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Breastfeeding Peer Support Jobs (NOW HIRING)

Kentucky Department for Public Health

$7.25 - $50/hr

A WIC Breastfeeding Peer Counselor is a contracted part-time, variable hour paraprofessional (support person) who provides basic breastfeeding information and encouragement to WIC pregnant and ...

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Seamar

WIC Breastfeeding Peer Counselor

Lynnwood, WA · On-site

$16.50 - $21.50/hr

Completes core breastfeeding peer counselor trainings and state and local orientations ... Demonstrates knowledge and skills necessary to provide lactation care and support appropriate to ...

Seamar

WIC Breastfeeding Peer Counselor

Bellingham, WA

$15.50 - $20.25/hr

Completes core breastfeeding peer counselor trainings and state and local orientations ... Demonstrates knowledge and skills necessary to provide lactation care and support appropriate to ...

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Breastfeeding Peer Support information

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$11

$18

$40

How much do breastfeeding peer support jobs pay per hour?

As of Jul 26, 2026, the average hourly pay for breastfeeding peer support in the United States is $18.69, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $18.75 per hour, depending on experience, location, and employer.

What is the difference between Breastfeeding Peer Support vs Lactation Consultant?

AspectBreastfeeding Peer SupportLactation Consultant
CredentialsTraining programs, peer support certificationsCertified Lactation Consultant (CLC) or International Board Certified Lactation Consultant (IBCLC)
Work EnvironmentCommunity settings, hospitals, support groupsHospitals, clinics, private practice
Employer & IndustryNonprofits, healthcare facilities, community organizationsHealthcare providers, hospitals, private practices

Breastfeeding Peer Support workers provide emotional support and basic guidance based on training, often in community settings. Lactation Consultants have advanced certifications and offer clinical advice, assessments, and personalized care. Both roles support breastfeeding but differ in credentials, scope, and work environment.

What are some common challenges faced by Breastfeeding Peer Supporters, and how can they be managed effectively?

Breastfeeding Peer Supporters often encounter challenges such as supporting mothers with low confidence, addressing cultural differences, and navigating sensitive conversations about feeding choices. Managing these challenges involves active listening, offering non-judgmental support, and maintaining up-to-date knowledge on breastfeeding practices. Peer supporters also benefit from regular supervision and training, as well as collaborating closely with healthcare professionals to ensure consistent, informed guidance for parents.

What is a Breastfeeding Peer Supporter?

A Breastfeeding Peer Supporter is an individual, often a mother with personal experience in breastfeeding, who is trained to provide information, encouragement, and practical support to other breastfeeding mothers. They offer emotional support, share their personal experiences, and help address common breastfeeding challenges. Peer supporters do not replace healthcare professionals but complement their work by providing accessible, empathetic support in the community or through support groups. Their goal is to help mothers feel more confident and informed about breastfeeding, improving outcomes for both mothers and babies.

What are the key skills and qualifications needed to thrive as a Breastfeeding Peer Supporter, and why are they important?

To thrive as a Breastfeeding Peer Supporter, you need personal breastfeeding experience, basic knowledge of lactation, and training in peer support or counseling. Familiarity with resources such as breastfeeding helplines, support group platforms, and possibly certification from organizations like La Leche League is beneficial. Excellent listening skills, empathy, and the ability to communicate encouragement are essential soft skills in this role. These skills and qualities empower new mothers, foster confidence, and ensure effective support for successful breastfeeding journeys.
More about Breastfeeding Peer Support jobs
What job categories do people searching Breastfeeding Peer Support jobs look for? The top searched job categories for Breastfeeding Peer Support jobs are:
Breastfeeding Peer Support jobs near you
Infographic showing various Breastfeeding Peer Support job openings in the United States as of July 2026, with employment types broken down into 5% As Needed, 74% Full Time, 15% Part Time, 1% Temporary, and 5% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $38,877 per year, or $18.7 per hour.
WIC Program Breastfeeding Peer Counselor

