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Competitive Intelligence Jobs in Madison, WI (NOW HIRING)

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Competitive Intelligence information

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$11.1K

$101.4K

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How much do competitive intelligence jobs pay per year?

As of Sep 13, 2026, the average yearly pay for competitive intelligence in Madison, WI is $101,356.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,100.00 and $133,500.00 per year, depending on experience, location, and employer.

What is competitive intelligence?

A Competitive Intelligence (CI) job involves gathering, analyzing, and interpreting information about competitors, market trends, and industry developments to help a company make informed strategic decisions. CI professionals use various sources, such as public records, industry reports, and market research, to assess competitor strengths and weaknesses. They also identify potential threats and opportunities, helping businesses stay ahead in a competitive market. The role often requires expertise in data analysis, strategic thinking, and business research.

What does a competitive intelligence professional do?

Professionals in Competitive Intelligence spend their days collecting and analyzing data about competitors, market trends, and industry developments. This often involves monitoring public sources, conducting benchmarking studies, and producing insightful reports for management teams. They frequently collaborate with marketing, product development, and strategy departments to share findings and align business activities. Staying up-to-date on industry news and proactively identifying emerging threats or opportunities are also key parts of the role. This dynamic environment offers variety and requires both independent research and cross-functional teamwork.

What are the key skills and qualifications needed to thrive in competitive intelligence?

To excel in Competitive Intelligence, you need strong analytical abilities, research expertise, and a solid understanding of market dynamics, typically paired with a degree in business, marketing, or a related field. Familiarity with data analysis tools (like Excel, Tableau, or CI software platforms), and certifications such as SCIP (Strategic and Competitive Intelligence Professionals) are often required. Exceptional communication, critical thinking, and problem-solving skills help individuals stand out in this role. These competencies are crucial for accurately gathering, interpreting, and presenting insights that drive strategic decision-making within an organization.

Do competitive intelligence jobs pay well?

Competitive intelligence jobs typically offer competitive salaries that vary by industry, experience, and location. Entry-level roles may start around $60,000 annually, while experienced professionals can earn over $100,000, especially with skills in data analysis and market research tools. Certifications and advanced degrees can also enhance earning potential.

What is an example of competitive intelligence?

In competitive intelligence, a professional gathers and analyzes information about competitors' products, strategies, and market positioning to inform business decisions. For example, monitoring competitors' product launches or pricing strategies helps companies anticipate market changes and adjust their own plans accordingly.

What are the most commonly searched types of Competitive Intelligence jobs in Madison, WI?

The most popular types of Competitive Intelligence jobs in Madison, WI are:

What are popular job titles related to Competitive Intelligence jobs in Madison, WI?

For Competitive Intelligence jobs in Madison, WI, the most frequently searched job titles are:

What job categories do people searching Competitive Intelligence jobs in Madison, WI look for?

The top searched job categories for Competitive Intelligence jobs in Madison, WI are:

What cities near Madison, WI are hiring for Competitive Intelligence jobs?

Cities near Madison, WI with the most Competitive Intelligence job openings:

Infographic showing various Competitive Intelligence job openings in Madison, WI as of September 2026, with employment types broken down into 74% Full Time, and 26% Contract. Highlights an 65% In-person, and 35% Remote job distribution, with an average salary of $101,356 per year, or $48.7 per hour.

