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Conversion Optimization Specialist Jobs (NOW HIRING)

Searchbloom

Sr. Ecommerce SEO Specialist

$75K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

... Sr. SEO Specialist (eCommerce) About the Role We're hiring a Senior SEO Specialist to lead ... conversion, and lifetime value goals. You will collaborate closely with content, outreach, paid ...

Jobgether

$80K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... conversion optimization to create measurable business impact. Working within a collaborative squad of project managers, writers, developers, designers, and analytics specialists, you'll turn ...

Blacksmith Agency

SEO Specialist

Phoenix, AZ · Remote

Blacksmith is seeking an SEO Specialist to lead and execute organic search strategies across both ... Create structured content strategies and recommendations to support UX and conversion goals.

IntuitSolutions

SEO/SEM Specialist

PA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

The Position We are seeking a Results-Driven Search Engine Optimization Specialist to monitor, analyze, and report on the direct impact of our SEO efforts on client website traffic, conversion rate ...

IntuitSolutions

SEO/SEM Specialist

PA · Remote

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

The Position We are seeking a Results-Driven Search Engine Optimization Specialist to monitor, analyze, and report on the direct impact of our SEO efforts on client website traffic, conversion rate ...

IntuitSolutions

SEO/SEM Specialist

PA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

The Position We are seeking a Results-Driven Search Engine Optimization Specialist to monitor, analyze, and report on the direct impact of our SEO efforts on client website traffic, conversion rate ...

Generac

Senior SEO Specialist

Denver, CO

The SEO Specialist will support the execution of Generac's organic search and AI Optimization (AIO ... Optimize existing content to improve rankings, engagement, and conversion performance * Assist in ...

Collabera

SEO Specialist

Eagan, MN

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Title: SEO Specialist (PPC Strategist) Location: Eagan, MN Duration: 4 month (may extend ... Experienced in creating and presenting campaign reports including ROI, conversion rates, etc.

Generac

Senior SEO Specialist

Boston, MA · On-site

The SEO Specialist will support the execution of Generac's organic search and AI Optimization (AIO ... Optimize existing content to improve rankings, engagement, and conversion performance * Assist in ...

Generac

Senior SEO Specialist

South Portland, ME · On-site

The SEO Specialist will support the execution of Generac's organic search and AI Optimization (AIO ... Optimize existing content to improve rankings, engagement, and conversion performance * Assist in ...

tastytrade

SEO Specialist

Chicago, IL

$75K - $95K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

As a SEO Specialist, you will play a key role in optimizing and maintaining our IG North America ... conversion goals * Conduct keyword research and ensure effective, natural keyword integration ...

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All JobsConversion Optimization Specialist Jobs

Conversion Optimization Specialist information

See salary details

$16K

$55.8K

$102K

How much do conversion optimization specialist jobs pay per year?

As of Aug 14, 2026, the average yearly pay for conversion optimization specialist in the United States is $55,794.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $72,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a conversion optimization specialist?

To thrive as a Conversion Optimization Specialist, you need a strong background in data analysis, user experience (UX) design, A/B testing, and digital marketing, often supported by a degree in marketing, business, or a related field. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and proficiency in using content management systems and experimentation platforms are typically required. Strong problem-solving skills, creativity, and effective communication help you craft persuasive user experiences and collaborate with cross-functional teams. These skills and qualities are important because they drive measurable improvements in website performance and maximize business results through data-driven decision-making.

What are the main challenges conversion optimization specialists face when working with cross-functional teams?

Conversion Optimization Specialists often collaborate with marketing, design, and development teams to implement and test changes aimed at increasing conversions. A common challenge is balancing differing priorities—such as creative design preferences versus data-driven recommendations. Clear communication and documentation are essential to align goals and ensure everyone understands the rationale behind proposed experiments. Specialists also need to be flexible and adaptable, as test results can require quick adjustments to strategies and timelines.

What is the difference between Conversion Optimization Specialist vs Digital Marketing Analyst?

Conversion Optimization SpecialistDigital Marketing Analyst
Focuses on improving website or landing page performance to increase conversionsAnalyzes digital marketing data to assess overall campaign performance
Requires skills in A/B testing, user experience, and analytics toolsRequires skills in data analysis, marketing metrics, and reporting tools
Works closely with web development and marketing teamsCollaborates with marketing, sales, and data teams

While both roles involve data analysis and digital strategies, a Conversion Optimization Specialist primarily concentrates on optimizing website elements to boost conversions, whereas a Digital Marketing Analyst evaluates broader marketing campaign performance. The roles often overlap but serve different core functions within digital marketing teams.

What is a conversion optimization specialist?

