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Cpg Executive Jobs in Florida (NOW HIRING)

Celsius

Executive Assistant

Boca Raton, FL · On-site

Together, we're Celsius Holdings, Inc.- a global CPG company united by three powerhouse brands and ... Position Overview As the Executive Assistant, you will provide high-trust administrative support to ...

Celsius

Executive Assistant

Boca Raton, FL · On-site

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Position Overview As the Executive Assistant, you will provide high-trust administrative support to ...

Celsius

Executive Assistant

Boca Raton, FL · On-site

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Position Overview As the Executive Assistant, you will provide high-trust administrative support to ...

Celsius

Executive Assistant

Boca Raton, FL · Hybrid

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Position Overview As the Executive Assistant, you will provide high-trust administrative support to ...

Ryze Agency

Be Seen First

Senior Account Executive

Fort Lauderdale, FL · On-site

Our sister company, Jekyll + Hyde Labs, has been Detroit's leading direct response and CPG agency ... Our CEO, Mark Young, has built deep relationships with every client and this person will step in as ...

Revive Capital

VP of Growth & eCommerce

Stuart, FL · On-site

$200K/yr

Stuart, FL (Hybrid) Reports to: CEO Industry: CPG (Sports Nutrition, Beverage, Health & Wellness, Men's Grooming) What is Disruptive Brands? Disruptive Brands is not a traditional marketing agency.

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Cpg Executive information

What is a CPG executive?

A CPG Executive is a senior leader responsible for managing and driving business strategy within a consumer packaged goods (CPG) company. Their role typically involves overseeing operations, sales, marketing, product development, and supply chain functions to ensure the growth and profitability of branded consumer products. CPG Executives work closely with other departments to respond to market trends, build customer relationships, and innovate within highly competitive environments. They also play a key role in setting organizational goals and steering the company towards achieving them.

What are the key skills and qualifications needed to thrive as a CPG executive?

To thrive as a CPG Executive, you need strong business acumen, strategic marketing expertise, and a background in consumer packaged goods, often supported by a relevant degree and significant industry experience. Familiarity with market analytics platforms, supply chain management systems, and CRM software is typically required. Exceptional leadership, negotiation, and communication skills help drive cross-functional teams and build strong retailer relationships. These competencies are vital for developing successful product strategies and ensuring growth in a highly competitive market.

What are some common challenges faced by CPG executives when launching new products to market?

CPG Executives often encounter challenges such as aligning cross-functional teams, accurately forecasting consumer demand, and navigating complex retail distribution channels. They must also stay ahead of rapidly changing consumer preferences and ensure compliance with industry regulations. Effective communication and collaboration with marketing, sales, and supply chain teams are crucial to mitigate risks and ensure a successful product launch.

What is the difference between Cpg Executive vs Cpg Manager?

AspectCpg ExecutiveCpg Manager
ResponsibilitiesStrategic planning, high-level decision making, overseeing multiple departmentsTeam supervision, project management, implementing strategies
Required CredentialsBachelor's degree, experience in marketing, sales, or product developmentBachelor's degree, experience in marketing, sales, or operations
Work EnvironmentCorporate offices, strategic meetings, cross-department collaborationTeam leadership, project coordination, departmental oversight

The main difference between a Cpg Executive and a Cpg Manager lies in scope and level of responsibility. Cpg Executives focus on strategic, high-level decisions across the organization, while Cpg Managers handle day-to-day operations and team management. Both roles require similar credentials and work in corporate environments within the consumer packaged goods industry, but their focus and influence differ significantly.

What are the most commonly searched types of Cpg jobs in Florida?

The most popular types of Cpg jobs in Florida are:

What are popular job titles related to Cpg Executive jobs in Florida?

For Cpg Executive jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Cpg Executive jobs in Florida look for?

The top searched job categories for Cpg Executive jobs in Florida are:

What cities in Florida are hiring for Cpg Executive jobs?

Cities in Florida with the most Cpg Executive job openings:

Cpg Executive jobs near you
Infographic showing various Cpg Executive job openings in Florida as of August 2026, with employment types broken down into 88% Full Time, 8% Part Time, and 4% Contract. Highlights an 82% Physical, 5% Hybrid, and 13% Remote job distribution.

VP of Marketing (CPG/Consumer Health)

Sarasota, FL • On-site

Blue Signal Search
51 - 200 employees
Learn more about Blue Signal Searchexternal

Other

This job post has expired today. Applications are no longer accepted.

Job description

VP of Marketing (CPG/Consumer Health)

A trailblazing, mission-driven leader in the consumer health and wellness space is looking for an accomplished marketing executive to lead its brand strategy and promotional efforts. This is a high-impact role within a rapidly growing company renowned for its innovative approach to health-conscious consumer products. The incoming VP of Marketing will spearhead all marketing, communications, and brand-building initiatives, directly shaping public perception and long-term growth strategy.

As a member of the executive team reporting directly to the CEO, this leader will oversee a dynamic marketing department, collaborate cross-functionally with sales, product, and digital teams, and elevate brand positioning across B2B and B2C channels.

Key Responsibilities:

  • Partner with executive leadership to establish a cohesive marketing vision that aligns with company-wide strategic goals.
  • Develop and execute multi-channel brand strategies to drive market penetration and brand equity in the natural consumer health and wellness market.
  • Oversee all internal and external communications, public relations, advertising, and content creation initiatives.
  • Lead the creation of promotional tools and campaigns for new product launches, customer engagement, and trade show events.
  • Guide competitive and market research efforts, translating insights into actionable marketing strategies and customer segmentation models.
  • Measure and report on the ROI of all marketing initiatives, ensuring optimization of budgets and resources.
  • Build and mentor a high-performing marketing team while managing external agency relationships (e.g., PR, creative, research).
  • Collaborate with digital and eCommerce leadership to synchronize go-to-market strategies and online presence.
  • Assist with business development projects and contribute to expansion efforts through strategic marketing initiatives.

Qualifications:

  • Bachelor's degree in marketing, Business, or related field required; MBA preferred.
  • 5+ years of senior-level marketing leadership experience, ideally within CPG, consumer health, or wellness-related industries.
  • Proven track record of building brand strategies that drive measurable growth across both retail and digital platforms.
  • Deep knowledge of consumer behavior, competitive positioning, and digital marketing tools.
  • Strong leadership and people development skills, with experience guiding marketing teams and cross-functional partners.
  • Excellent communication and organizational skills, with a sharp eye for brand storytelling and visual identity.
  • Familiarity with product development, promotional campaigns, and navigating compliance within regulated consumer sectors.

What's in It for You:

  • A key seat at the executive table with direct influence on company-wide direction.
  • Ability to shape the future of a beloved health-focused brand.
  • Collaborative, mission-driven culture with a commitment to innovation and excellence.
  • Opportunity to work alongside a passionate and forward-thinking leadership team.

Apply