Competitive Intelligence Jobs in Madison, WI (NOW HIRING)

Description

Department: Product Management
Reports To: VP of Product Management & Strategy
FLSA Status: Salaried Exempt

Baker Water Systems offers a comprehensive benefits package designed to support our employees and their families, including:

• Medical, Dental, and Vision Insurance
• Health Savings Account (HSA) with Company Contribution
• Flexible Spending Accounts (FSA)
• 401(k) with Company Match
• Company-Paid Life Insurance
• Company-Paid Short-Term and Long-Term Disability Insurance
• Paid Time Off (PTO)
• Paid Holidays
• Employee Assistance Program (EAP)
• Wellness Program
• Tuition Reimbursement (where applicable)
• Career Growth and Development Opportunities

The Product Specialist is responsible for supporting product management and pricing strategy across Baker Water Systems' Residential product portfolio, including AY Pumps, Monitor Residential, and Campbell Manufacturing. This role supports pricing execution, profitability analysis, product data management, competitive intelligence, product lifecycle management, and cross-functional coordination to drive profitable growth, operational excellence, and successful product commercialization.

• Bachelor's degree in Business, Marketing, Engineering, Supply Chain, Finance, Industrial Technology, or equivalent experience.
• Two to five years of experience in product management, product support, pricing, manufacturing, engineering, marketing, sales support, or a related field preferred.
• Experience with ERP systems and advanced Microsoft Excel preferred.

• Own product margin, profitability, and pricing through the deployment of appropriate tracking and reporting methods to ensure near real-time visibility to margin and cost trends.
• Monitor product cost changes and recommend pricing actions to maintain profitability.
• Analyze the financial impact of supplier cost increases.
• Drive gross margin improvement through projects focused on pricing, cost, product positioning, and customer value.
• Support annual product portfolio reviews, including product rationalization, new product opportunities, and product lifecycle planning.
• Analyze competitive pricing, market trends, and industry developments.
• Support new product development initiatives and maintain the product roadmap for assigned product lines.
• Support pricing strategy and profitability initiatives across assigned product lines.
• Coordinate and execute company price increases for retail, distributor, OEM, and special pricing accounts.
• Support product launches, literature updates, website content, and product documentation.
• Coordinate cross-functional product launches with Engineering, Marketing, Operations, Sales, Purchasing, Finance, Customer Service, and IT to ensure successful commercialization.
• Maintain competitive intelligence, including competitor cross-references, product comparisons, market positioning, and pricing information.
• Maintain product data within CRM, ERP, and other business systems to ensure accurate, timely, and complete information is available across the organization.

• Provide technical and product support for product comparisons and customer inquiries.
• Support the development, implementation, and measurement of promotional programs.
• Assist in developing and maintaining product roadmaps.
• Provide product tools, resources, and technical support to field sales personnel to help achieve annual sales objectives.
• Conduct product training for customer service representatives, factory sales personnel, distributors, and sales representatives.
• Assist in creating and maintaining customer-facing product literature, internal product documentation, technical resources, and product knowledge materials.

• Participate in industry trade shows and exhibitions as needed.
• Travel with sales representatives as needed to support customer visits, product training, product positioning, and Voice of Customer (VOC) collection.

• Strong analytical and problem-solving skills.
• Advanced Microsoft Excel proficiency.
• Excellent organizational skills and attention to detail.
• Strong project management and cross-functional coordination skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple priorities in a fast-paced manufacturing environment.

• Successful execution of company pricing initiatives.
• Accuracy of customer pricing files and ERP pricing data.
• Product master data accuracy.
• Margin reporting accuracy.
• Product launch readiness.
• Competitive intelligence database maintenance.
• Product documentation accuracy and completion.
• Cross-functional project execution.