ZipRecruiter

Log In

1

Counter Assistant Jobs in Rochester, NY (NOW HIRING)

Monroe Tractor

Parts Counter Representative

Batavia, NY · On-site

$20 - $22/hr

Operate forklift (will train). * Assist in Parts inventory. * Maintain and develop product knowledge. Benefits * Medical, Dental & Vision Insurance * Health Savings Account (Employer + Employee ...

Monroe Tractor

Parts Counter Representative

Batavia, NY · On-site

$17.25 - $21.75/hr

Operate forklift (will train). * Assist in Parts inventory. * Maintain and develop product knowledge. Benefits * Medical, Dental & Vision Insurance * Health Savings Account (Employer + Employee ...

Von Maur

NY CUSTOMER SERVICE COUNTER

Victor, NY · On-site

$16.50 - $18.50/hr

As a Customer Service Counter Associate , you keep the store connected as a reliable source for ... Answer a multi-line telephone - assist customers or direct them to the appropriate area * Provide ...

Soar Restaurants

Assistant Manager

Rochester, NY · On-site

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Sonic Drive-In

Assistant Manager

Rochester, NY · On-site

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Sonic

Assistant Manager

Rochester, NY · On-site

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Soar Restaurants

Assistant Manager

Rochester, NY

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Sonic Drive-In

Assistant Manager

Rochester, NY · On-site

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Soar Restaurants

Assistant Manager

Rochester, NY · On-site

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Sonic

Assistant Manager

Rochester, NY

Assistant Manager Immediate Supervisor: General Manager/Operating Partner Status: Nonexempt ... counters, sanitizing food preparation areas, cleaning equipment, and emptying used grease ...

Kwik Fill

Assistant Manager

Rochester, NY · On-site

$3.2K/wk

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Mount Morris, NY

$56/hr

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Rochester, NY · On-site

$3.2K/wk

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Mount Morris, NY · On-site

$56/hr

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Rochester, NY

$3.2K/wk

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Rochester, NY · On-site

$3.4K/wk

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Mount Morris, NY · On-site

$20.40 - $26/hr

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

Kwik Fill

Assistant Manager

Geneseo, NY · On-site

$4.1K/wk

Stocking merchandise includes gondolas, shelving, counters, walk-in coolers, upright coolers, and ... The Assistant Manager is held responsible for all cash and inventories during the absence of the ...

New

previous pagenext page

Showing results 21-40

All JobsCounter JobsCounter Assistant JobsCounter Assistant Jobs in Rochester, NY

Counter Assistant information

See Rochester, NY salary details

$10

$17

$30

How much do counter assistant jobs pay per hour?

As of Sep 3, 2026, the average hourly pay for counter assistant in Rochester, NY is $17.85, according to ZipRecruiter salary data. Most workers in this role earn between $14.95 and $18.75 per hour, depending on experience, location, and employer.

What is a counter assistant?

Counter assistants are customer service professionals who typically work at the front counter of shops, cafes, pharmacies, or other retail establishments. Their main duties include serving customers, handling payments, answering questions, and sometimes preparing or packaging products. They play a vital role in ensuring a positive customer experience by being friendly, efficient, and knowledgeable about the products or services offered. Counter assistants may also help with stock management and maintaining the cleanliness of their work area.

What are the key skills and qualifications needed to thrive as a counter assistant, and why are they important?

To thrive as a Counter Assistant, you need strong customer service skills, basic numeracy, and experience in retail or food service environments. Familiarity with point-of-sale (POS) systems, cash handling procedures, and sometimes food safety certifications is typically required. Excellent communication, multitasking, and a friendly demeanor help distinguish top performers in this role. These abilities are crucial for ensuring smooth transactions, customer satisfaction, and efficient operation of the service counter.

What are some common challenges faced by counter assistants, and how can they be managed effectively?

Counter Assistants often encounter challenges such as handling high volumes of customers during peak hours, managing difficult or dissatisfied customers, and maintaining accuracy in transactions. To manage these effectively, it helps to stay organized, remain calm under pressure, and have strong communication skills to resolve customer concerns. Teamwork is also important, as collaborating with colleagues can ensure smooth operations and provide support when needed.

What is the difference between Counter Assistant vs Cashier?

AspectCounter AssistantCashier
Required CredentialsHigh school diploma or equivalent; basic customer service skillsHigh school diploma or equivalent; cash handling experience
Work EnvironmentRetail counters, customer service areasCheckout counters, retail stores, supermarkets
Employer & Industry UsageRetail, hospitality, supermarketsRetail, supermarkets, restaurants
Common Search & ComparisonOften compared for customer service roles in retailMore focused on cash handling and transactions

While both Counter Assistants and Cashiers work in retail environments and handle customer interactions, Counter Assistants typically assist with product inquiries and customer service at the counter, whereas Cashiers primarily focus on processing transactions and handling cash. The roles often overlap, but the main distinction lies in their primary responsibilities within the retail setting.

What are the duties of a counter assistant?

A counter assistant is responsible for serving customers at a sales counter, handling transactions, providing product information, and maintaining the cleanliness and organization of the counter area. They often use cash registers or point-of-sale systems and may assist with inventory management and customer inquiries.

What are the most commonly searched types of Counter jobs in Rochester, NY?

The most popular types of Counter jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Counter Assistant jobs?

Cities near Rochester, NY with the most Counter Assistant job openings:

Counter Assistant jobs near you
Infographic showing various Counter Assistant job openings in Rochester, NY as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 23% Part Time, 1% Temporary, and 6% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $37,130 per year, or $17.9 per hour.

Parts Counter Representative

Monroe Tractor

Batavia, NY • On-site

$20 - $22/hr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 20 days ago

Job description

Monroe Tractor is a well-known and respected construction equipment and agricultural equipment dealer with over 75 years of experience servicing the northeastern US. With 18 locations throughout New York, Pennsylvania, Vermont, Connecticut, and Massachusetts, we pride ourselves on providing best-in-class sales and support to over 15,000 hardworking customers. Since our founding in 1951, the industries we serve have been transformed by the technologies, equipment, and capabilities undreamed of decades ago. But the people we serve haven't changed, and neither have we. We're still a family-owned business!

The Parts Representative will have a hand in all aspects of the parts department including marketing and selling parts to successfully achieve financial targets. The position requires a friendly disposition with the ability to interact with a broad base of customers.

Qualifications

  • Diesel Agriculture/Construction equipment mechanical knowledge preferred.
  • Excellent customer service skills.
  • Professional appearance and work ethic.
  • Computer skills.
  • Excellent organizational skills.

Responsibilities

  • Interact and sell parts to walk-in and call-in customers.
  • Shipping and Receiving parts orders.
  • Stocking shelves.
  • Lift items weighing up to 75lbs.
  • Take ownership of merchandising and maintaining the show-room area.
  • Other responsibilities based on experience.
  • Operate forklift (will train).
  • Assist in Parts inventory.
  • Maintain and develop product knowledge.

Benefits

  • Medical, Dental & Vision Insurance
  • Health Savings Account (Employer + Employee Contributions)
  • Accident & Disease Insurance
  • 401K Plan + Match
  • Competitive Paid time off Policy
  • Short/Long Term Disability
  • Annual Reviews
  • Bonus Incentive Plans

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

This is our target base range for this position. However, we are always looking for top talent. We scale pay based on the specific skills and background you bring. If your proven track record commands a higher package, we still want to hear from you.

Pay Transparency
$20—$22 USD