Ecommerce Catalog Manager

Cottage Grove, WI • On-site

Johnson Health Tech Companies
Wholesale • 1 - 5K employees

Full-time

Medical, Dental, Life, Retirement, PTO

Re-posted 14 days ago


Johnson Health Tech rating

8.1

Company rating: 8.1 out of 10

Based on 5 frontline employees who took The Breakroom Quiz


Job description

Job Type
Full-time
Description
Position Overview:
Johnson Fitness & Wellness (JFW), the nation's largest and fastest-growing specialty fitness retailer, is seeking an accomplished Ecommerce Catalog Manager responsible for the operational management of the ecommerce product catalog across a portfolio of brands and categories. This role will coordinate the structure, pricing, promotional execution, and ongoing optimization of the product assortment to ensure accurate representation, competitive positioning, and revenue growth across ecommerce properties.
This individual serves as the central coordinator of catalog architecture, pricing integrity, promotional pricing and codes, and assortment expansion, partnering closely with internal teams, and external brand partners. The role ensures products are merchandised effectively, priced competitively in the market, and supported by accurate data and reporting to inform business decisions. The role will report to the Ecommerce Business Manager.
Responsibilities:
Catalog Architecture & Merchandising Structure
• Manage catalog structure, taxonomy, and hierarchy across all ecommerce sites
• Ensure consistent and scalable organization of brands, categories, subcategories, and attributes
• Define and maintain category and brand architecture to support discoverability, SEO, and conversion
• Ensure products are correctly categorized, tagged, and attributed across platforms
• Partner with UX / Site teams to improve navigation and on-site merchandising logic
• Manage ongoing catalog hygiene, including product lifecycle changes, launches, and retirements
• Establish standards and documentation for catalog setup and maintenance across sites
Pricing Strategy & Price Integrity
• Manage pricing accuracy, consistency, and competitiveness across the ecommerce portfolio
• Monitor market pricing across Google Shopping, search engines, and competitor retailers
• Identify pricing gaps, MAP considerations, and opportunities for competitive advantage
• Ensure base pricing, sale pricing, and promotional pricing are set correctly and consistently
• Maintain price integrity across brands, bundles, variants, and channels
• Collaborate with leadership to recommend pricing adjustments based on performance and market trends
• Audit pricing regularly to prevent errors, conflicts, or margin erosion
Promotions & Promotional Codes
• Promotional pricing and code execution
• Manage promotional calendars and ensure accurate activation and expiration
• Configure and QA promotional pricing, rules, and exclusions
• Partner with Marketing to align promotions with campaigns and messaging
• Analyze post-promotion performance and effectiveness
Assortment Expansion & Brand Growth
• Support strategic assortment expansion across brands, categories, and modalities
• Evaluate and onboard new brands and products in partnership with leadership
• Ensure new assortments are properly merchandised, priced, and launched
• Track assortment performance and recommend optimization or rationalization
Reporting, Analytics & Performance Insights
• Deliver insights on catalog, pricing, and promotional performance
• Report on performance by category, brand, price point, and promotion
• Analyze the impact of pricing and promotions on revenue, margin, and conversion
• Build recurring reports and dashboards to support decision-making
Cross-Functional Collaboration & Governance
• Serve as the central owner for catalog, pricing, and promotional execution
• Collaborate with developers, merchandizers, and the operations team
• Support ecommerce business managers with portfolio-level best practices
• Establish clear processes and controls for catalog and pricing changes
Marginal Job Functions:
• Support special projects and cross-functional initiatives as assigned
• Other projects as needed.
Requirements
Education:
• Bachelor's degree in Business, Marketing, Ecommerce, Merchandising, Analytics, or related field
• (or equivalent practical experience)
Experience:
• 4-7+ years of experience in ecommerce, digital merchandising, pricing, or catalog management
• Experience managing large or complex product catalogs
• Hands-on experience with pricing strategy, promotions, and competitive pricing analysis
• Strong understanding of ecommerce platforms (Shopify, Magento, Salesforce Commerce Cloud, etc.)
• Experience working across multiple brands, categories, or ecommerce sites
• Strong analytical and reporting skills with comfort using data to drive decisions
Preferred Experience:
• Experience in a multi-brand or portfolio ecommerce environment
• Experience with Google Shopping, price comparison tools, or competitive intelligence platforms
• Familiarity with MAP pricing environments
• Experience collaborating with Marketing and Performance teams on promotions
• Advanced Excel / Google Sheets skills; experience with BI tools a plus
• Experience scaling ecommerce operations or supporting growth initiatives
Other Requirements:
• Periodic travel to the corporate offices is required based on business needs
Benefits:
We offer an excellent compensation package and team-oriented work environment with growth opportunities. Some of our outstanding benefits include:
• Health & Dental Insurance
• Company paid Life Insurance
• 401(k)
• Paid Time Off benefits
• Product discounts
• Wellness programs
Equal Opportunity Employer, including Veterans and Individuals with Disabilities

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