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Channel Program Manager Jobs in Santa Clara, CA (NOW HIRING)

Jobtailor

Channel Account Manager

Sunnyvale, CA · On-site

$95 - $170/hr

Provide marketing/sales literature to partners, assist with sales discount pricing, channel programs and channel promotions/incentives. Requirements * Exceptional interpersonal skills * Conflict ...

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ASUS

Channel Marketing Specialist

Fremont, CA

$70K - $90K/yr

The Channel Marketing Specialist role drives winning marketing programs to increase ASUS' market ... Strong negotiation and relationship management skills. * Strong organizational and priority-setting ...

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$127.6K

$141.8K

$185.9K

How much do channel program manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for channel program manager in Santa Clara, CA is $141,836.00, according to ZipRecruiter salary data. Most workers in this role earn between $129,400.00 and $153,200.00 per year, depending on experience, location, and employer.

What does a channel program manager do?

A Channel Program Manager is responsible for developing, managing, and optimizing partner programs to drive business growth through indirect sales channels. They work closely with partners, sales teams, and marketing to create strategies, incentive programs, and enablement initiatives that strengthen partner relationships. Their role involves tracking performance metrics, ensuring compliance with program guidelines, and identifying new opportunities to enhance partner engagement and revenue.

What are the key skills and qualifications needed to thrive as a channel program manager?

To thrive as a Channel Program Manager, you'll need expertise in channel strategy, partner relationship management, and data-driven program analysis, often supported by a bachelor's degree in business or a related field. Familiarity with partner relationship management (PRM) platforms, Salesforce, and channel marketing automation tools is typically required. Exceptional communication, strategic thinking, and negotiation skills set top performers apart in this role. These abilities are crucial for developing strong partner networks, driving revenue growth, and ensuring program success across multiple stakeholders.

What are the typical daily responsibilities of a channel program manager?

As a Channel Program Manager, your daily responsibilities often include developing and managing partner programs, monitoring partner performance metrics, and aligning channel initiatives with overall company goals. You will regularly interact with channel partners to provide training, resolve issues, and offer strategic guidance, while also coordinating with sales, marketing, and product teams internally. Tracking program effectiveness, overseeing incentive structures, and ensuring compliance with partner agreements are also common aspects of the role. This position offers a dynamic work environment where relationship-building and collaboration are key to driving business growth.

How much do channel program managers make in the US?

Channel Program Managers in the US typically earn between $80,000 and $130,000 annually, with the average around $100,000. Compensation varies based on experience, company size, and location, and may include bonuses and benefits.

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Channel Program Manager jobs near you

Sr. Channel Enablement Program Manager

Verkada

San Mateo, CA • On-site

Full-time

Medical, Dental, Vision, PTO

Re-posted 5 days ago

Job description

Who We Are
Verkada is transforming how organizations protect their people and places with an integrated, privacy-sensitive AI-powered platform that includes solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management.
We've got serious momentum in the market: more than 30,000 customers (including 100+ of the Fortune 500), a $5.8B valuation, more than $1 billion in annualized bookings, and backing from CapitalG, Sequoia Capital, General Catalyst, Felicis Ventures, Next47 and more. Physical AI is one of the most consequential technology shifts of our time, and Verkada is at the center of it.
You can look at all kinds of communities to see our platform's impact in the world. It's the retailer that uses our agentic AI to deter theft before it happens. The warehouse that uses AI-powered alerts to make sure its team is protected on the floor with proper PPE. The school that's alerted to a threat in real-time and triggers a lockdown in seconds, not minutes. We're rapidly scaling this impact: today, more than 2 million Verkada devices are deployed across 170+ countries.
About the Role
As a Sr. Channel Enablement Program Manager, you will be the architect and driver of growth for our channel partner ecosystem. This is a high-visibility, cross-functional role designed for a "strategic doer"-someone who can envision a long-term competency roadmap while simultaneously executing the tactical elements that make it a reality. You will bridge the gap between internal strategy and external partner success by building scalable, repeatable learning frameworks that directly improve partner performance and empower them to drive revenue.
What You'll Do
  • Responsible for spearheading the development, execution, and communication of the business impact of ongoing learning initiatives across our channel partners
  • Design and execute on program and process frameworks that exhibit repeatability and scalability within the business, catering to the broader objectives of our Channel function
  • Strategically establish, oversee, and expand learning and competency development programs that tangibly enhances the business processes of our channel partners, as well as how our internal team interacts with the channel
  • Collaborate closely with our crossfunctional teams (eg. Channel Marketing, Product Marketing, Enablement) to craft instructional content, and manage our partner learning portal
  • Forge strong partnerships with sales leadership and channel business partners to pinpoint and prioritize enhancements for the ongoing program(s)
  • Regularly report on the performance of channel enablement programs and communicate business impact through quarterly business reviews
  • Balance your time between program management responsibilities, and strategic planning
  • Receive and scope Tier 1 requests with requesters and stakeholders to fully understand the request and impact on teams and develop a project plan including pre-launch, launch, and post-launch components.
  • Main driver for NPI Channel Enablement from a resource balancing perspective, ensuring that the channel perspective is represented in larger New Product or Process introductions throughout the year
  • Be able to manage and tactically execute on all elements of a program including but not limited to: training and asset creation, scheduling, documentation, cross-collaboration, and timeline management
  • Facilitate live and/or virtual training and information sessions as needed

What You Bring
  • 5+ years of prior experience in a Sales Enablement, Channel Operations role, or PM role, where you touched channel partners as a main stakeholder
  • Comfortable working in a highly visible, cross-departmental role, and engaging frequently with leadership.
  • Highly organized and efficient with the ability to manage multiple programs or projects at the same time
  • Be able to see and plan for the larger strategic vision as well as define and execute on tactical pieces
  • Ability to handle and navigate, at times, stressful and fast-changing situations
  • Strong verbal and written communication skills, with the ability to set priorities and agendas for meetings as well as send action items to everyone involved
  • Self-motivated, able to work autonomously and communicate with remote teams
  • Program/Project Management experience and/or certifications preferred
  • Must be willing and able to work onsite five days per week in San Mateo, CA
US Employee Benefits
Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:
  • Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
  • Nationwide medical, vision and dental coverage
  • Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
  • Expanded mental health support
  • Paid parental leave policy & fertility benefits
  • Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
  • Professional development stipend
  • Wellness/fitness benefits
  • Healthy lunches provided daily
  • Commuter benefits

Additional Information
  • We do sponsor and take over sponsorship of employment visas for this role. If we make you an offer, we will make every reasonable effort to get you a visa.

Annual Pay Range
At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)
Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).
Estimated Annual Pay Range
$120,000-$140,000 USD
Verkada Is An Equal Opportunity Employer
As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.
Your application will be handled in accordance with our Candidate Privacy Policy.

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