A Conversion Optimization Specialist is a digital marketing professional focused on increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form. They use data analysis, user behavior insights, A/B testing, and various optimization techniques to improve user experience and boost conversion rates. Their goal is to maximize the effectiveness of online marketing efforts and enhance overall business performance. Conversion Optimization Specialists work closely with web designers, developers, and marketing teams to implement strategies that drive measurable results.
More about Conversion Optimization Specialist jobs

What job categories do people searching Conversion Optimization Specialist jobs look for?

The top searched job categories for Conversion Optimization Specialist jobs are:

Conversion Optimization Specialist jobs near you
Infographic showing various Conversion Optimization Specialist job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution, with an average salary of $55,794 per year, or $26.8 per hour.

AI Marketing Optimization Specialist

Stanford Hotels

San Francisco, CA • On-site

$75K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 2 days ago

Job description

Salary Range: $75,000-$95,000 - This may fluctuate based on experience or education.
The AI Marketing Optimization Specialist is responsible for leveraging artificial intelligence, search optimization strategies, and digital applications to increase visibility, demand, and bookings across our hotel portfolio. This role blends marketing, IT applications, and AI-driven analytics to ensure our hotels appear prominently in top local keyword searches, attract business and leisure travelers, and maximize conversion through vanity websites, digital platforms, and automated guest engagement tools. The specialist will manage AI tools and platforms, optimize search performance, support group and transient lead generation, and ensure our hotels are positioned competitively in the digital marketplace.
This role is an in-person position located at our San Francisco Office.
WHAT WE NEED:
  • Bachelors in Business, Hotel Management, Data Science or Computer Science or related field
  • Deep expertise in implementing AI, machine learning, or automation tools specifically within the hospitality or tourism sector.
  • Strong understanding of hospitality tech stacks, including PMS, POS, and CRM systems.
  • Exceptional change-management skills to ease staff adoption of automated workflows.
  • A guest-first mindset that prioritizes hospitality values over pure technical execution.
  • Experience in AI applications, SEO, digital marketing, or hotel technology systems.
  • Strong understanding of hotel operations, booking channels, and guest search behavior.
  • Familiarity with PMS/CRS systems (SynXis, iHotelier, etc.).Analytical mindset with ability to interpret search data, trends, and performance metrics.

WHAT YOU'LL DO:
  • Analyze guest touchpoints to implement AI solutions like smart booking assistants, contactless check-ins, and automated room controls.
  • Work with predictive AI models to optimize room pricing, forecast occupancy, and manage inventory.
  • Integrate AI software with Property Management Systems (PMS) if available.
  • Train front-of-house and back-of-house staff to interpret AI insights for better guest service.
  • Formulate strict data compliance and security frameworks to protect guest privacy.
  • Measure the impact of AI initiatives on operational efficiency and guest satisfaction (NPS).
  • AI & Application Management

    • AI tool administration - Configure, maintain, and optimize AI applications used for guest search, booking funnels, and digital engagement.
    • Automation workflows - Build automated processes to streamline group inquiries, guest requests, and booking pathways
    • Data integration - Connect AI tools with PMS, CRS, CRM, and marketing platforms to ensure accurate, real-time data flow.
    • AI content generation - Use AI to create SEO-optimized content, landing pages, and digital assets for hotel visibility.

  • Search Optimization & Digital Visibility

    • Keyword strategy - Identify and optimize top local search terms for business, leisure, group, and event travelers.
    • SEO optimization - Improve ranking across Google, Bing, and travel-related search platforms using AI-driven insights.
    • Competitive positioning - Monitor competitor search performance and adjust strategies to maintain top-tier visibility.
    • Local search dominance - Ensure hotels appear prominently for "hotels near ," "group hotels in ," "business travel ," and other high-value searches.

  • Group & Guest Search Optimization

    • Group lead generation - Use AI to identify and target group travel opportunities (corporate, SMERF, sports, weddings).
    • Guest search behavior analysis - Track how guests search for hotels and adjust digital strategy accordingly.
    • AI-powered recommendations - Deploy AI tools that match guest needs with the best hotel offerings.
    • Lead routing - Automate routing of group leads to sales teams for faster response and higher conversion.

WHAT WE OFFER:
  • Vacation, Holiday, and Sick pay
  • Medical/Dental/Vision (with opt. out option)
  • Fitness Reimbursement
  • Hotel Room Discount
  • Travel Reimbursement
  • Life Insurance
  • AD&D
  • 401(k) - 4% Match
  • Discount programs
  • Education Assistance Program
  • Long-Term Disability
  • Voluntary Short-Term Disability
  • Voluntary Hospital Insurance, Voluntary Critical Illness Insurance, Voluntary Accident Insurance
  • Commuter Benefits

Stanford Hotels Corporation is an Equal Opportunity Employer. All qualified applicants and employees will receive consideration for employment without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability. If you need accommodation for any part of the application process because of a medical condition or disability, please send an email to Rebecca Dawes at rdawes@stanfordhotels.com or call 415-266-9821 to let us know the nature of your request.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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