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Channel Strategy Manager Jobs in Wisconsin (NOW HIRING)

Quovis, Inc.

Marketing Manager

Racine, WI · On-site

Partner with marketing leadership to shape long-term brand and channel strategy, and evaluate new ... Directly manage, coach, and develop a marketing associate, setting clear priorities, expectations ...

Generac

Senior Channel Marketing Manager

Waukesha, WI

$140K - $180K/yr

Develop and manage the "Path to Market" strategy, ensuring a friction-free onboarding experience ... Channel Integration: Partner with key distributors to execute joint marketing initiatives, using ...

Generac

Senior Channel Marketing Manager

Pewaukee, WI

$140K - $180K/yr

Develop and manage the "Path to Market" strategy, ensuring a friction-free onboarding experience ... Channel Integration: Partner with key distributors to execute joint marketing initiatives, using ...

Generac

Channel Marketing Manager

Sussex, WI

Develop and implement strategic channel marketing plan to achieve revenue and growth targets ... Allocate and manage paid media budgets to improve lead efficiency across platforms such as Google ...

Generac

Senior Channel Marketing Specialist

Sussex, WI

$76K - $94K/yr

Project & Program Management * Support key business processes such as onboarding, strategic ... and support channel initiatives. * Manage the team's external-facing inbox and ensure efficient ...

Zendesk

Senior AI Success Strategist

Madison, WI

Own the channel strategy for AI solution dissemination and adoption, balancing direct customer ... Project & Program Management: Proven ability to orchestrate multi-phase technology adoption ...

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Channel Strategy Manager information

How much do channel managers make in the US?

Channel Strategy Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Senior roles or those in larger companies may offer higher compensation, often supplemented with bonuses and benefits.

What jobs in the US pay 300,000 a year?

For a Channel Strategy Manager, annual salaries of $300,000 or more are typically found in senior or executive-level roles, such as director or vice president positions, especially in large corporations or highly competitive industries. These roles often require extensive experience, strategic skills, and leadership responsibilities, with compensation including base salary, bonuses, and stock options.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior media planners, media directors, or digital marketing managers often earn $150,000 or more annually, especially with extensive experience and leadership responsibilities. These positions typically require strong strategic skills, industry knowledge, and proficiency with media planning tools and analytics platforms.

What are the key skills and qualifications needed to thrive as a Channel Strategy Manager, and why are they important?

To thrive as a Channel Strategy Manager, you need expertise in sales strategy, market analysis, and channel development, typically supported by a relevant degree in business or marketing. Familiarity with CRM systems, data analytics tools, and channel management software is essential for tracking performance and optimizing distribution. Strong negotiation, relationship-building, and communication skills set top performers apart in this role. These capabilities are crucial for driving revenue growth, building successful partnerships, and ensuring effective channel execution.

What does a strategic channel manager do?

A strategic channel manager develops and oversees relationships with distribution partners to expand a company's market reach. They analyze market trends, set channel sales strategies, and coordinate marketing efforts to ensure alignment with business goals. Strong communication skills and knowledge of sales analytics tools are essential for success in this role.

What does a Channel Strategy Manager do?

A Channel Strategy Manager is responsible for developing and implementing strategies to distribute a company’s products or services through various channels, such as retail, online, or third-party partners. They analyze market trends, assess channel performance, and collaborate with sales and marketing teams to optimize channel mix and ensure alignment with business goals. Their work helps maximize market reach, drive sales growth, and improve customer satisfaction by ensuring products are available through the most effective channels.

How does a Channel Strategy Manager typically collaborate with sales and marketing teams to drive growth?

A Channel Strategy Manager works closely with both sales and marketing teams to develop and execute strategies that optimize distribution channels and maximize revenue opportunities. This often involves analyzing channel performance data, identifying new partnership opportunities, and aligning promotional initiatives across teams. Regular meetings and cross-functional projects are common, ensuring that channel strategies are integrated with broader business objectives. Effective collaboration requires strong communication skills and a deep understanding of both internal processes and market dynamics.

What is the difference between Channel Strategy Manager vs Channel Marketing Manager?

