Director of Customer Insights & Analytics Your strategic thinking, analytical rigor, and storytelling skills make you a great fit for our Director of Customer Insights & Analytics position. Join our ...
Director of Customer Insights & Analytics Your strategic thinking, analytical rigor, and storytelling skills make you a great fit for our Director of Customer Insights & Analytics position. Join our ...
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Customer Analytics information
See Virginia salary details
$11.44 - $13.06
2% of jobs
$13.06 - $14.69
8% of jobs
$16.31 is the 25th percentile. Wages below this are outliers.
$14.69 - $16.31
15% of jobs
$16.31 - $17.94
21% of jobs
The median wage is $18.32 / hr.
$17.94 - $19.56
18% of jobs
$21.05 is the 75th percentile. Wages above this are outliers.
$19.56 - $21.19
13% of jobs
$21.19 - $22.81
9% of jobs
$22.81 - $24.44
7% of jobs
$24.44 - $26.06
3% of jobs
$26.06 - $27.69
2% of jobs
$27.69 - $29.31
2% of jobs
$11
$19
$29
How much do customer analytics jobs pay per hour?
What does a customer analyst do?
What is the role of customer analytics?
What are the key skills and qualifications needed to thrive in Customer Analytics, and why are they important?
How do professionals in Customer Analytics typically collaborate with marketing and product teams?
Is 40 too late for data science?
What is customer analytics?
What is the difference between Customer Analytics vs Customer Data Analyst?
| Aspect | Customer Analytics | Customer Data Analyst |
|---|---|---|
| Primary Focus | Analyzing customer data to identify trends and insights for strategic decision-making | Collecting, cleaning, and interpreting customer data for reporting and operational purposes |
| Skills & Certifications | Data analysis, statistical skills, knowledge of analytics tools, possibly marketing background | Data management, SQL, Excel, basic analytics skills, often with a focus on data reporting |
| Work Environment | Marketing, business intelligence teams, often in data-driven companies | Data teams, IT departments, or customer service units within organizations |
Customer Analytics professionals focus on deriving strategic insights from customer data to inform marketing and business decisions. Customer Data Analysts handle data collection and reporting tasks to support operational needs. While both roles require data skills and work with customer data, Customer Analytics emphasizes strategic analysis, whereas Customer Data Analysts focus on data management and reporting.
Is a data analyst a high salary?
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Full-time
Medical, Dental, Vision, Retirement
Posted 15 days ago
Dollar Tree rating
4.4
Based on 2,437 frontline employees who took The Breakroom Quiz
37th of 39 rated national retailers
Job description
Director of Customer Insights & Analytics
Your strategic thinking, analytical rigor, and storytelling skills make you a great fit for our Director of Customer Insights & Analytics position. Join our dynamic team today and find a rewarding career with a company that values you and all you bring to the table.
About Your Role:
As a Director of Customer Insights & Analytics at Dollar Tree's corporate office, you'll lead a high-performing insights and analytics function that delivers customer, category, and performance insights to drive enterprise merchandising and marketing strategies. With your leadership, the organization will leverage data-driven storytelling to uncover whitespace opportunities, improve full-funnel marketing effectiveness, and accelerate business growth.
