of organizational goals.
  • Must be able and willing to work flexible hours to include evenings, weekends and holidays.
  • Must be detail-oriented. Attention to detail is paramount to succeeding in this role.
  • Must possess excellent time management skills.
  • Must be a team player with strong communication (both written and oral) and interpersonal skills.
  • Proficient knowledge of Microsoft Office is required.
  • Expert skills in Excel is required.
  • Knowledge of SQL query is required.
  • Proven ability to work with mail merge and address cleansing products.
  • Ability to function in non-standard situations where some judgment must be exercised.
  • Ability to analyze raw data to find trends and anomalies.
  • Must possess the ability to understand and interpret graphical representation of data