AspectChannel Strategy ManagerChannel Marketing Manager
Primary FocusDeveloping and optimizing channel strategies to maximize sales and partnershipsCreating marketing campaigns and initiatives to promote products within channels
ResponsibilitiesStrategic planning, partner relations, channel developmentMarketing campaigns, content creation, promotional activities
Required SkillsStrategic thinking, relationship management, industry knowledgeMarketing skills, campaign management, communication
Work EnvironmentCross-functional teams, partner organizations, corporate officesMarketing teams, sales teams, advertising agencies

The Channel Strategy Manager focuses on developing overall channel strategies and managing partner relationships, while the Channel Marketing Manager concentrates on executing marketing campaigns within channels. Both roles are essential for channel success but differ in scope and daily tasks.

What job categories do people searching Channel Strategy Manager jobs in Wisconsin look for? The top searched job categories for Channel Strategy Manager jobs in Wisconsin are:
What cities in Wisconsin are hiring for Channel Strategy Manager jobs? Cities in Wisconsin with the most Channel Strategy Manager job openings:
Channel Strategy Manager jobs near you
Marketing Manager

Marketing Manager

Quovis, Inc.

Racine, WI • On-site

Full-time

Posted 9 days ago

Job description

Position Title: Marketing Manager
Location: Racine, Wisconsin
Position Summary:
This is a rare opportunity to join a beloved, fourth-generation family-owned food manufacturing company with deep roots, an authentic culture, and serious growth momentum. With multiple facilities across the greater Racine & Milwaukee area, this organization produces iconic goods at scale and delivers products through wholesale, retail storefronts, and a rapidly growing e-commerce channel.
The right leader will step into a newly created, highly visible role, reporting directly to a marketing and e-commerce leader who is collaborative, data-driven, and hands-on across every part of the business. This is a builder's role - you'll serve as the day-to-day brand owner, translating strategy into disciplined, on-brand execution while mentoring a marketing associate and building the calendars, workflows, and programs the function needs to scale. The brand carries a premium, heritage-driven positioning rooted in authenticity and craftsmanship, and every campaign, email, and piece of content should protect and elevate that story.
This role requires a genuine blend of strategic thinking and hands-on execution - someone who can roll up their sleeves and build from the ground up, not just delegate. If you're pragmatic, driven by data, comfortable working across every function of a fast-growing, family-owned business, and excited to bring structure to a marketing function without slowing it down, this opportunity will feel like home.
Responsibilities:
  • Own and evolve brand guidelines, voice, visual identity, and storytelling frameworks, serving as steward of the brand's heritage and premium positioning
  • Partner with marketing leadership to shape long-term brand and channel strategy, and evaluate new product, partnership, and channel opportunities through a brand-equity lens
  • Lead the budgeting, planning, and execution of integrated marketing campaigns across ecommerce, retail, wholesale, and seasonal programs
  • Own marketing calendars and go-to-market plans for product launches, limited editions, holidays, and promotions
  • Oversee PR, email, digital, social, content, and catalog strategies, ensuring cohesive and consistent execution across every touchpoint
  • Collaborate cross-functionally with ecommerce, retail, operations, and customer experience teams to align messaging and timing
  • Directly manage, coach, and develop a marketing associate, setting clear priorities, expectations, and growth plans
  • Manage external partners and vendors, including PR, SEO, advertising, and photography
  • Establish efficient workflows, processes, and standards that allow the marketing function to scale without sacrificing brand quality
  • Provide creative direction and final review for brand assets, including email campaigns, website and ecommerce content, social media, catalogs, packaging, and in-store marketing
  • Partner with leadership to define success metrics and KPIs, analyzing campaign performance and customer insights to inform future strategy
  • Manage marketing initiatives with a test-and-learn mindset while protecting long-term brand integrity
Skills & Requirements
Required Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field
  • 5+ years of experience in brand management, marketing strategy, or a related role, including cross-channel marketing across digital, ecommerce, retail, and content
  • Proven experience managing or mentoring team members
  • Experience with premium or established consumer brands, with a strong understanding of brand positioning and storytelling
  • Ecommerce and direct-to-consumer marketing experience, with familiarity with email marketing platforms, content management systems, and analytics tools
  • A genuine blend of strategic thinking and hands-on execution - comfortable getting into the details rather than purely delegating
  • A corporate or brand-side marketing background, or a mix of agency and corporate experience, with a solid understanding of how to run the business, not just the creative
Qualifications
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About Quovis

Sourced by ZipRecruiter

Industry

Recruiting and staffing services

Company size

1 - 10 Employees

Headquarters location

Brookfield, WI, US

Year founded

2005

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