Your day-to-day job duties include, but are not limited to, the following:
Strategic Leadership & Business Partnership:
Operationalize all merchandising and marketing data and insights needs through a robust annual calendar, proactively addressing known business needs while maintaining agility for ad hoc leadership requests
Serve as a strategic thought partner to senior merchandising and marketing leaders, translating complex insights into clear, compelling narratives that influence decision-making
Lead enterprise-wide insights for quarterly deep dives, board of director updates, category performance reviews, voice-of-the-customer initiatives, and monthly customer sentiment reporting
Leverage deep business and customer knowledge to proactively recommend strategies to drive incremental trips, sales, and long-term growth
Customer & Marketing Insights:
Lead quarterly customer qualitative research to deepen customer understanding and inform merchandising and marketing strategies
Partner closely with Marketing to deliver reliable sales attribution across full-funnel marketing tactics
Lead annual marketing mix modeling and brand health measurement initiatives in partnership with Big Chalk
Improve marketing effectiveness through actionable insights derived from syndicated data, internal analytics, and customer research
Data, Analytics & Supplier Management:
Lead all external data and analytics supplier relationships, including Nielsen, Numerator, Circana, 1010, Epsilon, and Big Chalk
Manage supplier contracts, work plans, and deliverables to ensure contractual obligations are met and value is maximized
Stay current on insights and analytics industry trends and proactively evaluate new data sources and tools to enhance enterprise knowledge and capabilities
Team Leadership & Development:
Lead, coach, and develop a team of three direct reports, fostering a culture of curiosity, collaboration, innovation, rigor, and continuous improvement
Ensure all insights requests are delivered on time and within the approved annual budget, including monthly budget tracking and reporting
Establish a regular cadence of training and insight sharing to elevate data literacy across the broader organization
Your Required Skills and Experience:
Bachelor's degree required; MBA preferred
Minimum of 8-10 years of experience in customer insights, analytics, or data analysis across brands or retailers
5+ years of leadership experience with a demonstrated ability to develop and retain high-performing teams
Deep expertise in merchandising and marketing data, including hands-on experience with syndicated data partners and retailer-facing dashboards
Strong analytical capabilities with the ability to synthesize large, complex data sets into logical conclusions and actionable recommendations
Proven ability to collaborate effectively with senior merchandising and marketing leaders
Experience managing external suppliers and agency partners with an ownership mindset to drive innovation and incremental value
Excellent verbal and written communication skills at all levels of the organization
Demonstrated ability to build strong partnerships, manage expectations, and communicate insights clearly across the enterprise
Track record of sound judgment, strong leadership, and success attracting, hiring, and retaining top talent
Preferred Requirements:
MBA or advanced degree
Experience supporting both retail merchandising and full-funnel marketing analytics
Demonstrated passion for staying current with insights, analytics, and data innovation trends
Our success is a team effort -
when we reach our goals, you'll be eligible for a yearly bonus!
Your Perks and Benefits:
We offer a wide variety of rewards to support your health, wealth, and mental well-being. In addition to medical, pharmacy, dental, and vision insurance, we offer:
- Employee Assistance Program
- Retirement plans with matching contribution
- Employee Stock Purchase Program
- Educational Assistance
- Access to PerkSpot, an employee discount platform for goods and services
- And much more!
Who We Are:
At Dollar Tree, we make a difference in the lives of our customers every day by exceeding their expectations and delivering value - it's what our business is built on. Our associates play an important role in this commitment by embracing change and showing up for their teams and their communities.
We see an exciting path forward as our company continues to grow and transform - and we know that this path starts with you.
Join our team today and discover The Value of You.
Dollar Tree is an Equal Opportunity Employer committed to complying with the Americans with Disabilities Act (ADA) and providing reasonable accommodations to qualified individuals with disabilities.
This job specification should not be construed to imply that these requirements are the exclusive standards of the position. This is not to be considered a complete list of job duties, which appear in the job description for this position, and which may be amended from time to time at the discretion of Dollar Tree. Incumbents will follow any other instructions and perform any other related duties as may be required by their supervisor.
Please note, this job description is not a contract of employment and may be modified to meet evolving business needs. Employment at Dollar Tree, meaning that either the employee or the company may terminate the employment relationship at any time, with or without cause or notice.
Full time500 Volvo Parkway,Chesapeake,Virginia 23320PlanningDollar TreeWhat Dollar Tree employees say
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About Dollar Tree
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With Dollar Tree and Family Dollar, we put value front and center for our customers. We do this by providing our customers with quality merchandise, amazing values, convenience, and a fun shopping experience. Whether you’re looking for the thrill of the hunt at Dollar Tree or shopping for your favorite brands at Family Dollar, you’re sure to find savings on a great selection of merchandise in our stores.
Industry
Retail
Company size
10,000+ Employees
Headquarters location
Chesapeake, VA, US