WIC Program Breastfeeding Peer Counselor

VNA Health Group

Middlesex, NJ • On-site

$15.50 - $20/hr

Full-time

Posted 9 days ago

Job description

) We're Hiring: WIC Program Breastfeeding Peer Counselor
Serving Monmouth and Middlesex Counties, NJ
The Children & Family Health Institute (CFHI) at VNA Health Group is seeking a full-time WIC Program Breastfeeding Peer Counselor to provide peer support, education, and encouragement to mothers enrolled in the WIC program to help them initiate and sustain breastfeeding. This role offers personalized, culturally relevant advice and guidance to new mothers, fostering a supportive environment for breastfeeding success. The Breastfeeding Peer Counselor will collaborate with WIC staff, including lactation consultants and nutritionists, to deliver evidence-based breastfeeding education and promote optimal infant feeding practices. This position is grant funded. Continued employment is contingent upon renewed grant funding.
Why CFHI?
The Children and Family Health Instituteis a charitable, nonprofit program of VNA Health Group focused on improving the health and well-being of children and families through accessible, community-based care. CFHI delivers high-impact programs including nutrition support, preventive screenings, vaccinations, and inclusive health services through community health centers and mobile outreach. Our goal is to strengthen scale and stability while advancing a mission that creates meaningful impact in the community.
As a WIC Program Breastfeeding Peer Counselor, you will:
Peer Support and Counseling:
  • Provide one-on-one breastfeeding support and encouragement to WIC participants via phone, in person, or through virtual platforms.
  • Offer evidence-based guidance on breastfeeding techniques, positioning, latch, and milk supply to mothers of newborns and infants.
  • Assist mothers in overcoming common breastfeeding challenges such as nipple pain, low milk supply, engorgement, and breastfeeding while working or studying.
  • Serve as a positive role model for breastfeeding.
  • May occasionally receive after-hours calls from participants; expected to check for and return calls within an appropriate timeframe

Education and Information Sharing:
  • Educate mothers and families about the benefits of breastfeeding, including its role in infant health, maternal bonding, and long-term health outcomes for both mother and child.
  • Provide information on topics such as exclusive breastfeeding, breast pump usage, storing milk, and transitioning to solid foods.
  • Offer guidance on breastfeeding after returning to work or school, including managing pumping and maintaining milk supply.

Follow-up and Monitoring:
  • Provide ongoing support through regular follow-up calls or clinic appointments to assess mothers' breastfeeding progress and address any concerns.
  • Track breastfeeding success and challenges, documenting all interactions and feedback in client records, as required by the WIC program.
  • Collaborate with WIC nutritionists and lactation consultants to develop appropriate care plans for mothers in need of additional support or referrals.

Community Engagement and Outreach:
  • Encourage community participation by leading or assisting in breastfeeding education sessions, support groups, and prenatal classes.
  • Provide breastfeeding education materials and resources to help increase awareness and engagement in breastfeeding support services.
  • Participate in local health fairs, workshops, and other outreach activities to promote the WIC program and breastfeeding as a key component of infant health.

Collaboration and Team Support:
  • Work closely with WIC staff, including nutritionists, generalists, and supervisors to ensure coordinated care and support for breastfeeding mothers.
  • Participate in team meetings and training sessions to stay informed about current breastfeeding guidelines, resources, and WIC program updates.

Confidentiality and Program Compliance:
  • Maintain client confidentiality and adhere to all WIC program policies, guidelines, and ethical standards.
  • Participate in regular program training and professional development to stay updated on best practices in nutrition and maternal-child health.
  • Document interactions and outcomes in compliance with WIC regulations and state/federal standards.
  • Adhere to organization's policy regarding absenteeism and appearance.

Qualifications
  • Education:
    ○ NJ state breastfeeding peer counselor training program (required after hire and will be provided by the WIC agency)
  • Experience:
    ○ Past or present personal experience with breastfeeding (required).
  • Skills:
    ○ Strong communication skills with the ability to effectively provide support and encouragement to breastfeeding mothers
    ○ Ability to build trust and rapport with clients from diverse backgrounds
    ○ Comfortable working independently, managing a caseload, and maintaining regular follow-up with clients
    ○ Valid driver's license and auto insurance
    ○ Basic computer skills
    ○ Bilingual (English and Spanish-speaking) required
  • Physical Requirements: Ability to engage in in-person visits with clients, which may include occasional lifting and moving of materials. Must be able to communicate effectively over the phone, virtually, and in-person.

In compliance with New Jersey's Pay Transparency Act, the compensation range for this position is USD $16.00 to USD $24.00. When determining an offer, VNA Health Group considers factors such as the scope and responsibilities of the role, the candidate's work experience, education/training, relevant skills, internal pay equity, and market and organizational conditions. For more details about our benefits, please visit our Careers page.
EEOC
VNA Health Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training
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