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Competitive Intelligence Jobs in Wisconsin (NOW HIRING)

Becton, Dickinson and Company

$153K/yr

Maintain competitive intelligence frameworks tracking positioning, product launches, pricing, and market share * Convert competitive insights into actionable messaging, sales tools, and campaign ...

Becton, Dickinson and Company

$165K/yr

Maintain competitive intelligence frameworks tracking positioning, product launches, pricing, and market share * Convert competitive insights into actionable messaging, sales tools, and campaign ...

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Competitive Intelligence information

See Wisconsin salary details

$11.1K

$101.5K

$134.2K

How much do competitive intelligence jobs pay per year?

As of Aug 2, 2026, the average yearly pay for competitive intelligence in Wisconsin is $101,514.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,200.00 and $133,700.00 per year, depending on experience, location, and employer.

What does a CIA analyst get paid?

A CIA analyst's salary typically ranges from $60,000 to $120,000 annually, depending on experience, education, and security clearance level. Entry-level analysts usually start at lower salaries, with increases possible through experience and promotions, and many roles require strong analytical skills and security clearances.

What is a Competitive Intelligence job?

A Competitive Intelligence (CI) job involves gathering, analyzing, and interpreting information about competitors, market trends, and industry developments to help a company make informed strategic decisions. CI professionals use various sources, such as public records, industry reports, and market research, to assess competitor strengths and weaknesses. They also identify potential threats and opportunities, helping businesses stay ahead in a competitive market. The role often requires expertise in data analysis, strategic thinking, and business research.

What are the key skills and qualifications needed to thrive in the Competitive Intelligence position, and why are they important?

To excel in Competitive Intelligence, you need strong analytical abilities, research expertise, and a solid understanding of market dynamics, typically paired with a degree in business, marketing, or a related field. Familiarity with data analysis tools (like Excel, Tableau, or CI software platforms), and certifications such as SCIP (Strategic and Competitive Intelligence Professionals) are often required. Exceptional communication, critical thinking, and problem-solving skills help individuals stand out in this role. These competencies are crucial for accurately gathering, interpreting, and presenting insights that drive strategic decision-making within an organization.

Which 3 jobs will survive AI?

Competitive Intelligence professionals will likely continue to be in demand as they analyze market trends, gather strategic insights, and interpret complex data that AI tools cannot fully replicate. Roles requiring critical thinking, creativity, and nuanced judgment—such as strategic analysts, data scientists, and cybersecurity specialists—are also expected to persist despite AI advancements. These jobs often involve human oversight, ethical considerations, and contextual understanding that AI cannot replace entirely.

What does competitive intelligence do?

Competitive intelligence professionals gather and analyze information about competitors, industry trends, and market conditions to help organizations make strategic decisions. They use tools like market research, data analysis, and monitoring of public sources to provide insights that support business planning and competitive advantage.

What is a competitive intelligence job description?

A competitive intelligence job involves gathering, analyzing, and interpreting information about competitors, industry trends, and market conditions to support strategic decision-making. Professionals in this role often use research tools, data analysis, and reporting skills to provide insights that help organizations maintain a competitive edge.

What are the typical daily responsibilities of someone working in Competitive Intelligence?

Professionals in Competitive Intelligence spend their days collecting and analyzing data about competitors, market trends, and industry developments. This often involves monitoring public sources, conducting benchmarking studies, and producing insightful reports for management teams. They frequently collaborate with marketing, product development, and strategy departments to share findings and align business activities. Staying up-to-date on industry news and proactively identifying emerging threats or opportunities are also key parts of the role. This dynamic environment offers variety and requires both independent research and cross-functional teamwork.

What are the most commonly searched types of Competitive Intelligence jobs in Wisconsin? The most popular types of Competitive Intelligence jobs in Wisconsin are:
What are popular job titles related to Competitive Intelligence jobs in Wisconsin? For Competitive Intelligence jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Competitive Intelligence jobs in Wisconsin look for? The top searched job categories for Competitive Intelligence jobs in Wisconsin are:
What cities in Wisconsin are hiring for Competitive Intelligence jobs? Cities in Wisconsin with the most Competitive Intelligence job openings:
Competitive Intelligence jobs near you
Infographic showing various Competitive Intelligence job openings in Wisconsin as of July 2026, with employment types broken down into 1% As Needed, 75% Full Time, 19% Part Time, and 5% Contract. Highlights an 92% Physical, 1% Hybrid, and 7% Remote job distribution, with an average salary of $101,514 per year, or $48.8 per hour.

