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CVS Media Exchange (CMX) is hiring aMarketing Ad Technology Operations Lead Director, reporting to the Executive Director, Client Success.

In this role, you will lead multiple operational teams across Ad Operations, Support Operations, and Tech Operations for CMX's advertising ecosystem. You will directly manage an Ad Operations team responsible for managed service campaign execution and a Support Operations team focused on selfservice advertiser enablement and support.

As a seasoned ad technology and operations leader, you will drive operational efficiency, platform stability, and scalable execution across CMX's managed service and selfservice offerings. You will operate as a playercoach, building, developing, and scaling highperforming teams while partnering closely with CMX Product, Partnerships, Media Planning, and CVS Digital.
Responsibilities include but not limited to:

1.Ad Operations (Managed Service Execution)

Lead and manage the Ad Operations team responsible for managed service campaigns, overseeing campaign setup, trafficking, QA, and launch across CMX ad platforms.

Establish and enforce trafficking, QA, and launch readiness standards to ensure accuracy, compliance, and ontime delivery.

Own operational processes for campaign updates, including creative swaps, midflight optimizations, and issue resolution.

Develop capacity planning and workflow models to scale managed service execution in alignment with revenue growth.

Partner closely with Activation and Sales teams to ensure smooth handoffs and consistent execution against campaign objectives.

2.Support Operations (SelfService Enablement & Advertiser Support)

Lead and manage the Support Operations team responsible for selfservice advertiser enablement and ongoing support.

Own endtoend selfservice advertiser onboarding, platform readiness, launch support, and postlaunch troubleshooting.

Establish and oversee support operations, including ticket intake, triage, escalation paths, and SLA management.

Serve as the senior escalation point for advertiser, agency, and partner issues related to selfservice platforms.

Develop scalable documentation, training materials, and enablement resources for internal teams and external customers.

Continuously improve support workflows, tooling, and knowledge management to increase efficiency and advertiser satisfaction.

3.Tech Operations (Ad Tech Platforms & Readiness)

Lead Tech Operations for CMX's ad technology stack, including Google Ad Manager and other internal and thirdparty platforms.

Own technical ad integrations, tagging strategy, and operational readiness for new products, formats, and channels.

Partner with Product and Engineering to test new releases, validate functionality, and ensure operational launch readiness.

Oversee platform administration, configuration, governance, and access management.

Proactively identify and mitigate platform risks, performance issues, and operational dependencies that could impact scale or revenue.

Own processes and partnerships related to brand safety, ad tagging governance, and data aggregation.

Required:

8+ years of experience inAd Operations, Ad Technology, Media Operations, or equivalent

5+ years of handson experience withGoogle Ad Manager or similar ad serving platforms

3+ years partnering closely withProduct and Engineering teams

2+ years managingticketing / issue management systems

2+ years experience withCMS platforms

1+ year experience working withsearch APIs or search platforms

2+ years directly managing and scaling operational teams

Preferred

Experience supporting Retail Media Networks

Experience with Video, CTV, Audio, and DOOH advertising

Familiarity with both managed service and selfservice advertising models

Highly detailoriented selfstarter with strong ownership mentality

Collaborative leader who shares best practices and elevates team performance

Proven track record of managing and scaling highperforming teams

Education

Bachelor's degree in relevant fieldsor equivalent (HS Diploma + 4 yrs experience) required.

Pay Range

The typical pay range for this role is:

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company's equity award program.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

Additional details about available benefits are provided during the application process and on Benefits Moments.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.