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Brand Strategist Jobs in Raleigh, NC (NOW HIRING)

TriMark Digital

Senior Content Strategist

Raleigh, NC · On-site

Ensure all content is on-brand, insight-driven, and optimized for both user experience and search ... Lead client presentations, articulating both strategic thinking and creative rationale * Partner ...

Butterball

Associate Brand Manager

Raleigh, NC

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$76K - $99K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Cary, NC

$88K - $114K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC · On-site

$80K - $105K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$80K - $105K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC · On-site

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

New

Butterball

Associate Brand Manager

Raleigh, NC · On-site

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Garner, NC

$77K - $100K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC · On-site

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Garner, NC · On-site

$77K - $100K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC · On-site

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

Butterball

Associate Brand Manager

Raleigh, NC · On-site

$84K - $109K/yr

Responsible for the execution of the core business strategies of the marketing team. Defines and ... As the most recognized name in turkey, the brand represents more than 60 years of cherished ...

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Showing results 41-60

All JobsBrand Strategist JobsBrand Strategist Jobs in Raleigh, NC

Brand Strategist information

See Raleigh, NC salary details

$39.9K

$115.5K

$234.8K

How much do brand strategist jobs pay per year?

As of Sep 5, 2026, the average yearly pay for brand strategist in Raleigh, NC is $115,523.00, according to ZipRecruiter salary data. Most workers in this role earn between $83,100.00 and $141,900.00 per year, depending on experience, location, and employer.

What is a brand strategist?

A Brand Strategist is a marketing professional who develops and implements strategies to enhance a company's brand identity and market position. They analyze market trends, target audiences, and competitors to create effective messaging and positioning for products or services. A Brand Strategist collaborates with creative, marketing, and sales teams to ensure consistent brand representation across all channels. Their goal is to foster brand loyalty, increase awareness, and drive business growth.

What is a brand strategist?

A brand strategist creates a long-term marketing strategy for a company’s brand, such as its image, product line, and advertisements. Your duties are to analyze data regarding your target demographic, your sales figures, and known marketing trends. Or you gather data yourself in the form of customer surveys. You use the data to recommend how the company proceeds to build its brand, such as with a new product or service, new advertisement campaigns, and other information. You work closely with the marketing department and brainstorm new marketing ideas. If your company is active on social media, you work with the social media coordinator to determine how to use social media effectively to reach your target demographic.

How does a brand strategist typically collaborate with other departments within a company?

Brand Strategists work closely with multiple departments, such as marketing, product development, sales, and design, to ensure brand consistency and alignment with overall business goals. They often facilitate workshops, lead brainstorming sessions, and provide strategic direction to teams working on campaigns or product launches. Regular communication and collaboration are key, as Brand Strategists translate market research and brand positioning into actionable plans that resonate across all touchpoints. This cross-functional teamwork helps maintain a cohesive brand identity and drives company-wide success.

What is the difference between Brand Strategist vs Marketing Manager?

AspectBrand StrategistMarketing Manager
Primary FocusDeveloping brand identity and positioningExecuting marketing campaigns and tactics
Skills & CertificationsBrand management, market research, communicationMarketing strategy, analytics, project management
Work EnvironmentCreative teams, branding agencies, corporate brandingAdvertising agencies, corporate marketing departments
Industry UsageBrand development, advertising, mediaSales, product promotion, digital marketing

While both roles aim to promote a company's products or services, a Brand Strategist focuses on shaping the overall brand identity and long-term positioning. In contrast, a Marketing Manager handles the execution of marketing campaigns to drive immediate engagement and sales. Understanding these differences helps organizations assign the right responsibilities and professionals to achieve their branding and marketing goals.

Can you be a brand strategist without a degree?

Yes, it is possible to become a brand strategist without a degree, as the role often emphasizes skills such as branding, marketing, and communication, which can be gained through experience, self-education, or certifications. Many successful brand strategists build their expertise through practical work, portfolios, and industry knowledge rather than formal education.

How much do brand strategists make?

Brand strategists typically earn a median annual salary of around $70,000 to $100,000, depending on experience, location, and industry. Senior or specialized strategists can earn higher salaries, often exceeding $120,000, especially with strong skills in market research and branding tools.