Senior Market Research & Competitive Intelligence Analyst

Faith Technologies Inc.

Green Bay, WI • Hybrid

Full-time

Posted 4 days ago

Faith Technologies rating

8.4

Company rating: 8.4 out of 10

Based on 53 frontline employees who took The Breakroom Quiz

119th of 439 rated engineering

Job description

You've discovered something special. A company that cares. Cares about leading the way in construction, engineering, manufacturing and renewable energy. Cares about redefining how energy is designed, applied and consumed. Cares about thoughtfully growing to meet market demands. And as "one of the Healthiest 100 Workplaces in America" is focused on the mind/body/soul of team members through our Culture of Care.

We are seeking a Senior Market Research & Competitive Intelligence Analyst with 5-8 years of professional experience to join our Market Research and Strategy team. This individual will play a critical role in identifying emerging opportunities, competitive threats, customer needs, and market trends across key infrastructure markets including energy storage, power generation and distribution, data centers, and electrification. This individual will also play a key role in gathering, analyzing, and interpreting data to guide product development, brand strategy, and go-to-market decisions. The ideal candidate has experience using AI-enabled market research tools, intelligence platforms, Qualtrics or similar survey platforms, and is highly skilled at translating insights into actionable recommendations through clear, well-structured reports.

MINIMUM REQUIREMENTS
Education: Bachelor's degree in Market Research, Business, Data Analytics, Economics, Marketing or a related field (Master's preferred but not required).

Experience: 5-8 years of market research experience in B2B market research, competitive intelligence, consulting, strategy or business intelligence and familiarity with AI driven research tools

Travel: 5%

Work Schedule: This is a hybrid role, where you'd be required to be in the Menasha, WI office as needed. This position works between the hours of 7 AM and 5 PM, Monday- Friday. Works a sufficient schedule to meet the expectations of the role.

KEY RESPONSIBILITIES

  • Leverage AI-enabled research tools, survey platforms, and analytics software to accelerate insight generation.
  • Lead market research and competitive intelligence initiatives that support strategic planning, product development, and go-to-market decisions.
  • Monitor competitors, market trends, emerging technologies, regulatory developments, and industry dynamics.
  • Develop market assessments, competitor profiles, battlecards, market sizing analyses (TAM/SAM/SOM), and executive intelligence briefings.
  • Conduct primary and secondary research to identify customer needs, growth opportunities, market gaps, and competitive risks.
  • Leverage AI-enabled research tools, intelligence platforms, and analytics software to accelerate insight generation.
  • Synthesize complex findings into concise, executive-level reports, presentations, and recommendations.
  • Partner with Product Management, Product Marketing, Sales, Engineering, and Leadership to guide strategic initiatives.
  • Performs other related duties as required and assigned.

Preferred Skills

  • Experience with energy, industrial, manufacturing, technology, electricalinfrastructureordata center markets.

  • Knowledge of AI-based market research tools for data exploration,synthesisand reporting.

  • Knowledge of statisticaland analyticaltools (e.g., SPSS, R, Python,Tableau,PowerBIor similar).

  • Experience withstrategic frameworks such as Porter's Five Forces, SWOT, PESTLE, and Scenario Planning.

  • Familiarity with marketsizingtodeterminemarket share:Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM).

The job description and responsibilities described are intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate.

#LI-Hybrid

How Does FTI Give YOU the Chance to Thrive?

If you're energized by new challenges, FTI provides you with many opportunities. Joining FTI opens doors to redefine what's possible for your future.

Once you're a team member, you're supported and provided with the knowledge and resources to achieve your career goals with FTI. You're officially in the driver's seat of your career, and FTI's career development and continued education programs give you opportunities to position yourself for success.

FTI is a "merit to the core" organization. We recognize and reward top performers, offering competitive, merit-based compensation, career path development and a flexible and robust benefits package.

Benefits are the Game-Changer

We provide industry-leading benefits as an investment in the lives of team members and their families.You're invited to review the full list of FTI benefits available to regular/full-time team members. Start here. Grow here. Succeed here. If you're ready to learn more about your career with FTI, apply today!

Faith Technologies, Inc. is an Equal Opportunity Employer - veterans/disabled.

Employment is contingent upon successfully passing a background and drug test

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