How to start a career in brand strategist?

To start a career as a brand strategist, gain relevant education such as a degree in marketing, communications, or business, and develop skills in market research, branding, and storytelling. Building a portfolio through internships or freelance projects and familiarizing yourself with tools like Adobe Creative Suite or branding platforms can also be beneficial.

What do you do as a brand strategist?

A brand strategist develops and implements plans to build and strengthen a company's brand identity. They analyze market trends, target audiences, and competitors to create branding strategies, often using tools like market research and branding frameworks. Their work involves collaboration with marketing, design, and management teams to ensure consistent brand messaging and positioning.
More about Brand Strategist jobs

What are the most commonly searched types of Brand Strategist jobs in Raleigh, NC?

The most popular types of Brand Strategist jobs in Raleigh, NC are:

What are popular job titles related to Brand Strategist jobs in Raleigh, NC?

For Brand Strategist jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Brand Strategist jobs in Raleigh, NC look for?

The top searched job categories for Brand Strategist jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Brand Strategist jobs?

Cities near Raleigh, NC with the most Brand Strategist job openings:

Brand Strategist jobs near you
Infographic showing various Brand Strategist job openings in Raleigh, NC as of August 2026, with employment types broken down into 40% Full Time, 40% Part Time, and 20% Contract. Highlights an 60% In-person, 20% Hybrid, and 20% Remote job distribution, with an average salary of $115,523 per year, or $55.5 per hour.

Senior Content Strategist

TriMark Digital

Raleigh, NC • On-site

Full-time

Re-posted 16 days ago

Job description

TriMark Digital is looking for a Senior Content Strategist who can bridge the gap between creative thinking and performance marketing. You understand that the best ideas aren't just interesting, they are effective. In this role, you will develop campaign-driven content strategies that bring ideas to life across channels, while staying grounded in what matters most: driving measurable results for our clients.


You will be responsible for turning insights into action by connecting audience, message, and channel to create content that moves people and drives performance. From shaping big campaign concepts to guiding execution and production, you will ensure every piece of content has a clear purpose within a larger strategy. You are just as comfortable thinking about the narrative as you are analyzing performance, continuously optimizing to improve outcomes.


This role requires both creative instinct and strategic discipline. You will collaborate across teams, lead with a point of view, and push the work forward, ensuring what we create not only stands out, but delivers.


Roles & Responsibilities


  • Lead the development and execution of integrated content and creative strategies aligned to client goals
  • Concept and shape campaign ideas that translate into high-performing, multi-channel content programs
  • Own campaigns from planning through production, launch, optimization, and reporting
  • Drive full-funnel content strategies that attract, engage, and convert qualified audiences
  • Oversee content production, ensuring deliverables meet strategic intent, creative quality, and performance expectations
  • Serve as a subject matter expert across content strategy, including email, social, blog, website, visual storytelling, and ad copy
  • Collaborate with designers, developers, and media teams to bring ideas to life and ensure cohesive execution across channels
  • Develop channel-specific messaging and positioning strategies that ladder up to broader campaign narratives
  • Ensure all content is on-brand, insight-driven, and optimized for both user experience and search performance
  • Analyze campaign performance, extract insights, and present clear, actionable recommendations to internal teams and clients
  • Identify new opportunities through content audits, competitive analysis, and emerging trends
  • Lead client presentations, articulating both strategic thinking and creative rationale
  • Partner with account strategists to define scope, budgets, and resource needs for content and creative initiatives
  • Provide direction, feedback, and mentorship to Content Strategists and Content Writers, helping elevate overall team output


Professional Skills & Qualifications


  • Bachelor's degree in Journalism, Communications, Marketing, or a related field
  • 5+ years of experience in content strategy, copywriting, or creative strategy (agency experience preferred)
  • Strong creative thinking skills with the ability to translate ideas into effective, performance-driven campaigns
  • Excellent communication skills-able to clearly articulate both strategy and creative concepts
  • Analytical mindset with the ability to interpret data and turn insights into action
  • Deep understanding of SEO and digital content best practices
  • Experience managing content production workflows and collaborating across creative teams
  • Proficiency in WordPress and basic HTML
  • Strong organizational skills with the ability to manage multiple projects in a fast-paced environment

Apply